SOCIAL and the Hong Kong Tourism Board (HKTB) are bringing PANDA-MONIUM to India – a one-of-a-kind cultural takeover that will run from 21st September to 21st October 2025 across 45 SOCIAL outlets in Mumbai, Delhi-NCR, Bangalore, Hyderabad, and Pune.

The month-long activation transforms SOCIAL’s neighbourhood hangouts into panda-inspired playgrounds, spotlighting Hong Kong’s most beloved icon while sparking curiosity about travel to the city.

At the heart of PANDA-MONIUM are immersive Panda Tourism Zones at four flagship SOCIAL outposts – Mindspace SOCIAL (Hyderabad), Bellandur SOCIAL (Bangalore), Khar SOCIAL (Mumbai), and Connaught Place SOCIAL (Delhi). Each will feature 50–100 life-sized panda installations, vibrant décor, and interactive digital travel content.

Hong Kong–inspired cocktails and mocktails such as the Harbour Martini, Lan Kwai Fizz, Temple Street Heat, and non-alcoholic signatures like Junk Boat Breeze, Kowloon Masala Cha, and Fong Fizz and Panda x Hong Kong trivia cards with QR codes linking to exclusive HKTB travel guides and Cocktail-making workshops in five cities (Hyderabad, Mumbai, Delhi, Bangalore, Pune), offering guests a hands-on introduction to the PANDA-MONIUM menu.

“At SOCIAL, we love creating playgrounds where culture and community come alive. This partnership with the Hong Kong Tourism Board lets us reimagine Hong Kong through the panda lens in playful, curious, and shareable moments. PANDA-MONIUM is about sparking conversations, inspiring travel, and letting our guests experience a little slice of Hong Kong right here,” said Divya Aggarwal, Chief Growth Officer, Impresario Entertainment & Hospitality Pvt. Ltd.

Highlighting the inspiration, Puneet Kumar, Director, South Asia, Hong Kong Tourism Board, added:
“Pandas have always held a special place in Hong Kong’s heart, and with the arrival of An An, Ke Ke, and the birth of our first panda twins, this year is truly historic. Through PANDA-MONIUM, we’re thrilled to bring that excitement to India in a way that is fun, immersive, and authentic to Hong Kong.”

Hong Kong is home to six giant pandas – including Ying Ying and Le Le at Ocean Park Hong Kong, An An and Ke Ke gifted in 2024, and Hong Kong’s first panda twins born last year. Beyond being beloved attractions, they stand as cultural ambassadors of conservation, friendship, and East–West harmony, now inspiring a fresh wave of curiosity through this India-wide takeover.

Event Details

Where: 45 SOCIAL outlets in Mumbai, Delhi-NCR, Bangalore, Hyderabad & Pune
When: 21st September – 21st October 2025

About SOCIAL

SOCIAL is a disruptive urban hangout concept by Impresario Entertainment & Hospitality, blending work, play, and community. By day, it serves as an all-day café and collaborative workspace; by night, it transforms into a vibrant bar. Each SOCIAL outlet reflects its neighbourhood, making it a second home for its community.

About the Hong Kong Tourism Board (HKTB)

The Hong Kong Tourism Board (HKTB) is a government-subvented body dedicated to promoting Hong Kong as a world-class travel destination while enriching visitor experiences. Its mission is to maximize the economic and cultural contribution of tourism and strengthen Hong Kong’s global positioning as a destination of unique stories, nature, and culture