You have Successfully logged In !
Already have an account? Login
By clicking Register you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Don't have an account?Register
Enter your E-mail address below, We will send the verification code
Please enter the code send to
Didn't receive the email?Click to resend
Your password has been successfully reset!.
Please login again to access your account.
An OTP has been sent to
Enter the 4-digit code
By Author
Published on November 14, 2023
Allied Blenders and Distillers Limited (ABD) is making waves in the whisky segment with its innovative approach to packaging. The company has unveiled a stylish and trendy 180ML pack named 'Hippy,' a contemporary reimagination of the traditional 180ml SKU, commonly known as the 'quarter.'
ABD, known for its commitment to constant innovation, introduces the Hippy as a consumer-centric offering, aiming to broaden the occasions where consumers can engage with the brand. The sleek and stylish design of the Hippy pack enhances its appeal across all age groups, marking a departure from the conventional 'brown-bag syndrome' associated with the humble 'quarter' or 'pau-a.'
Alok Gupta, Managing Director of ABD, expresses the company's dedication to innovation. "Constantly Innovating is one of ABD’s core values. The Hippy is a great example of this core value brought alive on the back of consumer-centric thinking. It is an offering that allows for widening the occasions where consumers can engage with our brand on account of its style quotient and mobile form factor."
Bikram Basu, Chief Strategy and Marketing Officer at ABD, emphasizes the liberation that the Hippy brings to alcobev consumers. "For long, alcobev consumers have suffered from the ‘brown-bag syndrome’ where they would be hesitant to be seen with their humble ‘quarter’ or ‘pau-a’. The Hippy allows consumers to break free of inhibitions and flaunt their Sterling Reserve BX Whisky."
The Hippy is currently available in select regions, including Maharashtra, West Bengal, Uttar Pradesh, Assam, Daman, and Tripura, presenting consumers with a modern and stylish option to enjoy their semi-premium whisky. As ABD continues to prioritize consumer satisfaction and innovation, the Hippy stands as a testament to their commitment to redefining the whisky experience.
Swiggy Partners with FITPASS to Promote 360-Degree Wellness ...
Swiggy Ltd. has announced a strategic partnership with FITPA...
Fairfield by Marriott Agra Strengthens Leadership Team with ...
Fairfield by Marriott Agra has announced the appointment of ...
Hyatt Plans Grand Hyatt Victoria Falls The Kingdom in Zimbab...
Hyatt has announced plans to introduce Grand Hyatt Victoria ...
Atelier Expressions Acquires Majority Stake in Luxury Mithai...
Atelier Expressions, the premium lifestyle platform of TVS V...
By Hariharan U
Published on July 19, 2026
Haldiram’s, one of India’s most recognised brands in sweets, snacks, and dining, has strengthened its presence in Uttar Pradesh with the opening of its latest outlet in Prayagraj.
Located at WP Arena, Hot Stuff Chauraha, Lal Bahadur Shastri Marg, the new restaurant was inaugurated by Er. Harshvardhan Bajpayee, MLA, Prayagraj North, in the presence of customers, local dignitaries, and community members.
The launch marks another step in Haldiram’s expansion strategy of entering emerging markets beyond major metropolitan cities while bringing its legacy of traditional Indian flavours closer to consumers across the country. The opening is also aligned with the brand’s “Acche Din Aa Rahe Hai!” campaign, highlighting its continued growth journey.
Known as one of India’s most culturally significant cities, Prayagraj holds a special place in the country’s spiritual and intellectual heritage. Home to the iconic Triveni Sangam, where the Ganga, Yamuna, and mythical Saraswati rivers meet, the city attracts millions of visitors during the Kumbh Mela and continues to be a major destination for travellers, pilgrims, and scholars.
Beyond its cultural importance, Prayagraj has emerged as an important educational, administrative, and commercial hub in Uttar Pradesh. With increasing infrastructure development and rising tourism, the city has witnessed growing demand for quality dining experiences.
Recognising this evolving consumer landscape, Haldiram’s has introduced its new outlet to offer residents and visitors a trusted destination for traditional Indian cuisine combined with modern dining comfort.
Designed to cater to families, groups, and travellers, the outlet offers Haldiram’s extensive portfolio of Indian sweets, namkeens, regional favourites, chaats, complete meals, and contemporary beverages.
The expansion into Prayagraj reflects Haldiram’s broader vision of reaching new markets while preserving the traditions, flavours, and hospitality that have shaped the brand over decades.
With its growing footprint across India, Haldiram’s continues to focus on delivering authentic Indian culinary experiences while adapting to the changing preferences of today’s consumers.
As monsoon showers bring a slower and more comforting rhythm to the city, Diggin Café invites guests to enjoy the season with a specially curated selection of monsoon favourites designed for relaxed conversations, indulgent meals, and cosy dining moments.
Known for its garden-inspired ambience and inviting spaces, Diggin offers the perfect setting to unwind during rainy days. With lush surroundings, warm corners, and an atmosphere that blends charm with comfort, the café creates an experience that complements the mood of the season.
The monsoon menu brings together a selection of comforting dishes crafted to celebrate familiar flavours with a contemporary touch. Highlights include the refreshing Diggin Special Salad, indulgent Baked Goat Cheese, rustic Grilled Vegetable & Goat Cheese Pizza, hearty Vegetable and Lamb Lasagnas, earthy Mushroom Skewers, and the classic Chicken Cordon Bleu.
The seasonal experience is completed with desserts that capture the warmth and nostalgia of monsoon indulgence. Guests can enjoy the comforting Apple Crumble along with Diggin’s signature Biscoff Cheesecake, offering rich caramel notes and a perfect sweet ending to a rainy-day meal.
With its thoughtfully curated menu and cosy garden-inspired setting, Diggin’s Monsoon offerings invite guests to slow down, reconnect, and enjoy the simple pleasures of good food during the rainy season.
Monsoon Menu Details:
Locations:Anand Lok, Connaught Place, Chanakyapuri, and Tagore Garden
Timings:11:00 AM – 9:30 PM
Instagram:@diggincafe
Published on July 18, 2026
Celebrating the seasonal charm of India’s favourite fruit, Rasanai has announced the launch of its ‘Maanga Maanga Festival’, a special culinary experience dedicated to exploring the diverse flavours and regional interpretations of mango across South India.
Running from 15th to 31st July 2026, the festival will be hosted across Rasanai outlets in Chennai, Coimbatore, and Kochi, inviting guests to experience mango beyond traditional desserts through a specially curated menu inspired by the culinary traditions of Tamil Nadu, Kerala, Andhra Pradesh, Karnataka, and Telangana.
From raw and tangy preparations to sweet, spiced, pickled, and slow-cooked creations, the festival highlights the versatility of mango as an ingredient deeply rooted in South Indian food culture.
Inspired by home kitchens, local traditions, and street food flavours, Rasanai’s festival menu presents creative interpretations of classic regional recipes. Guests can explore unique dishes such as Mangai Pachadi Paniyaram and Thengai Mangai Adai Taco, alongside bold regional favourites including Andhra Aavakkai Broccoli, Oorugai Mamsam, and Angamaly Meen Maanga Curry.
Each preparation showcases a distinct expression of mango, balancing flavours of sweetness, spice, tanginess, and aroma while celebrating the ingredient’s importance across South Indian cuisines.
The culinary journey concludes with Mango Thengai Pongal, Rasanai’s innovative South Indian take on the popular mango sticky rice. Combining ripe mango, coconut, and the comforting texture of traditional pongal, the dessert offers a nostalgic yet contemporary finale to the festival experience.
Featuring vegetarian, meat, seafood, and dessert creations, the Maanga Maanga Festival brings together the many identities of mango through thoughtfully crafted dishes that celebrate regional diversity and culinary storytelling.
Speaking through this seasonal celebration, Rasanai continues its commitment to showcasing India’s rich food traditions while presenting familiar ingredients through fresh and imaginative perspectives.
For mango lovers and food enthusiasts looking to discover new regional flavours, Maanga Maanga Festival offers a unique opportunity to experience the king of fruits in its most vibrant and unexpected forms.
This is mango like never before.
Event: Maanga Maanga FestivalDates: 15th July – 31st July 2026
Locations:
Rasanai ChennaiBesant Nagar, Chennai – 600090
Rasanai CoimbatorePappanaickenpalayam, Coimbatore – 641037
Rasanai KochiErnakulum, Kerala – 682020
Stay up-to-date with the latest Hospitality news and trends in the Hospitality industry!
Subscribe to Hospitality news e-magazine for free and never miss an issue.
By clicking subscribe for free you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Advertise With Us
We have various options to advertise with us including Events, Advertorials, Banners, Mailers, etc.
A platform dedicated to showcase the skills and creativity of hospitality professionals. Share your articles, videos and other content related to the industry and get recognized for your unique perspective and expertise. By posting your content and gaining likes from your own community, we'll categorize your talents and expose them to the hospitality world. Join our community of passionate hospitality professionals and let your talent shine!.
Already have an account?Login
By clicking you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Subscribe for ₹2,000 and receive our monthly magazine for one year (12 months) from the coming month and save 2 months cost.