Fighting Hunger with Every Missed Call: Hunger Free Bharat Mission Launched to Tackle Food Security

Fighting Hunger with Every Missed Call: Hunger Free Bharat Mission Launched to Tackle Food Security

By Nishang Narayan

Published on January 11, 2025

In a groundbreaking collaboration, The Restaurant Cricket League (RCL), supported by Incredible India and the Ministry of Tourism, Government of India, has partnered with the Adi Bodh Foundation to launch the "Hunger Free Bharat" mission. This initiative is a nationwide effort to combat hunger and food wastage, aligning with the Hon'ble Prime Minister's vision of Vikshit Bharat 2047 and the United Nations' Sustainable Development Goal of Zero Hunger by 2030.

The Hunger Free Bharat mission strives to create a sustainable food redistribution system, bridging the gap between food waste and hunger. It aims to raise awareness and bring together stakeholders from various sectors to establish an ecosystem that efficiently redistributes surplus food to those in need. The goal is to build a fairer society where nourishment is accessible to all, turning food waste into a valuable resource for the underprivileged.

Mr. Arvind Kumar, Founder of The Restaurant Cricket League, shared, "The Hunger Free Bharat mission is not just a campaign; it's a movement. It reflects our collective responsibility to ensure no one in our country sleeps hungry. This mission redefines how we distribute food and empowers every individual to contribute towards a future without hunger. Together, we can turn waste into wealth and make hunger a thing of the past."

image

India faces a major contradiction between hunger and food wastage. Annually, around 68.8 million tons of food, valued at ₹7,92,000 crores, is wasted, while 33.4 million children under five years old suffer from malnutrition. The Hunger Free Bharat mission seeks to address this by changing mindsets about surplus food and offering a sustainable solution to both food waste and malnutrition.

Mr. Abhishek Bhatnagar, Co-Founder of RCL, further emphasized the role of technology and community participation in the mission. "This initiative invites everyone to contribute by making a missed call to 9213332999 or joining through the Hunger Free Bharat platform. It's a simple yet powerful way to redistribute food and raise awareness about minimizing food wastage at all levels."

The Hunger Free Bharat mission promotes a culture of sharing and calls upon citizens, organizations, and policymakers to work together in creating a future where food abundance translates into nourishment for all. With every act of generosity and every meal saved, India moves closer to a hunger-free future.


A Treat for Moms – Must-Visit Restaurants This Mother's Day

A Treat for Moms – Must-Visit Restaurants This Mother's Day

By Nishang Narayan

Published on May 10, 2025

Mother's Day is the perfect excuse to shower your mom with love and indulge her in a memorable dining experience. Across Delhi and NCR, restaurants are pulling out all the stops—from complimentary desserts to special gifts—to ensure your celebration is filled with warmth, flavor, and togetherness. Here’s a roundup of must-visit spots where you can dine, delight, and celebrate the most important woman in your life:

Boston Chicken, Connaught Place

image

Celebrate this Mother's Day with a soul-satisfying American-style feast at Boston Chicken, now open in Connaught Place. Known for its iconic rotisserie chicken and homestyle sides, the restaurant offers the comforting flavors moms love. Guests can enjoy signature dishes like Chicken Caesar Salad, Baja Bowl, and Boston Chicken Breast Steak in a warm and relaxed setting.

  • Ground Floor, Malhotra Building, F-30, Connaught Place, New Delhi
  • 11:30 AM – 11:30 PM
  • 9266868750

Miss Nora, Noida

image

Give your mom a flavorful escape to the East with Miss Nora’s Pan-Asian delights. From sushi and crystal-clear dim sums to fluffy baos and stone bowls, every dish is crafted with care. This Mother’s Day, guests will be treated to a complimentary brownie topped with a special message—because nothing says love like dessert.

  • Level 3, RCube Monad Mall, Sector 43, Noida
  • 12 PM – 11:30 PM

Café Delhi Heights + Neighbourly, Gurgaon

image

This Mother's Day, Café Delhi Heights is all about heartfelt gestures. All mother-child duos dining on May 11th will receive a complimentary dish—a small token of appreciation for years of unconditional love. Available at all Café Delhi Heights outlets and Neighbourly, Gurgaon, this celebration promises feel-good food and warm vibes.

  • All CDH outlets and Neighbourly, Gurgaon

IKIGAI by Café Delhi Heights, Defence Colony

image

Celebrate love, nourishment, and shared moments at IKIGAI by Café Delhi Heights with a hands-on Mother’s Day Salad-Making experience. Choose from a spread of fresh ingredients and craft a wholesome bowl together. Pick a bloom from the floral wall as a souvenir of your celebration—because every mother deserves to feel cherished.

  • D-4, Defence Colony, New Delhi
  • 8:15 AM – 1:00 AM

SAULE – Kitchen & Bar, Noida

image

Set against the scenic greens of Jaypee Wishtown, SAULE invites you to celebrate with soulful music, curated pop-ups, and a warm atmosphere. All moms dining on May 11th will receive a complimentary Motichoor Parfait and a Mango Lavender Slush mocktail. Don’t miss the floral photo booth and Instagram offer—tag @saulekitchenbar and enjoy 15% off on select bills.

  • Golf Street Hub, Jaypee Wishtown, Sector 128, Noida
  • 12 PM – 2 AM

Harajuku Tokyo Café

image

Add a Japanese twist to your Mother’s Day celebration at Harajuku Tokyo Café. Every mom will be gifted a complimentary fortune cookie filled with warm wishes. Guests can also enjoy the exclusive Mother’s Day Bento Cakes, available in three delightful flavors.

  • Ambience Mall, Gurugram | M3M IFC Tower, Gurugram | Select Citywalk, Saket
  • 10 AM – 11 PM / Midnight

This Mother's Day, take a pause, raise a toast, and share a meal that says it all — love, gratitude, and the joy of being together.


Top Spots to Catch the IPL Action in Bangalore This Season

Top Spots to Catch the IPL Action in Bangalore This Season

By Manu Vardhan Kannan

Published on April 27, 2025

Cricket season is here—and so is the hunt for the perfect spot to catch all the IPL action in Bangalore. Whether you’re a die-hard fan chasing every boundary or just soaking in the vibes with brews and friends, the city has lined up some fantastic venues to turn match nights into full-blown experiences. From rooftop views to stadium-like energy and irresistible bar offers, here’s where you can catch every thrilling moment this April-May.

Ouzo by Fire — Drinks Specials & Big Screen Action

Located on 100 Ft Road, Ouzo by Fire brings cricket spirit alive with a tempting Buy 2, Get 1 Free on alcoholic beverages during all IPL matches. Pair it with bold Goan-Mangalorean flavours, a lively bar setting, and big screens, and you’ve got a perfect match-night hangout.

image

Highlights:

  • Buy 2, Get 1 Free on alcoholic drinks
  • Live match screenings
  • Goan Bar & Grill vibes
  • Ouzo by Fire, 100 Ft Road, Indiranagar | April-May | 7:00 PM onwards

2Moons — Cricket with a View

Perched atop 1MG Mall, 2Moons offers an elegant escape from the typical cricket crowd. Expect skyline views, a globally-inspired menu, handcrafted cocktails, and a warm, luxe atmosphere. It’s the perfect spot for couples or small groups looking to turn match night into a mood.

image

Highlights:

  • Rooftop city views
  • Curated global cuisine
  • Signature cocktails & premium pours
  • Warm, luxe ambiance
  • 2Moons, 1MG Mall, Bangalore | April-May | 7:00 PM onwards

Maize and Malt — Big Screens, Bold Brews

For those who love high-energy cricket nights, Maize and Malt in Whitefield delivers with house-crafted beers, hearty pub food, and multiple big screens. Known for its stadium-like energy, it’s a great spot whether you're arriving solo or with your full squad.

image

Highlights:

  • Large-format IPL screenings
  • House-brewed beers on tap
  • Hearty pub fare & game-day offers
  • Stadium-like energy 
  • Maize and Malt, Whitefield | April-May | 7:00 PM onwards

Whether you’re chasing rooftop sunsets, craft brews, or electrifying cricket vibes, these Bangalore hotspots promise to deliver the perfect IPL fix. Bookmark your favourites, rally your crew, and let the good times and sixes roll!


Proost Rises as a Challenger Brand Redefining India’s Beer Scene

Proost Rises as a Challenger Brand Redefining India’s Beer Scene

By Manu Vardhan Kannan

Published on April 16, 2025

Proost is the premium beer brand of Grano69 Beverages, a company dedicated to transforming the Indian Alcobev industry. Founded in October 2017 and headquartered in Gurugram, the company went live with its commercial operations in September 2018. The company's vision is to disrupt the Indian beer market as it combines premium quality with affordability and offers beers known for low bitterness, high drinkability, and excellent taste.

The story of Proost is one of great ambition and determination. It entered the highly-regulated Indian Alcobev sector and encountered significant challenges, as the absence of a unified liquor policy meant adhering to state-specific excise regulations. However, Grano69 overcame the challenges with a step-by-step approach, and established itself as a resilient, innovative player in the industry. From selling just 4,000 cases in its first year of operations, Proost has grown to sell over 3,000 cases daily. Its acceptance and demand are shown in its high sales figures.

image

The idea behind this brand was born out of a need in the market-to provide a premium quality beer that would taste fresh but not at the cost of affordability. "We Brew Passion" is the tagline Proost believes in to materialize that vision. Proost has translated this promise into beers that align with the changing consumption patterns in India, and therefore, it has evolved a different beer experience for the masses.

The major difference between Proost and its contemporaries is its dedication to freshness and quality consistency. The brand offers a unique taste with each draught and unmatched drinkability. Striving for quality and innovation has enabled it to carve out a place in a market where the big fish have played for a long time.

image

Proost’s success story is also a testament to its founders’ grit. CEO and Co-Founder Tarun Bhargava, alongside Vijay P. Sharma, entered the highly regulated alcobev sector and navigated complex state-wise excise norms with strategic persistence. A finance graduate from the University of Delhi, Tarun previously worked with companies like Aon and IBM before venturing into entrepreneurship. His earlier stint with a hyperlocal startup gave him valuable exposure, which he now channels into running Proost with a pragmatic, practice-first approach. 

image

Proost started from scratch but has risen exponentially. Its annual revenue has been increased from ₹77 lakhs in FY 2017-18 to a current monthly recurring revenue of ₹10+ crore. It’s also on track to close the year with a top-line revenue exceeding ₹100 crore. It is an indication of the strength of the brand penetration and consumer loyalty. This growth has been supported by cumulative funding of ₹50 crore so far - raised across three rounds, including ₹30 crore as part of the ongoing Series A round.

image

image

Proost currently operates in six key markets, which include Delhi, Punjab, Uttar Pradesh, Karnataka, Jharkhand, and Kerala. The company looks at expansion into three more markets over the coming year. Its operations are managed by 90+ professionals who propel the brand's success. With per capita beer consumption in India being lower than the global average, Proost has enormous opportunities for growth in the country. Growing disposable incomes, a younger population, and changing consumer preferences – all factors, together, create a rich ground for the brand's expansion plans.

As beer consumption continues to rise in India due to shifting social norms and increasing disposable incomes, Proost is positioning itself to take advantage of this growth wave. The brand’s ambition is clear — to be among the top five beer brands in India by the end of this decade.

The journey of Proost epitomizes the resilience and innovation necessary to make a mark in a challenging industry. As the brand continually intensifies its presence and explores new markets, it has remained true to its promise of fresh, high-quality beer that celebrates life. Proost is not just bringing quality and freshness to beer; it is transforming the way India experiences beer.

Stay up-to-date with the latest Hospitality news and trends in the Hospitality industry!

Subscribe to Hospitality news e-magazine for free and never miss an issue.

By clicking subscribe for free you agree to the Terms & Conditions and acknowledge our Privacy Policy.