Abheet Singh Bagga Joins Mirah Hospitality as Head of Brand and Marketing

Abheet Singh Bagga Joins Mirah Hospitality as Head of Brand and Marketing

By Nithyakala Neelakandan

Published on September 28, 2024

Mirah Hospitality has announced the appointment of Abheet Singh Bagga as the Head of Brand and Marketing. This move aims to strengthen the brand and marketing strategies for all of Mirah Hospitality’s brands in India and Dubai, which include well-known restaurant chains such as Bayroute, Hitchki, The Mezze Company, Rajdhani, and Rajdhani Street.

Abheet Singh Bagga brings a wealth of experience to this new position. He is known for his dynamic approach and has a proven track record in the food and beverage industry. His expertise covers various areas, including brand strategy, marketing, sales, operations, events, and owner relations. Abheet’s creative vision and problem-solving skills have led to impressive results in his past roles.

Jino Joseph, the AVP of Human Resource and Operations at Mirah Hospitality, expressed excitement about Abheet's appointment. “We are delighted to welcome Abheet to Mirah Hospitality. His passion for the industry, coupled with his extensive experience, makes him the ideal candidate to lead our brand and marketing efforts. We are confident that Abheet will play a pivotal role in driving our brands to new heights,” Joseph stated.

Upon his appointment, Abheet Singh Bagga remarked, “I am thrilled to be joining Mirah Hospitality and to have the opportunity to contribute to the growth and success of these iconic brands. I look forward to working with the talented team at Mirah Hospitality to further elevate the dining experiences and brand presence of Bayroute, Hitchki, and Rajdhani.”

Before joining Mirah Hospitality, Abheet held significant leadership roles at several prominent organizations, including DEFY Vodka, Greater Than Gin, and The Habitat. His appointment comes at a time when Mirah Hospitality is expanding its presence and innovating within the Indian dining landscape.

With Abheet at the helm of brand and marketing, Mirah Hospitality is poised for continued growth and success in the competitive food and beverage industry. His experience and vision will be crucial as the company seeks to enhance its brand identity and customer engagement across its various restaurant offerings.


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