Abu Dhabi Wows Mumbai with a Multisensory Showcase at Jio World Plaza

Abu Dhabi Wows Mumbai with a Multisensory Showcase at Jio World Plaza

By Hariharan U

Published on October 25, 2025

Abu Dhabi’s charm came alive in Mumbai as Tripadvisor and Experience Abu Dhabi wrapped up their three-day interactive showcase, “Abu Dhabi Is Calling,” at Jio World Plaza. The one-of-a-kind activation drew thousands of curious visitors who stepped into a world where innovation met imagination, exploring the culture and beauty of Abu Dhabi through cutting-edge technology and immersive storytelling.

From the moment guests entered, they were transported into a dynamic space filled with futuristic installations and creative displays. The highlight of the showcase was a pair of interactive domes, where visitors navigated Abu Dhabi’s landmarks in real time while being surrounded by motion visuals, 360° sound, and captivating stories. On the upper floor, an AI-powered itinerary pod curated customised travel plans for each guest, while a green-screen photo booth whisked participants away to Abu Dhabi’s iconic sights, complete with printed souvenirs to take home.

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Adding a playful twist, attendees received themed “passports” to collect stamps from all four experience zones. Completing the journey earned them exclusive goodie bags and traditional dates flown in from Abu Dhabi, offering a personal touch to end the adventure on a sweet note.

Throughout the weekend, the activation buzzed with excitement as visitors shared their experiences online, sparking strong social engagement and word-of-mouth. Influencers, families, and high-net-worth visitors alike joined in, reflecting the event’s broad appeal.

Steve Paganelli, Global VP of Media & Partnerships at Tripadvisor, shared, “Continually evolving this particular element of our partnership with Abu Dhabi - now across four different countries and cultures - underscores that travel storytelling can break outside the screen to spark genuine connection. We’re proud of how this activation brought the essence of Abu Dhabi closer to one of the most dynamic markets in the world.”

Georgios Kalliamvakos, Planning, Strategy & Operations Department Director at DCT Abu Dhabi, added, “This project showcased the perfect intersection of culture, creativity, and technology. Bringing Abu Dhabi to Mumbai in such an engaging way not only celebrated our destinations but also deepened the connection with Indian audiences, a market that continues to be key to Abu Dhabi’s growth story.”

The “Abu Dhabi Is Calling” activation has already made its mark in London, Paris, and New York, and its strong reception in India reinforces the growing importance of experiential travel. By blending technology with emotion, Tripadvisor and Experience Abu Dhabi continue to reimagine how travellers connect with destinations, one story, and one experience, at a time.


17 Injured After Air India Phuket–Delhi Flight Encounters Turbulence

17 Injured After Air India Phuket–Delhi Flight Encounters Turbulence

By Manu Vardhan Kannan

Published on August 5, 2026

Air India Flight AI2379, operating from Phuket to Delhi, encountered severe turbulence during its journey on Tuesday, leaving 17 people injured, including 13 passengers and four cabin crew members. Despite the incident, the aircraft landed safely at Indira Gandhi International Airport, Delhi, where medical teams were immediately deployed to assist those onboard.

The flight, operated by an Airbus A320 (VT-EXO), was carrying 137 passengers, including three infants, along with eight crew members comprising two pilots and six cabin crew.

According to Air India, the aircraft experienced a momentary change in altitude during the cruise phase before stabilising and continuing its journey safely to Delhi. Flight tracking platform Flightradar24 indicated that the aircraft descended by approximately 300 feet around 2.5 hours into the flight, while flying over Odisha.

Following the landing, medical teams attended to all passengers and crew as a precaution. Eight passengers and four cabin crew members were admitted to hospitals for detailed medical evaluation and treatment. Air India stated that all those admitted are stable and are receiving appropriate medical care, while the remaining passengers were provided with the necessary assistance and support.

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The Minister of Civil Aviation, Kinjarapu Ram Mohan Naidu, personally visited the injured passengers at Fortis and Medanta Hospitals to enquire about their condition and assure them of the government's full support. Senior officials from the Ministry of Civil Aviation also visited the hospitals and are coordinating closely with the airline and hospital authorities to ensure the injured receive the best possible medical care.

The aircraft has since been moved to the hangar, where the Flight Data Recorder (FDR) and Cockpit Voice Recorder (CVR) have been secured for detailed examination.

The Directorate General of Civil Aviation (DGCA) has initiated a comprehensive investigation into the incident. The Ministry of Civil Aviation and DGCA said they are closely monitoring the situation, reiterating that passenger safety remains the highest priority and that all necessary measures are being taken.


Bikanervala to Open New Outlet at SPS Realty's Helios in Zirakpur

Bikanervala to Open New Outlet at SPS Realty's Helios in Zirakpur

By Manu Vardhan Kannan

Published on August 3, 2026

SPS Realty has announced that Bikanervala, one of India's most recognised food and sweets brands, will open a new outlet at its flagship commercial development, Helios, located on VIP Road in Zirakpur. The addition is set to strengthen the project's retail and food & beverage ecosystem while enhancing its appeal as a lifestyle destination.

The upcoming outlet will offer Bikanervala's wide range of traditional Indian sweets, snacks, and dining options, catering to residents, businesses, and visitors from Zirakpur and nearby areas. The brand's presence is expected to serve as a key food and beverage anchor within the commercial development.

Commenting on the association, Rohit Singla, Director, SPS Realty, said, "The addition of Bikanervala at Helios reflects our vision of creating a well-rounded commercial destination that brings together premium retail, food, and lifestyle experiences. We aim to curate a diverse ecosystem where businesses can thrive while offering visitors a complete experience under one roof."

Helios has been designed as SPS Realty's flagship commercial project, featuring contemporary architecture, premium commercial spaces, and a strategic location on VIP Road. The development comprises 177 premium retail and showroom spaces, offering high-visibility opportunities for established brands, entrepreneurs, and businesses.

The arrival of Bikanervala is expected to further strengthen Helios' growing tenant mix while enhancing customer engagement by adding a well-established food and beverage destination. With increasing urbanisation and rising demand for organised retail spaces in the region, the project is positioned to emerge as a preferred commercial hub in Zirakpur.

Through this partnership, SPS Realty continues its focus on developing commercial destinations that combine retail, dining, and lifestyle experiences while creating new opportunities for businesses and consumers alike.


McDonald's India – North and East Crosses 200 McCafé Outlets, Partners with Tara Sutaria

McDonald's India – North and East Crosses 200 McCafé Outlets, Partners with Tara Sutaria

By Hariharan U

Published on August 3, 2026

McDonald's India – North and East has announced the expansion of its McCafé network to 200 outlets across North and East India, marking a significant milestone in the brand's coffee business. The expansion reflects the company's continued investment in making premium-quality coffee more accessible as India's café culture continues to evolve.

To commemorate the milestone, McDonald's India – North and East has partnered with Tara Sutaria as the face of McCafé, bringing its "Good Vibes Start with McCafe" platform to life through a new brand campaign celebrating everyday coffee moments and connections.

As part of the celebration, McCafé has also introduced a new Summer Range featuring Strawberry Matcha, Affogato, Salted Caramel Latte, Chai Latte, and Passion Fruit Cooler, expanding its beverage portfolio with refreshing and indulgent options designed for evolving consumer preferences.

Commenting on the milestone, Anant Agarwal, Vice-Chairperson, CPRL (McDonald's India – North and East), said, "At McCafé, our ambition is to build one of India's most loved and trusted coffee brands by making great coffee accessible to more consumers without compromising on quality or value. The milestone of 200 McCafé outlets reflects our continued investment in expanding our footprint and strengthening our beverage portfolio. As coffee culture continues to evolve in India, our refreshed 'Good Vibes Start with McCafe' platform, along with our collaboration with Tara Sutaria as the face of McCafé, reinforces our commitment to connecting with young consumers and making McCafé their preferred choice for everyday coffee occasions."

Sharing her thoughts on the association, Tara Sutaria said, "Coffee has always been an important part of my everyday routine, whether it's the first cup that starts my day, a mid-day pick-me-up or a quiet moment to unwind. Over the years, McCafé has become one of my go-to choices, whether I'm in India or travelling abroad, because I know I can always count on a great cup of coffee. McCafé's Cappuccino is one of my personal favourites whenever I'm looking for something indulgent. I'm delighted to be associated with a brand that shares my love for great coffee and celebrates the everyday rituals that make each cup special."

The new summer beverage range is now available across McCafé outlets in North and East India. Customers can also order through dine-in, Self-Ordering Kiosks (SOK), takeaway, drive-thru, delivery platforms, and the McDonald's App.

The campaign has been conceptualised by BBDO India, part of Omnicom Advertising India.

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