IHCL's Third Hotel in Ayodhya: SeleQtions Ayodhya

IHCL's Third Hotel in Ayodhya: SeleQtions Ayodhya

By Author

Published on January 27, 2024

The Indian Hotels Company Limited (IHCL), renowned for its blend of traditional Indian hospitality and world-class service, is all set to open its third hotel in Ayodhya, Uttar Pradesh. This exciting new venture will operate under the IHCL SeleQtions brand, adding a touch of luxury to the spiritual city.

A Stone's Throw from Ayodhya's Key Attractions

Strategically located, this 150-key hotel sprawls across 1.3 acres and is conveniently close to the upcoming Maryada Purushottam Shri Ram International Airport and Ayodhya's famous tourist spots. It's not just about the location, though. The hotel promises a host of amenities to cater to every need of its guests.

The new IHCL SeleQtions hotel in Ayodhya is not just a place to stay; it's a destination in itself. With multiple dining options, guests can savour a variety of flavours. Those looking to unwind can enjoy the spa, swimming pool, and fitness centre. And for those grand events or crucial business meetings, over 10,000 sq. ft of banqueting space awaits.

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Puneet Chhatwal: Visionary Behind IHCL's Expansion

Puneet Chhatwal, IHCL’s Managing Director & CEO, shared his vision for the project, "Ayodhya is transforming into a world-class pilgrimage destination, and our new hotel is a testament to IHCL's commitment to developing cultural circuits." He highlights that this new addition is aligned with the company’s strategy to mark its presence in spiritual hotspots.

The Ram Mandir Effect

The inauguration of the Ram Mandir is not just a cultural milestone; it's a catalyst for tourism in Ayodhya. Online Travel Agencies (OTAs) have recorded a 70% increase in bookings, signalling a surge in interest towards this historic city. Prices for hotels and flights are seeing a notable rise, a testament to Ayodhya's growing allure as a tourist destination.

IHCL’s portfolio in Ayodhya will now feature three distinct brands – SeleQtions, Vivanta, and Ginger, each catering to different segments of travellers. The group, home to the iconic Taj brand, continues to strengthen its position as a leader in India's hospitality sector.

A Blend of Spirituality and Splendor

Ayodhya, resting on the banks of River Saryu, is not just a city; it's a chapter in India's rich cultural and spiritual tapestry. With IHCL's growing presence, the city is poised to offer an even more enriching experience to visitors from around the globe.


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