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By Manu Vardhan Kannan
Published on August 7, 2025
As August brings two cherished occasions, Raksha Bandhan and Independence Day, India’s popular QSR chain 99 Pancakes has launched exclusive festive offers to mark both celebrations in style. From curated Rakhi hampers to a one-day patriotic pancake treat, 99 Pancakes invites everyone to enjoy moments of togetherness with something sweet.
For Raksha Bandhan, celebrated between 7–11 August 2025, the brand presents three delightful options:
Love 99 Fondue Box – A festive indulgence perfect for sharing.
Rakhi Hamper – A thoughtfully crafted gift including six pancakes (choose from Nutella, Choco Lovely, or Biscoff), one specialty waffle (Naughty Nutella, XOXO, or Biscoff), a chocolate bomb, a pack of brittle chips, and a festive Rakhi. Available in-store, on Zomato, Swiggy, and 99Pancakes.in.
Special In-store Offer – Choose a Nutella Cake or Nutella Waffle Cake for just ₹599 and get a complimentary Rakhi Cake Topper.
On 15 August 2025, for India’s 78th Independence Day, 99 Pancakes introduces a one-day-only offer featuring two specials: the Milky Way Waffle and Milky Mania Pancake – a tribute to the spirit of freedom and unity through irresistible flavours.
“At 99 Pancakes, we believe every celebration deserves its own flavour,” said Vikesh Shah, Founder of 99 Pancakes. “Both Rakshabandhan and Independence Day are reminders of the love and freedom we’re fortunate to have. Our offers are our way of celebrating with our customers,” he added.
With over 60 outlets across 18 cities, 99 Pancakes continues to serve up innovative pancakes, waffles, and desserts that bring people together. Visit your nearest outlet or order online to experience this festive menu before it’s gone.
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By Hariharan U
Published on October 7, 2025
SOCIAL, India’s favourite neighbourhood café-bar, is raising a toast with the launch of The Big Drop – Peena Edition, a bold new drinks menu celebrating 11 years of community, creativity, and cocktails. Designed to match every table, mood, and adda, the Peena Edition reimagines India’s evolving drinking culture with a mix of nostalgia, playfulness, and accessibility.
From timeless classics that ease into afternoon conversations to innovative formats and shareable pitchers that fuel evening catch-ups, the new menu ensures something for every kind of guest. Inspired by India’s everyday social spaces, from quarter bars and kattas to thekas and toddy shops, the menu blends old-school familiarity with SOCIAL’s unmistakable modern twist.
SOCIAL’s iconic creations such as the Longest Long Island Iced Tea (LLIIT) and Banarasi Patiala have long been crowd favourites. The Peena Edition carries that legacy forward with new-age icons like the Longest Long Island Iced Coffee (LLIIC) and the quirky SOCIAL Lubes range, including SOCIAL Emotions, Lifaafa, and Candy Crush drinks that are as photogenic as they are flavourful.
Innovation extends beyond the ingredients to the experience itself. Cocktails wrapped like candy, test-tube shots, and towering coffee jars make every serve interactive and shareable. Starting at just ₹395, the Peena Edition stays true to SOCIAL’s belief that great cocktails should be both creative and approachable.
OG: Longest Long Island Iced Coffee (LLIIC) – 750ml of coffee-spiked indulgence.
SOCIAL Lubes: Playful formats that bottle moods – SOCIAL Emotions (Zen AF, Weird Flex, Delulu, Aura), Lifaafa (served in a post-office pouch), and Candy Crush (a candy-wrapped cocktail).
Sangria Pitchers: Shareable and bold – variants like Cosmo Berry, Tropical Twist, House Spice, Java, Rita.
Squad Shots & Liqueurs: High-energy serves such as SOCIAL Kami Krazy test-tube shots and the explosive SOCIAL Bomb.
The Classics: SOCIAL’s twist on favourites including Espresso Martini, Negroni, Daiquiri, Paloma, Manhattan, and Old Fashioned.
Speaking about the launch, Riyaaz Amlani, Founder & Managing Director, Impresario Entertainment & Hospitality Pvt. Ltd., said, "The Peena Edition of the Big Drop menu is special because it speaks the language of the people. India’s drinking culture has always been about community — from quarter bars and kattas to thekas and toddy shops — and we’ve brought that spirit into a menu built for today. Innovation was needed because people don’t just come to us for what’s in the glass, but for how it makes them feel. The Big Drop captures that spirit in full.”
The Peena Edition complements SOCIAL’s Big Drop Khaana menu, together offering a seamless food-and-drink experience that celebrates how India eats, drinks, and connects today.
About Social
SOCIAL is a groundbreaking urban hangout that merges café culture with community and collaboration. By day, it’s a space for great food, coffee, and co-working; by night, it transforms into a vibrant bar and social hub. Each outlet reflects its neighbourhood, blending work, play, and creativity under one roof.
Founded in 2001 with its maiden venture Mocha – Coffees and Conversations, Impresario today operates over 60 restaurants across 20+ Indian cities. Its portfolio includes SOCIAL, antiSOCIAL, Smoke House Deli, Mocha, and boutique spaces like Bandra Born, Slink & Bardot, and BANNG. The group’s success lies in its ability to understand the evolving lifestyle of young India and craft experiences that resonate deeply with its patrons.
By Manu VArdhan Kannan
Published on October 5, 2025
McDonald’s India – North and East has announced the launch of its Festive-Meals, available at a special price with up to 51% off, adding more flavour and joy to the celebrations this festive season. The limited-time offer aims to make moments of Durga Puja and Diwali even more special by bringing families and friends together over affordable and delicious McDonald’s favourites.
As part of the campaign, McDonald’s has also released a festive anthem film celebrating togetherness, joy, and inclusivity. The film showcases how Festive-Meals bring communities closer, allowing people to share laughter, music, and happy moments over their much-loved burgers and fries.
Speaking about the initiative, Rajeev Ranjan, Managing Director, McDonald’s India – North and East, said, “For more than 25 years, McDonald’s has been woven into the fabric of India’s festive spirit. Each festival gives us the chance to connect with our customers through cherished moments of celebration. This year, the Festive Meal offers continue that tradition by making every festive gathering more delightful, with the familiar taste and everyday value that bring families and friends together at McDonald’s.”
To ensure inclusivity, McDonald’s is also offering No Onion, No Garlic (NONG) versions of favourites like the McAloo Tikki Burger and Happy Meals®, catering to festive food preferences. The brand continues to uphold one of the strictest vegetarian and non-vegetarian segregation practices in the industry, maintaining separate kitchens, storage, and equipment to ensure 100% purity for vegetarian food.
Notably, McDonald’s India stands out as the only market globally with fully vegetarian restaurants, located in Jammu (New Track-Tarakote Marg and Ardhkuwari) and Amritsar (near the Golden Temple). These outlets reflect the brand’s respect for local traditions while offering the familiar McDonald’s experience.
The Festive Meal brings exceptional value , the McAloo Tikki Value Meal (Burger + Fries + Beverage) is priced at just ₹99 instead of ₹203, while a wholesome 4-course meal available at a special price. Exciting offers are also available across McDonald’s premium burger range, making the season even more delightful.
Customers can enjoy these Festive-Meals via dine-in, takeaway, drive-thru, or through delivery on the McDonald’s app, Swiggy, and Zomato.
KFC India and Snickers India have announced their first-ever brand collaboration with a limited-edition dessert, the KFC X Snickers Choco Mousse Cake. This unique creation combines layers of chocolate-soaked sponge, creamy chocolate mousse, and finely chopped Snickers pieces, making it a dessert that’s indulgent, fun, and unforgettable.
This partnership marks a milestone moment, bringing together KFC’s 30-year legacy of delivering innovative food experiences in India with Snickers’ reputation as the ultimate hunger-satisfying chocolate bar.
Speaking on the collaboration, Aparna Bhawal, Chief Marketing Officer, KFC India & Partner Countries, said, “Who would’ve imagined KFC & Snickers in the same sentence, let alone the same plate. That’s the fun of this collaboration, two iconic brands coming together to create something unexpected and delicious! The KFC X Snickers Choco Mousse Cake is our first co-created dessert and the ultimate finger lickin’ good finale to a KFC meal.”
Adding to this, Nikhil Rao, Chief Marketing Officer, MW India, shared, “Today’s Gen Z audience seeks not just great taste but also share-worthy experiences. Our collaboration with KFC India brings the iconic taste of SNICKERS® into a dessert experience that is indulgent, fun, and crafted for a new generation of food explorers. This partnership celebrates two beloved brands coming together to offer something bold and exciting that consumers didn’t even know they wanted but will now crave.”
The KFC X Snickers Choco Mousse Cake is available for a limited time across 1,300+ KFC restaurants in India, for dine-in and takeaway, as well as via the KFC app, website (online.kfc.co.in), and leading food delivery apps. Fans can also pre-order via the KFC app to skip queues and enjoy this finger lickin’ good dessert right away.
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