The Clarion Hotel Approach to Hospitality Excellence

The Clarion Hotel Approach to Hospitality Excellence

Admin

Published on March 4, 2024

Join us in exploring the scenes behind the Clarion Hotel's exceptional sales strategies and unparalleled guest experiences, where every detail is meticulously crafted to exceed expectations and foster long-term loyalty.

Reena Tomar is a seasoned Sales Manager with over five years of experience in the hospitality industry. Currently serving as a Sales Manager at Clarks Collection in Dehradun since July 2021, she is responsible for driving sales and revenue growth. Prior to this role, Reena held positions of increasing responsibility, including Manager - Sales & Marketing at V One Pride Premnager, where she honed her skills in sales strategy and marketing management from July 2020 to July 2021. With a strong foundation in sales, she previously served as Asst. Sales Manager at V One Hotel - The Competent Palace, gaining valuable experience in client relationship management and team leadership from November 2018 to March 2020. Reena's career journey began as an Executive - Banquet Sales at Regenta lp Vilas By Royal Orchid and later as a Sr. Banquet Sales Executive at Hotel Saffron Leaf, where she demonstrated her aptitude for sales and customer service. Her diverse background in sales and marketing equips her with the expertise to thrive in dynamic and challenging environments.

Can you describe your experience in the hospitality industry and how it has prepared you for the role of Sales Manager at Clarion Hotel?

With over a decade in hospitality, I've handled everything from guest services to sales. My experience has fine-tuned my people skills, setting me up nicely for the Sales Manager role at Clarion Hotel, where I aim to leverage my expertise to cultivate strategic partnerships and exceed sales targets.

What strategies have you found most effective in generating leads and driving sales within the hospitality sector, particularly in the Dehradun market?

For the Dehradun market, I've discovered that hosting exclusive events and networking opportunities, leveraging customer referrals, and offering enticing loyalty programs are powerful strategies for generating leads and boosting sales in the hospitality sector. By creating memorable experiences, nurturing relationships, and rewarding repeat businesses, we can cultivate a loyal customer base and stay ahead in this competitive landscape.

How do you approach building and maintaining relationships with clients and partners to ensure repeat business and foster long-term loyalty?

Well, I prioritize building genuine connections by actively listening to clients' needs, delivering exceptional service, and consistently exceeding expectations. Additionally, I actively seek out opportunities for collaboration and mutual growth, demonstrating our commitment to long-term partnerships and ensuring our clients and partners feel valued and appreciated.

Clarion Hotel likely caters to a diverse range of guests and events. Can you discuss how you tailor your sales approach to meet the specific needs and preferences of different client demographics?

Absolutely! Understanding the unique needs and preferences of diverse client demographics is key. By customizing our offerings and communication to align with the priorities of each demographic, we ensure a tailored and memorable experience that resonates with our guests, fostering satisfaction and loyalty.

In a competitive market like Dehradun, how do you differentiate Clarion Hotel's offerings and effectively communicate its unique value proposition to potential clients?

In Dehradun's competitive market, Clarion Hotel stands out by emphasizing our unique blend of luxurious amenities, personalized service, and convenient location. Through targeted marketing campaigns, we highlight our distinct features such as spacious accommodations, world-class dining options, and comprehensive event facilities. By effectively communicating these key differentiators, we ensure potential clients recognize the unparalleled value proposition Clarion Hotel offers in the market.

Can you share an example of a successful sales campaign or initiative you led that significantly contributed to revenue growth or business expansion?

I led a successful corporate partnership initiative, offering exclusive discounts to conference attendees and forging preferred vendor relationships. This not only secured steady business but also expanded our network and brand visibility. The result was significant revenue growth and establishing us as the top choice for business travelers in the region.

Collaboration between sales and other departments, such as marketing and operations, is crucial in a hotel setting. How do you ensure alignment and synergy between these departments to achieve common goals?

To ensure alignment and synergy between sales, marketing, and operations, I prioritize open communication and cross-departmental collaboration. Regular meetings and shared goal-setting sessions help us align our strategies and priorities. Additionally, fostering a culture of mutual support and transparency enables us to leverage each department's strengths effectively, driving towards our common objectives of guest satisfaction and revenue growth.

Lastly, in a dynamic industry like hospitality, adaptability is key. How do you stay updated on industry trends and adjust your sales strategies accordingly to remain competitive?

In the fast-paced hospitality industry, I prioritize staying updated on industry trends through continuous research, networking with industry professionals, and attending relevant workshops and conferences. By closely monitoring market shifts and gathering insights from customer feedback, I ensure our sales strategies remain dynamic and responsive to changing demands, enabling us to maintain our competitive edge in the market.

This Interview is Exclusively Published in HospitalityNews.in.


Creating a Home Away from Home: Maitry Upreti on Vita Student

Creating a Home Away from Home: Maitry Upreti on Vita Student

Nithyakala Neelakandan

Published on September 4, 2024

Vita Student, a renowned name in the realm of student accommodation, offers a luxurious and comfortable living experience for students across the UK and beyond. With a commitment to providing exceptional facilities and services, Vita Student has become the preferred choice for discerning students seeking a premium living environment.

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"International students often share similar needs when studying abroad: they seek safety, a welcoming environment, and opportunities to thrive—whether that’s meeting new people, maximizing their university experience, or getting a head start in their careers. That’s precisely what Vita Student provides," Maitry Upreti, Head of Business Growth, Vita Student, shares.

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"Vita Student, traditionally marketed through agents in India, recognizes both the opportunities and challenges in this space. The key lies in effectively demonstrating the unique value Vita Student offers to those choosing to study in the UK or Spain, setting it apart from other accommodation options," she says while elaborating on the vision they have implemented for Vita Student’s expansion into India.

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Vita Student is quickly becoming a top choice for Indian students studying abroad, offering an ideal balance of work and leisure through its impressive range of amenities. Social hub spaces, private dining rooms, and dedicated study areas ensure students can maximize their academic experience while enjoying a vibrant community life. With 24-hour access, manned security, and key card entry, Vita Student prioritizes safety, providing peace of mind for students and their families.

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"My focus and passion lie in introducing the Vita Student brand to those searching for accommodation, helping them understand that choosing Vita can lead to a better overall experience and outcome compared to other options in the same city," the Head of Business Growth declares.

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There is more to this conversation with Maitry Upreti, and to get more exclusive scoop, visit the link: September Issue [Catch her interview on Page 32.]


Taking Off with Encalm: A Conversation with Vikas Sharma

Taking Off with Encalm: A Conversation with Vikas Sharma

Nithyakala Neelakandan

Published on September 4, 2024

"Airports can be overwhelming, and my goal was to create an oasis of calm where travelers could relax and truly enjoy their transit," Vikas Sharma, CEO, Encalm Hospitality, opens with his pleasant statement. Encalm Hospitality, a renowned name in the hospitality industry, is committed to providing exceptional experiences to its guests. With a strong focus on comfort, luxury, and personalized service, Encalm has established itself as a leading choice for discerning travelers.

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"We introduced our Meet & Assist service, ‘Atithya,’ at Delhi, Hyderabad, and Manohar International Airports in Goa. This service offers personalized assistance, ensuring that each guest’s transit is both memorable and hassle-free. Additionally, we launched the ‘Encalm Lounge,’ providing travelers with an exclusive space to unwind before their flights," he says. Encalm masterfully blends luxury with practicality, offering a sophisticated travel experience that addresses both indulgent desires and functional needs.

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"In the ‘Encalm Lounge,’ the focus shifts to creating an environment that radiates comfort and exclusivity. From the carefully selected amenities to the thoughtfully crafted ambiance, every element is designed to offer our guests a tranquil and relaxing retreat," says the CEO while talking about meeting the high standards that Encalm is known for.

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Since its inception, Encalm has been committed to redefining the travel experience, with some of the most rewarding moments stemming from the heartfelt feedback of travelers. The pinnacle of Encalm's journey so far has been the launch of Encalm Privé, a grand 30,000 sq. ft. lounge with a capacity for over 550 guests. This lounge, which features everything from a gaming zone to a fitness center, premium beverages, and sleeping pods, sets a new standard for luxury in airport hospitality.

"As we continue to expand our services to airports in more cities, our commitment remains unwavering," Vikas Sharma says. And we can be rest assured the new expansions will hold the sentiment true to their hearts.

Catch the complete interview exclusively on our September Issue, out now. Link: September Magazine 
[Find his interview on Page 42.]


The Art of Curating Unforgettable Experiences—A Conversation with Tamarind Global’s AVP

The Art of Curating Unforgettable Experiences—A Conversation with Tamarind Global’s AVP

Nithyakala Neelakandan

Published on September 4, 2024

"I've always believed that the work you do and the environment where you spend a significant portion of your time should be inspiring, a place where you bring energy and passion every day," says Anjali Tolani, Assistant Vice President - Weddings at Tamarind Global. Tamarind Global stands as a premier destination and event management company with a distinguished history of crafting extraordinary experiences. Deeply rooted in India while maintaining a global perspective, the company specializes in delivering bespoke solutions tailored to the unique needs of both individual and corporate clients. 

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Now, decorating the AVP Chair, Anjali Tolani, interestingly, comes with a background of pharmaceutical studies. "...a choice made before I had fully clarified my future ambitions," she says about her education. Starting as a Medical Representative, and exploring areas such as advertising, banking, and eventually becoming a General Manager at a wellness resort, she found her way into the travel industry. 

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She also had her fair share of challenges navigating the industry which now feels like her second home. "The first major challenge arose with the advent of online travel companies, which dramatically transformed how people book travel and accommodations. The second significant challenge occurred during the pandemic, when business slumped and competition intensified—not just from industry peers but also from hotels seeking to establish direct connections with clients," she says. Fast forward, Tamarind has emerged as a stronger brand weathering all these challenges. 

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Find more exclusive scoops about the AVP and Tamarind Global at the exclusive interview here: September Issue [Find the interview at page 28.]

Image Credits: Tamarind Global Official Website