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Booking Master Celebrates 5th Annual Milestone at JW Marriott Hotel, Kolkata

Recently, Booking Master, a top hotel management software based in India celebrated its 5th anniversary at the JW Marriott Hotel, Kolkata. Hoteliers, partners and team members joined to mark this special occasion. Reflecting on the Journey In his opening remarks, Mr. Dey, Co-Founder of Booking Master, reflected on the company’s journey: "From a modest beginning, Booking Master has grown into a trusted partner for hundreds of hotels. Our vision is to provide technology that simplifies operations, enhances guest experiences, increases hotel revenue and ensures sustainable growth" Recognizing the Team’s Dedication A big part of the celebration was about appreciating the hard work and dedication of the Booking Master team. The founders, Mr. Saha and Mr. Dey, personally thanked each department for not only helping the company grow fast and keeping clients happy, but also for increasing client’s hotel revenues by up to 15 times in just 3 months, providing the best possible service and turning the founders’ vision into reality. Today, Booking Master is recognized around the world. Hotels in even African continent are using its platform. Our team’s dedication is the true driving force behind Booking Master’s success," said Mr. Saha, Co-Founder of Booking Master. "Every innovation and every revenue milestone achieved by our partner hotels is a result of our team’s passion and perseverance. As we expand globally, it is our team’s relentless hard work over the past five years that has made Booking Master a trusted name in the hospitality industry worldwide. The Celebration The anniversary celebration was a lively and joyful event. Guests enjoyed delicious food, music and engaging conversations. The atmosphere was filled with excitement as team members shared memories, achievements and their experiences working with Booking Master. It was a perfect blend of fun, recognition and inspiration. Innovation and Vision During the event, everyone celebrated Booking Master’s achievements together. There was also an engaging discussion on the innovative Hotel PMS solutions that only this company offers and how to improve them further. These tools basically help hotels in achieving rapid revenue growth for instance like Hotel Mayuri, saw an increase in hotel revenue from ₹50,000 to ₹9 lakh/month and Hotel JP in Digha, from ₹2–3 lakhs to ₹22–24 lakh/month. Then the unique OTP-based user management feature to plug leakage of hotel revenue. There was discussion on its uniqueness. Other unique tools like WhatsApp Integration feature, Pincode-Density Promotions and demographic targeting are really making a mark. But the discussion didn’t end there as the founders inspired the team by sharing their vision to solve challenges in the hospitality industry, create innovative products and drive revenue for hotels of all sizes by encouraging everyone to work harder and think bigger. Honouring the Founders The celebration concluded with a heartfelt tribute to Mr. Saha and Mr. Dey, who were felicitated with personalized gifts, artwork and bouquets, acknowledging their vision, perseverance and leadership in shaping Booking Master’s journey. A flagship service of Dynax Solutions Pvt. Ltd., Booking Master is a hotel development technology software which provides cloud-based PMS, hotel management system, digital marketing and revenue management tools. Dedicated to redefining hospitality technology, Booking Master supports hotels of all sizes in achieving operational excellence and sustained revenue growth.

How SaaS is shaping the new era of hospitality management

What is SaaS in hospitality management? SaaS in hospitality refers to a third-party subscription and cloud-based software delivery model, eliminating the need for properties to buy and install applications. This model guarantees cutting-edge hospitality technology and agility without the costs and complexities of infrastructure management, streamlining operations for modern requirements. Key benefits of SaaS in hospitality. There is a widespread global adoption of SaaS solutions in hospitality management, propelled by a unique set of features that directly translate into significant benefits: Cost efficiency Automatic updates and maintenance  Scalability and flexibility Accessibility and mobility  Enhanced data security  Rapid deployment and integration: Applications of SaaS in hospitality management:  SaaS platforms are permeating every facet of hospitality, transforming operations and guest experiences: Cloud-based property management systems (PMS) These SaaS platforms centralise core hotel operations, integrating reservations, guest check-ins/outs, and housekeeping management. A cloud PMS provides real-time room status, automates billing, and streamlines front desk procedures. This allows staff to manage daily operations efficiently from anywhere, improving overall property management and guest flow. Central reservation systems (CRS) A SaaS-based CRS acts as the central hub for managing a hotel’s inventory and rates across all distribution channels. It consolidates booking information from direct websites, call centres, and integrates with GDS and OTAs via channel managers. The CRS ensures accurate, real-time availability, allowing hoteliers to efficiently manage reservations, rate plans, and distribute inventory from one core system. Revenue management systems (RMS) Revenue management systems can leverage advanced AI and algorithms to dynamically optimise room rates in real-time by analysing market demand, competitor pricing, historical data, and booking patterns to forecast optimal prices. They help ensure that hotels sell rooms at the best possible rate, maximising Average Daily Rate (ADR) and Revenue Per Available Room (RevPAR) for increased profitability. Channel managers Channel managers leverage SaaS technology to automatically synchronise a hotel’s room inventory and rates across numerous online distribution channels like OTAs and GDS, and the hotel’s direct booking engine. By preventing overbookings and ensuring rate parity, channel managers expand a hotel’s online reach and streamline the complex process of managing diverse booking sources effectively. Guest experience platforms and CRMs SaaS-based Guest Experience Platforms and Customer Relationship Management (CRM) systems focus on personalising the guest journey. They capture preferences, communication history, and guest feedback. Utilising that information, these platforms enable automated pre-stay messages, mobile check-in/digital keys, and in-stay concierge services via chatbots, fostering engagement, loyalty, and targeted marketing campaigns for repeat business. Food and beverage management systems For hotel restaurants, bars, and catering services, SaaS F&B management systems streamline operations from ordering to inventory control. They facilitate online ordering and delivery integration, optimise table management, and employ Kitchen Display Systems (KDS) for efficient order routing. Real-time inventory tracking reduces waste and ensures optimal stock levels for seamless service. Point of Sale (POS) systems Modern SaaS POS systems handle all sales transactions within a hospitality property, from restaurant orders and bar tabs to gift shop purchases and spa services. They integrate seamlessly with PMS and F&B systems, providing real-time sales data. This streamlines payment processing, simplifies reporting, and offers valuable insights into guest spending habits across different revenue centres. Staff management tools Finally, SaaS applications enhance operational efficiency by automating staff scheduling, task assignment, and time tracking. They can forecast staffing needs based on occupancy, manage payroll integrations, and provide mobile access to work schedules and internal communications. This leads to improved staff productivity, better resource allocation, and reduced labour costs for hospitality businesses. Drive operational excellence with a full-stack SaaS solution — our team is ready to support you. Get in touch now Emerging SaaS trends in hospitality : The future of SaaS in hospitality is defined by deeper integration, greater intelligence, and extensive personalisation. Hyper-personalisation driven by AI: Expect AI and machine learning to move beyond basic recommendations, offering predictive insights into guest preferences and behaviour to craft truly bespoke experiences. The rise of unified ERPs: The trend is towards centralised cloud-based ERP platforms that integrate all core functions into a unified ecosystem. This eliminates data silos and provides a single source of truth, offering a holistic view of the business and simplifying management significantly. IoT integration for smart spaces: The Internet of Things (IoT) will increasingly connect smart devices within hotel rooms and common areas (e.g., smart thermostats, lighting) directly to SaaS platforms. This enables automated comfort control, predictive maintenance, and energy efficiency. Voice commerce and conversational AI: Guests will increasingly interact with hotels through voice commands for bookings, room service, and concierge requests. SaaS platforms will power these intelligent conversational interfaces, providing seamless, hands-free service. Advanced analytics and business intelligence: SaaS platforms will continue to leverage big data to provide richer, more actionable insights.  Businesses will gain deeper understanding of market trends, guest segments, operational performance, and profitability drivers, enabling truly data-driven strategic decisions. SaaS technology for next-gen hospitality SaaS has irreversibly reshaped hospitality operations and transformed the industry into a technologically advanced, and fiercely guest-centric sector. Embracing these cloud-based ERP platforms is no longer a luxury but a strategic necessity that allows businesses to thrive and stay ahead of the curve.

Preschool Franchise: The Smart Way to Start Your Education Business

The demand for quality early childhood education has been steadily growing in India, and for good reason—parents today understand the critical role preschool plays in shaping a child’s future. If you’ve been thinking about stepping into the education sector, investing in a preschool franchise can be one of the most profitable and fulfilling decisions you make. What is a Preschool Franchise? A preschool franchise is a business model where an established brand allows you to operate a branch of their preschool under their name, following their curriculum, infrastructure standards, and operational guidelines. In return, you benefit from their brand recognition, training, and ongoing support—while they earn a franchise fee or royalty. Why Choose a Preschool Franchise Over Starting Independently? Starting a preschool from scratch can be challenging—you need to design a curriculum, build brand trust, train teachers, and create effective marketing strategies. A preschool franchise eliminates many of these hurdles by giving you a ready-made blueprint for success. Key benefits include: Brand Reputation: Parents are more likely to trust a well-known preschool name. Proven Curriculum: Access to age-appropriate, research-backed learning programs. Teacher Training: Professional training programs to ensure quality teaching. Marketing Support: National-level promotions and marketing strategies. Operational Guidance: Step-by-step assistance in running the school efficiently. How to Choose the Right Preschool Franchise. Not all preschool franchises are created equal.  Here’s what to look for: Strong Brand Presence – A name parents recognise and respect. Comprehensive Curriculum – Focus on holistic child development. Franchise Support System – From teacher training to regular audits. Reasonable Investment & ROI – Clear financial transparency and growth potential. Infrastructure Requirements – Child-Friendly Spaces and Safety Standards. Investment & Returns The investment for a preschool franchise varies depending on location, infrastructure, and brand. On average, you may need ₹8–15 lakhs to get started.  Many franchises offer a return on investment (ROI) within 1–2 years, thanks to steady admissions and recurring fees. Final Thoughts: A preschool franchise is not just a business—it’s an opportunity to contribute to society by shaping the foundation of young minds. With the right franchise partner, you can combine profitability with purpose, building a sustainable business while making a difference.

Soya Millet Magic

Method: Soya Millet Magic Bajra atta Soyabean Raw banana Salt to taste Kitchen king Green chilli Red chili powder Oil for fry Onion Peas Cornflour Baking powder Bajra atta Wash soyabean and squeeze it.  Peel raw banana and wash it, boil it Peel onion and wash it Green chili Boil raw banana and chili Squeeze soyabean, peas Onion cut into small pieces Now grind soyabean and peas Add red chili powder, kitchen king Mix well with raw banana and onion. Add bajra atta, cornflour, baking powder, and salt. Mix well. Mix well.  Take it rest Make it shape Heat kadhai add oil, when oil is heated Add soyabean raw banana shape. Fry till golden brown and flip it When it's done. Take it into plate Ready to serve with sauce and salad. From-Namrata Sarmah, an award-winning chef from Assam, now based in Noida, has turned her lifelong passion for cooking into a celebrated career. 

Events

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Dave & Buster’s India Launches Oktoberfest “Beer Belly Challenge” with Kingfisher

Dave & Buster’s India is turning Oktoberfest into a playful challenge with its new “Beer Belly Challenge”, designed to add thrill, humor, and friendly competition to the festivities. Guests can enjoy unlimited Kingfisher Draught Beer. The twist? The offer lasts only until their first restroom break, after that, the unlimited flow ends. This fun rule promises laughter, camaraderie, and a unique spin on Oktoberfest celebrations. Event Details: Dates: 20th September – 15th October Time: 11:00 AM – 12:30 AM Venues: Dave & Buster’s, Koramangala, Bengaluru Dave & Buster’s, Andheri West, Mumbai Beer Partner: Kingfisher Draught The “Beer Belly Challenge” is designed to make Oktoberfest more engaging, with groups of friends competing to see who lasts longest while raising their glasses to good times. About Dave & Buster’sFounded in 1982 and headquartered in Coppell, Texas, Dave & Buster’s Entertainment, Inc. operates over 200 venues across North America. The brand offers a unique mix of dining, games, and immersive entertainment experiences through its two brands: Dave & Buster’s and Main Event. With its distinctive blend of food, drinks, and fun, Dave & Buster’s has become a global leader in the competitive socializing space.

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Brix and Barrells Launches Oktoberfest with Bavarian Delights and Pineapple Ale

Bengaluru’s popular microbrewery Brix and Barrells is bringing a taste of Bavaria to the city with its Oktoberfest celebrations. The specially curated menu pays homage to authentic German flavors and is perfectly paired with their freshly brewed seasonal beer, the refreshing Pineapple Ale. Guests can enjoy the festive spread till 5th October. The Oktoberfest menu includes a lineup of hearty classics: Brez’n: Warm, soft pretzels served with beer cheese dip and traditional German mustard. Schnitzel Chicken: Crispy fried chicken cutlet paired with potato salad and a wedge of lemon. Currywurst: Juicy bratwurst topped with curry ketchup, served alongside crispy French fries. Schweinehaxe (Pork Knuckle): A tender, slow-cooked pork knuckle with crispy skin, served with potato dumplings and sauerkraut. Apfelstrudel: A comforting apple strudel with cinnamon and raisins, served warm with vanilla ice cream. To complement these dishes, the brewmasters have introduced Pineapple Ale—a golden ale infused with tropical pineapple sweetness. With its fruity aroma balanced by malty notes, the beer is designed to enhance the festive menu and bring a refreshing twist to Oktoberfest. Brix and Barrells invites patrons to join the celebrations and experience the true spirit of Oktoberfest in Bengaluru with great food, craft brews, and a lively atmosphere. About Brix and BarrellsBrix and Barrells is a vibrant microbrewery redefining Bengaluru’s social scene. Known for its craft beers, eclectic global cuisine, and live performances, the space is designed to bring people together and create memorable experiences.

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Saradiyar Bangaliyana: Durga Puja Flavors at Sheraton Hyderabad

Sheraton Hyderabad Hotel is bringing the flavors of Bengal’s autumn to the city with Saradiyar Bangaliyana, a Bengali food festival at Feast Restaurant from September 28 to October 1, 2025. The special celebration recreates the warmth, nostalgia, and festive indulgence of Durga Puja through authentic dishes steeped in tradition. The festival highlights Bengal’s most cherished flavors, blending seasonal ingredients with culinary artistry. Guests can enjoy specialties such as Mochar Ghonto, Dimer Devil, Chicken Chaap, Golbari Mutton Kosha, Pabda Paturi, and Sukto. To complete the festive dining experience, Bengal’s iconic sweets including Raj Bhog, Dudh Puli, Porabari Chomchom, and Bogra Mishti Doi will also be served. The dining experience is available at Feast, Sheraton Hyderabad Hotel, with lunch buffet from 12:30 PM to 3:00 PM and dinner buffet from 7:00 PM to 11:00 PM. Through Saradiyar Bangaliyana, Sheraton Hyderabad celebrates the timeless connection between Bengal’s culture and cuisine, offering guests a taste of festive tradition in a vibrant setting.

Hotelier Community

Vivek Shukla Redefines Loyalty Through Purpose-Driven Hospitality

In today’s world of hospitality, where loyalty programs are often defined by free nights, discounts, and upgrades, The LaLiT Suri Hospitality Group has chosen a different path, one that blends guest rewards with social good. In an exclusive conversation with Hospitalitynews, Vivek Shukla, CEO of the Group, offered rare insights into how luxury and purpose can converge to create a new standard for the industry. With more than 35 years in luxury hospitality and two decades shaping The LaLiT’s vision, Shukla is widely known for his people-first approach and strategic foresight. His leadership during the pandemic, marked by initiatives that supported frontline workers and vulnerable communities, underscored his conviction that hospitality is about much more than service, it is about responsibility. This ethos is at the heart of the Group’s new loyalty program. Unlike traditional models, this initiative empowers guests to transform everyday indulgences into acts of giving. Partnering with Points for Good, The LaLiT allows loyalty members to channel their points towards diverse causes ranging from child education and sustainability to LGBTQIA+ empowerment. Shukla describes it as a shift “from transactional exchanges to purposeful, meaningful connections”. The innovation lies in embedding impact seamlessly into daily guest interactions. Shukla believes that over time, members will begin to associate loyalty not only with luxury but also with generosity and social change. “When routine stays or meals become part of something greater, it fosters a culture of care and giving back”, he says. Perhaps most compelling is the vision behind it: small contributions from thousands of guests, collectively sparking a wave of impact across India. By aligning hospitality with social responsibility, The LaLiT is rewriting the future of loyalty, one that is not just about repeat business but about emotional connection and shared purpose. Our conversation with Vivek Shukla was both inspiring and thought-provoking, challenging the industry to see loyalty in a whole new light. For the complete interview and exclusive insights, dive into the Hospitalitynews Magazine September Edition- available now on our website and in print. Don’t miss your chance to be part of this transformative dialogue shaping the future of hospitality.

Exclusive Insights with Dr. Anshu Jalora on AI-Powered Pricing

In an era where unpredictability has become the only constant in travel and hospitality, few voices carry the weight of experience, foresight, and innovation like Dr. Anshu Jalora, Founder and Managing Director of Sciative Solutions. In an exclusive conversation with Hospitalitynews, Dr. Jalora shared sharp insights on how technology, behavioral economics, and AI-driven pricing are rewriting the rules of hotel revenue management. With over 23 years of global expertise, stints at Starbucks, Overstock.com, and PROS Revenue Management, and a patent in pricing software, Dr. Jalora is not only a leader but a pioneer. His ability to bridge the precision of academia with the dynamism of the hospitality market makes his perspectives especially compelling. When asked about this year’s unexpected monsoon surge in travel demand, Dr. Jalora explained how AI-powered systems like ZettaRMS can detect weather shifts, booking pace, and competitor rates in real time allowing hotels not just to react, but to stay ahead of market waves. The difference, he notes, lies in “explainability,” enabling revenue managers to understand why pricing shifts occur while preserving guest trust. What followed was a fascinating look into the speed of pricing decisions. With ZettaRMS updating rates every 15 minutes, Dr. Jalora emphasized how short-lived surges can now be monetized with precision, often lifting ADRs by 4–5% in ways static pricing could never achieve. His revelations about post-pandemic booking patterns in India last-minute clusters, OTA user behaviors, and the surprising profitability of “shoulder nights” offered a rare, data-driven lens into the evolving market. From tackling OTA leakage with parity checks to preparing hotels for the unpredictable, Dr. Jalora stressed one recurring theme: context-specific pricing is the future. The hotels that adapt in real time will not only safeguard revenues but thrive in an increasingly volatile market. It was a truly insightful conversation with Dr. Jalora, one that promises to reshape how we think about pricing in hospitality. Want More? You can explore the full in-depth interview and exclusive coverage in the September edition of Hospitalitynews magazine, available both on our website and as a beautifully curated print magazine. Don’t miss your chance to engage with the future of hospitality, one conversation at a time.

Scoops of a Dream: Shaariq Akhtar on Yura’s Artisanal Journey

At the heart of ITC Grand Chola, one of Chennai’s most iconic star hotels, a frozen dream has been delighting the city. Yura, the artisanal gelato and sorbet destination, has quickly become a favourite among dessert lovers for its blend of nostalgia, innovation, and culinary artistry. In an exclusive conversation with Hospitalitynews, Shaariq Akhtar, General Manager of ITC Grand Chola, shared insights into Yura’s journey, its inspirations, and the philosophy behind its one-of-a-kind creations. Shaariq describes Yura as more than just gelato. For him, it is the realisation of “a beautiful dream”, a place where childhood memories and sensory indulgence meet. This philosophy is at the heart of Yura’s handcrafted flavours, whether it’s the ethereal balance of Miso Caramel, the gold-touched elegance of Idukki Vanilla, or the playful indulgence of Filter Kaapi and Rose & Paan. Each flavour tells a story, designed to surprise and comfort at the same time. What makes Yura stand apart is its ability to balance bold creativity with the warmth of familiarity. In a country where traditional sweets are deeply loved, Yura offers reinterpretations that spark nostalgia in a new form. Whether it’s Aam Papad Gelato or French Raspberry Sorbet, the intent remains the same, to bring people closer to cherished memories, now served in scoops of artisanal perfection. Shaariq also spoke about the painstaking process of creating new flavours, from the very first spark of inspiration to the final tasting session. Each step is guided by the idea that every scoop should stir emotions and leave behind an unforgettable experience. Sustainability too lies at the core, with Yura relying on mindful sourcing and renewable energy, ensuring that indulgence remains both luxurious and responsible. Our conversation with Shaariq revealed that Yura is more than a frozen treat, it’s an experience of comfort, wonder, and artistry. Every scoop tells a story, waiting to be discovered. It was truly a delightful conversation with him, and to read the complete interview, you can check out the September edition of Hospitalitynews Magazine on our website or grab your physical copy today.

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