When Kullu Calls: A Dussehra of Deities and Dances!

When Kullu Calls: A Dussehra of Deities and Dances!

By Author

Published on October 15, 2023

As the golden hues of autumn kiss the earth, Himachal Pradesh is buzzing with anticipation for the forthcoming International Kullu Dussehra Festival 2023. Scheduled from October 24 to 30, this grand event, enriched with history and culture dating back to the 17th century, is more than a festival – it's a spectacle of international camaraderie, cultural vibrancy, and historical grandeur.

The curtains rise with the iconic Lord Raghunath Rath Yatra, a divine procession that sets the spiritual tone for the festivities. However, this year, the celebration transcends local boundaries as over 300 local deities grace the event, illuminating Kullu with divine energy.

Yet, the divine gathering isn’t the sole highlight. In a historic collaboration, the Himachal Pradesh Government and the Indian Council for Cultural Relations (ICCR) aim to metamorphose this local gem into a global extravaganza. The festival is not just a nod to the past but a dynamic mix of tradition and global culture.

The ICCR’s involvement ensures the participation of cultural troupes from over 20 countries. From the rhythmic dances of Africa to the melodic tunes of Europe, Kullu will echo with diverse art forms, symbolizing global unity amidst the divine ambiance.

Accessibility to this grand event is seamless, thanks to the operational flights from Amritsar, Chandigarh, and Delhi to Kullu. The improved infrastructure and reduced travel time from major cities ensure that the festival is within easy reach for both domestic and international tourists.

The Kullu Dussehra Festival marks not just a cultural resurgence but also a testament to Himachal Pradesh’s resilience. The state, bouncing back from the natural calamity, is a sanctuary of natural beauty, ready to embrace visitors with open arms.

Chief Parliamentary Secretary Tourism, Sunder Singh Thakur, is optimistic. The expedited restoration efforts have not only revived the state’s scenic splendor but also infused life into the hospitality sector, signaling a new dawn for tourism in Himachal.

As October unfolds, the valley of Kullu, nestled amidst the majestic Himalayas, isn’t just a witness to a festival. It is the epicenter of a global gathering where tradition, culture, and international brotherhood converge, weaving a tapestry of unforgettable memories.

As the world steps into the post-pandemic era, the International Kullu Dussehra Festival isn’t just a celebration; it’s a beacon of hope, resilience, and unity. The scenic valleys of Himachal are not just hosting a festival but are echoing the harmonious tunes of global solidarity, showcasing the indomitable human spirit that dances in unison, transcending boundaries under the divine gaze of centuries-old deities.

Trip.com's Global 3.3 Sale Hits Record High in Asia and Europe

Trip.com's Global 3.3 Sale Hits Record High in Asia and Europe

By Nishang Narayan

Published on April 1, 2024

In the world of online shopping, double-date promotions like Black Friday and Double 11 have become hotspots for bargain hunters globally. Following this trend, Trip.com's March 3.3 sale has carved its own niche, especially in the travel sector, capturing significant attention across Asia and Europe. This year's campaign not only continued the momentum but also set new records in terms of gross merchandise value (GMV) and mobile app downloads.

With over 700 million impressions and a considerable year-over-year traffic increase, the 3.3 mega sale showcased its growing popularity and the public's eagerness for travel deals. Markets across the APAC region and Europe saw robust sales, with Japan standing out for its exceptional performance.

One of the most notable achievements of this year's event was the surge in Trip.com app downloads. The app secured the top spot in the free travel app rankings on both the Apple App Store and Google Play Store in several key markets, including Hong Kong SAR, South Korea, and Singapore.


Schubert Lou, COO of Trip.com, expressed immense pride in the success of the 3.3 Mega Sale, stating, "We are confident that our double-date promotions will continue to attract global customers who seek to travel in style and comfort with the best possible deals." He also highlighted the all-in-one app's growing popularity as evidence of Trip.com's commitment to providing unbeatable deals on flights, hotels, and attractions worldwide.

The 3.3 sale is part of Trip.com's broader strategy to engage customers through double-date promotions, including future dates like 7.7, 9.9, and 11.11. These events offer exclusive discounts and special offers, allowing consumers to enjoy unique travel experiences at reduced prices.

Trip.com, a leading international one-stop travel service provider, offers an extensive network of over 1.2 million hotels and flights from more than 510 airlines, covering 3,400 airports in 220 countries and regions. With its world-class multilingual customer service, Trip.com continues to "create the best travel experience" for millions of customers worldwide.

As Trip.com forges ahead in the ever-evolving e-commerce landscape, the success of its double-date promotions signals more exciting deals for travellers in the future.

Bhutan Launches Druk Neykor for Spiritual Journeys

Bhutan Launches Druk Neykor for Spiritual Journeys

By Nishang Narayan

Published on March 29, 2024

The Department of Tourism in Bhutan has unveiled a new initiative called the Druk Neykor programme, designed to enrich the travel experience by guiding visitors through 108 sacred sites and monuments across the enchanting Himalayan kingdom. Aimed at travellers looking to dive deep into Bhutan’s spiritual essence and cultural heritage, the programme promises an immersive exploration unlike any other.

Starting in the capital city, Thimphu, the Druk Neykor programme features tours to 16 standout sites, such as the revered Wangditse Lhakhang, Tshelung Ney, and Talangkha Drugyel Goenpa. These sites are not just about spirituality; they also offer a chance to enjoy Bhutan’s stunning natural landscapes, whether you’re reaching them by road or through scenic hikes. Plus, with a range of accommodations from hotels to campsites, comfort is guaranteed for every traveller.


What sets Druk Neykor apart is its innovative passport system. As you visit each site, you collect stamps in your Druk Neykor passport, each one telling a story of Bhutan’s spiritual journey and cultural immersion. This tangible record of your travels is not only a personal memento but also a gateway to learning more about each site through QR codes that offer detailed histories and stories.

The programme is accessible through authorised Bhutanese Tour Operators, but adventurous souls can also explore these sites independently. From the iconic Tiger's Nest monastery perched on a cliff to the serene Dochula Pass, each stamp collected is a step deeper into Bhutan’s spiritual heart.


Dorji Dhradhul, Director General of the Department of Tourism-Bhutan, captures the essence of the initiative: “Druk Neykor merges Bhutan’s spiritual legacy with its natural beauty, offering a profound journey of discovery. We welcome travellers from all corners of the globe to join in this spiritual adventure, helping to celebrate and preserve the unique culture and pilgrimage traditions of Bhutan.”

Whether you’re a soul searcher, a culture enthusiast, or simply in love with the idea of a journey filled with meaning, the Druk Neykor programme invites you to experience Bhutan in a way that’s both deeply personal and universally connecting.

Indian Airlines Prep for Summer Surge with 24,275 Weekly Flights

Indian Airlines Prep for Summer Surge with 24,275 Weekly Flights

By Nithyakala Neelakandan

Published on March 25, 2024

As summer approaches, Indian airlines are gearing up for an increase in flight operations, with a total of 24,275 weekly domestic flights set to take off starting March 31. This marks a nearly 6 percent rise compared to the previous year, according to the Directorate General of Civil Aviation (DGCA).

During the summer schedule, which runs from March 31 to October 26, airlines will operate from 125 airports across the country. Notably, this includes the introduction of new airports such as Azamgarh, Aligarh, and Chitrakoot.

Leading carriers like IndiGo, Air India, and Vistara are set to expand their operations, while SpiceJet plans a slight reduction in departures. Additionally, international connections will extend to 37 countries from 27 domestic airports, reflecting a 5.1 percent rise in weekly international flights.


Despite ongoing challenges in the aviation sector, including supply chain disruptions and engine issues, airlines remain optimistic about meeting the growing demand for air travel. Akasa Air's forthcoming international operations are anticipated to further enhance connectivity, subject to regulatory approvals.

With the increase in flight frequencies and expansion of airport networks, travelers can expect improved accessibility and convenience during the upcoming summer season. As the aviation industry adapts to evolving market dynamics, the focus remains on ensuring a seamless travel experience for passengers across the country.

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