Accor, a prominent name in global hospitality, has partnered with Abu Dhabi Tourism Investment Company (ADTIC) to unveil a new luxury property, Sofitel Legend Pyramids Giza, near Egypt's iconic Pyramids and the Grand Egyptian Museum (GEM). Scheduled to open in late 2027, this project represents a blend of modern luxury and Egypt's ancient cultural heritage.

Maud Bailly, CEO of Sofitel, Sofitel Legend, MGallery, and Emblems, expressed her excitement about the collaboration:

“We are truly excited to bring the Sofitel Legend brand to the iconic landscape of Giza with this exceptional project. Here, luxury and history will converge in an unforgettable way. With Sofitel Legend Pyramids Giza, we are creating a flagship destination that honors Egypt’s profound heritage and culture while marking a major milestone for our brand. We deeply appreciate the trust ADTIC has placed in us, and together, we are thrilled to establish a new landmark in Egypt.”

This project marks the eighth property under the exclusive Sofitel Legend brand and the second in Egypt, alongside Sofitel Legend Old Cataract in Aswan. Known for their timeless elegance and historical significance, Sofitel Legend hotels cater to travelers seeking luxury and cultural immersion.

The Giza property will include 303 elegantly designed rooms and suites, featuring modern comforts and French-inspired aesthetics. Guests can look forward to world-class amenities such as a spa, fitness center, infinity pools, and dining options that offer stunning views of the Pyramids.

Located just 500 meters from the GEM, the hotel is positioned to attract both domestic and international tourists. The museum, housing the world’s largest collection of Egyptian antiquities, including treasures from King Tutankhamun’s tomb, is expected to become a major cultural landmark.

Xavier Grange, Chief Development Officer for Sofitel, shared his vision for the brand’s growth:

“We are very proud to enhance our Sofitel Legend portfolio with this magnificent property, our second Sofitel Legend in Egypt. This unique brand, blending French zest with legendary properties and destinations, was reignited just one year ago. With this being the third Sofitel Legend signing this year, we are seeing strong momentum for the brand across all continents, with many more projects to come. Our vision is to expand the Sofitel Legend network from six remarkable hotels open today to a collection of 15 iconic jewels within the next five years, and we are on track to achieve this ambitious objective. We look forward to partnering with ADTIC to serve the ever-evolving global luxury traveler in Egypt.”

ADTIC, established in 1988, has played a significant role in Egypt’s tourism sector by developing landmark properties. This collaboration with Accor is part of their ongoing commitment to enhancing hospitality standards while celebrating the country's heritage.

ADTIC CEO Yahia Kotub emphasized the transformative potential of this partnership:

“Together with Accor, we are crafting a transformative experience at the Sofitel Legend Pyramids giza, where the rich narrative of ancient Egypt meets unparalleled luxury. Our commitment to excellence will not only elevate the standards of hospitality but also celebrate the timeless beauty and heritage of this extraordinary destination.”

The Sofitel Legend Pyramids Giza is set to redefine luxury hospitality in the region. With unmatched views of the Pyramids and proximity to one of the world’s most anticipated cultural attractions, the hotel promises to be an ideal base for cultural exploration and relaxation.