The anticipation is building as the Global Business Travel Association (GBTA) gears up to host the 2024 GBTA APAC Conference in Singapore on May 14-15. With the Asia Pacific business travel sector poised for transformative growth and an estimated spending of $800 billion by 2027, this conference is set to be a catalyst for the industry.

Building on the success of the 2023 joint event, GBTA is once again collaborating, this time co-locating the conference with the Worldwide ERC Global Mobility Summit. This strategic move provides delegates with unprecedented opportunities to learn, network, and shape the future of business travel.

Key Highlights of the 2024 GBTA APAC Conference:

Venue: Raffles City Convention Centre – Singapore, where the business travel community will converge to network, gain insights from industry experts, and engage in peer-to-peer education.

Agenda: A two-day conference featuring Main Stage speakers, regional thought leaders, buyer/supplier roundtables, education sessions, and "The Big Idea" workshop. All designed to address key issues and prospects facing the business travel industry.

Catherine Logan’s Perspective: Catherine Logan, GBTA Regional Senior Vice President for EMEA and APAC, shares, “In 2024, GBTA will continue its focus on serving the unique needs and interests of APAC through a long-term strategy, including the development of tailored programs and initiatives. We are again excited to co-locate our Singapore conference with Worldwide ERC, offering unique opportunities for connection and collaboration.”

Elle Ng-Darmawan: GBTA has recently welcomed Elle Ng-Darmawan as its new Regional Director for APAC. Based in Singapore, Elle brings extensive expertise in the hospitality sector, particularly in membership engagement, meetings, incentives, conferences, and events (MICE). Her deep understanding of the region will contribute to supporting GBTA’s initiatives.

Registration for the GBTA APAC Conference 2024 is now open. As GBTA continues its commitment to the APAC market, the association plans to focus on tailored programs and initiatives. Leveraging the expertise of its APAC Board of Directors, GBTA aims to shape learning, community, and advocacy programs for sustained growth in the region.

Don't miss the chance to be part of this dynamic event that promises insights, education, networking, and more. As business travel continues to evolve, the 2024 GBTA APAC Conference is the platform where industry leaders, professionals, and stakeholders come together to shape the future of business travel in the Asia Pacific region.