Fighting Hunger with Every Missed Call: Hunger Free Bharat Mission Launched to Tackle Food Security

Fighting Hunger with Every Missed Call: Hunger Free Bharat Mission Launched to Tackle Food Security

By Nishang Narayan

Published on January 11, 2025

In a groundbreaking collaboration, The Restaurant Cricket League (RCL), supported by Incredible India and the Ministry of Tourism, Government of India, has partnered with the Adi Bodh Foundation to launch the "Hunger Free Bharat" mission. This initiative is a nationwide effort to combat hunger and food wastage, aligning with the Hon'ble Prime Minister's vision of Vikshit Bharat 2047 and the United Nations' Sustainable Development Goal of Zero Hunger by 2030.

The Hunger Free Bharat mission strives to create a sustainable food redistribution system, bridging the gap between food waste and hunger. It aims to raise awareness and bring together stakeholders from various sectors to establish an ecosystem that efficiently redistributes surplus food to those in need. The goal is to build a fairer society where nourishment is accessible to all, turning food waste into a valuable resource for the underprivileged.

Mr. Arvind Kumar, Founder of The Restaurant Cricket League, shared, "The Hunger Free Bharat mission is not just a campaign; it's a movement. It reflects our collective responsibility to ensure no one in our country sleeps hungry. This mission redefines how we distribute food and empowers every individual to contribute towards a future without hunger. Together, we can turn waste into wealth and make hunger a thing of the past."

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India faces a major contradiction between hunger and food wastage. Annually, around 68.8 million tons of food, valued at ₹7,92,000 crores, is wasted, while 33.4 million children under five years old suffer from malnutrition. The Hunger Free Bharat mission seeks to address this by changing mindsets about surplus food and offering a sustainable solution to both food waste and malnutrition.

Mr. Abhishek Bhatnagar, Co-Founder of RCL, further emphasized the role of technology and community participation in the mission. "This initiative invites everyone to contribute by making a missed call to 9213332999 or joining through the Hunger Free Bharat platform. It's a simple yet powerful way to redistribute food and raise awareness about minimizing food wastage at all levels."

The Hunger Free Bharat mission promotes a culture of sharing and calls upon citizens, organizations, and policymakers to work together in creating a future where food abundance translates into nourishment for all. With every act of generosity and every meal saved, India moves closer to a hunger-free future.


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