Exclusive: CYK Hospitalities’ Success Secrets with Simranjeet Singh

Exclusive: CYK Hospitalities’ Success Secrets with Simranjeet Singh

Simranjeet Singh

Published on February 1, 2025

The food and beverage industry is constantly evolving, and staying ahead requires innovation, strategic planning, and a deep understanding of consumer preferences. Few understand this better than Simranjeet Singh, the Director of CYK Hospitalities, a firm that has transformed the F&B landscape by helping brands scale and sustain success.

With years of experience, Simranjeet has worked with some of the biggest names in the industry, including Starbucks, KFC, and Burger King, helping them navigate market challenges, localize their offerings, and establish a strong presence in India. CYK Hospitalities doesn’t just consult; it builds brands from the ground up, providing services such as property leasing, brand strategy, and operational consulting.

In an exclusive interview with Hospitality News, Simranjeet shares the key factors behind F&B success, emphasizing the importance of innovation, brand identity, and adaptability. He highlights the need for a data-driven approach, where brands understand consumer behavior and leverage technology-driven solutions to stay ahead.

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One of CYK’s standout success stories is Twisting Scoops, a brand that started as a small dessert kiosk in Chandigarh and, with CYK’s expertise, expanded to an 800 sq. ft. café in Singapore. This transformation is a testament to the right mix of strategy, creativity, and operational efficiency.

The F&B industry is more competitive than ever, with changing consumer demands and increasing reliance on digital transformation. Simranjeet believes that for brands to thrive, they must embrace sustainability, invest in technology, and focus on customer experience.

For a deeper dive into Simranjeet Singh’s insights and expert recommendations, check out the full interview in this edition of Hospitality News Magazine. Stay ahead of the curve—subscribe now to grab your copy!


Elevating Hospitality: Abhilash Kumar on Rosetta’s Journey to Excellence

Elevating Hospitality: Abhilash Kumar on Rosetta’s Journey to Excellence

Abhilash Kumar

Published on March 1, 2025

The hospitality industry is evolving, and at the forefront of this transformation is Abhilash Kumar, Corporate Head of Sales & Marketing at Rosetta Hospitality. In an exclusive interview with Hospitality News, he takes us through the brand’s expansion strategy, commitment to guest satisfaction, and future developments, setting new benchmarks in affordable luxury.

Rosetta Hospitality has steadily expanded its footprint, with Elements by Rosetta – Varca, Goa serving as a key milestone in its journey. “This move has driven significant growth by boosting our visibility across multiple markets, including Mumbai, Bengaluru, Delhi, and even international audiences,” says Abhilash. He emphasizes how Goa’s global appeal has helped strengthen Rosetta’s presence in the luxury hospitality space.

What sets Elements by Rosetta Goa apart? According to Abhilash, it’s a seamless fusion of comfort, exclusivity, and an immersive guest experience. From spacious rooms with pool access to Ouzo Delmar, their iconic beachfront restaurant, the property redefines affordable luxury with a focus on authentic Goan flavors and premium service.

The conversation also delves into Rosetta’s approach to pricing and guest satisfaction. “Optimizing room rates during high-demand periods while maintaining our high standards ensures that our guests feel they are receiving exceptional value,” he explains.

As corporate travel grows, MICE tourism plays a pivotal role in Rosetta’s strategy. With versatile event spaces, including a Grand Ballroom, boardrooms, and picturesque outdoor venues, the property caters to both corporate and celebratory events.

Looking ahead to 2025, Rosetta is set to unveil Phase 2 of Elements by Rosetta Goa, featuring 68 luxurious suites, a grand banquet hall, a swimming pool, and expanded dining options. Additionally, the brand is exploring South Indian leisure destinations to expand its reach and deliver unique travel experiences.

It was truly an insightful conversation with Abhilash Kumar, offering a glimpse into Rosetta Hospitality’s vision for the future. To read the full exclusive interview, check out the Hospitality News March Magazine on our website. Don't miss the chance to grab a physical copy and immerse yourself in more such industry-defining conversations!


BOYA: Redefining Luxury Dining with Bhawya Sahu

BOYA: Redefining Luxury Dining with Bhawya Sahu

Bhawya Sahu

Published on February 28, 2025

Luxury dining is more than just exquisite food—it’s an experience, a blend of ambiance, service, and culinary artistry. We spoke to Bhawya Sahu, the young entrepreneur redefining the fine dining scene with BOYA, his standout restaurant in Delhi’s Malcha Marg. Partnering with the celebrated Chef Augusto Cabrera, Bhawya has brought a Japanese-Peruvian fusion to the capital, crafting a menu that is as bold as it is refined.

In our conversation, Bhawya shared how his global experiences in Europe and the U.S. shaped his approach to hospitality. From the use of seasonal ingredients to curating a guest experience that mirrors international luxury standards, BOYA stands apart as a world-class dining destination. Bhawya also emphasized how service is at the heart of luxury, detailing how BOYA’s team is trained to provide a seamless, personalized experience that rivals the world’s finest restaurants.

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Beyond food, Bhawya’s deep-rooted understanding of fashion and craftsmanship—influenced by his family’s background in the fashion industry—plays a role in BOYA’s aesthetic appeal. Every detail, from the interior design to the plating, is meticulously curated to exude elegance.

We also dived into his vision for BOYA’s international expansion, the evolving landscape of fine dining in India, and why sourcing high-quality imported ingredients is a non-negotiable for him. For aspiring restaurateurs, Bhawya offers a simple yet powerful mantra: Stay true to your vision, focus on guest experience, and never compromise on quality.

Want the full story? DM us to grab the March issue of Hospitality News Magazine or visit our E-Magazine for the complete interview!


What’s on the Menu for Pricol Gourmet’s Future? Siddharth Malhotra Breaks It Down

What’s on the Menu for Pricol Gourmet’s Future? Siddharth Malhotra Breaks It Down

Siddharth Malhotra

Published on February 28, 2025

When it comes to premium and casual dining, Pricol Gourmet Pvt Ltd is making waves across India, with a presence in Chennai, Delhi, Pune, Kochi, and Coimbatore. Siddharth Malhotra, the company’s Director of Operations, has played a crucial role in its remarkable growth—an 81.52% increase in revenue and a 115.51% jump in profitability within just a year. But what’s fueling this success?

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In a candid conversation, Siddharth reveals that Pricol Gourmet’s philosophy is about curating experiences, not just restaurants. The company’s diverse portfolio—from Savyarasa and Rasanai for South Indian flavors to Soy Soi, The New Punjab Club, Delish, Austin, and Origin—ensures that each brand offers something distinct. Their commitment to quality, innovation, and exceptional service is what sets them apart in India’s evolving dining scene.

Technology is another game-changer. AI-driven supply chains, contactless dining, and personalized digital experiences are helping Pricol Gourmet stay ahead. But they’re not just about innovation—sustainability is a core value, with efforts focused on zero-waste kitchens, energy efficiency, and eco-friendly packaging.

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Looking ahead, Siddharth hints at bold new concepts, including experiential dining and interactive culinary spaces, positioning Pricol Gourmet as a leader in India’s future dining trends.

Want to know more about Pricol Gourmet’s upcoming ventures and expert insights from Siddharth Malhotra? Grab the March edition of Hospitality News Magazine! DM us or visit our e-magazine for the full interview.