Novotel Imagicaa is bringing the flavours of India’s longest highway to one place with its NH 44 Street Food Festival, a month-long celebration inspired by the diverse food culture found from Kashmir to Kanyakumari. The festival offers guests a chance to savour some of the most iconic street food dishes from across the country, capturing the spirit, aroma, and charm of India’s bustling food lanes.

Just like NH 44 connects regions, cultures, and stories, the festival connects flavours from across the map. Guests can relish everything from spicy Northern kebabs and tangy Central Indian chaats to coastal Southern favourites and classic Indian sweets. Each dish reflects the streets it comes from, offering an honest taste of India’s food heritage.

The ambience adds to the experience, with colourful décor, live food stations, and a lively setting that mirrors the energy of India’s popular street food hubs. Whether it’s the joy of discovering a new flavour or the comfort of enjoying a familiar favourite, the festival promises something for every food lover.

Festival Details:

 ● Venue: The Square, Novotel Imagicaa
● Days & Dates: Every Friday and Saturday, until 30th November 2025
● Timings: 7:00 PM onward

The NH 44 Street Food Festival offers guests a delicious journey across India right at Novotel Imagicaa—making weekends vibrant, flavourful, and truly memorable.