Accor, a global hospitality Group, has appointed Nidhi Verma as the Director of Marketing & Communication for India and South Asia. With her experience in marketing, public relations, and brand development, Nidhi brings valuable expertise to Accor's regional efforts. In her new role, she will be responsible for developing and executing integrated public relations campaigns that align with the brand's marketing strategies, using a comprehensive approach across different media platforms.

Nidhi has a successful track record in managing PR agencies and marketing partners, building relationships with key industry figures, and handling crisis communication effectively. Her accomplishments include developing successful PR campaigns, fostering media and influencer relationships, and positioning brands as industry leaders. With over 17 years of experience, she has worked with renowned hotel brands like Hyatt, The Leela Palaces, and The Claridges Hotel.

Puneet Dhawan, Senior VP of Operations, India and South Asia, expressed confidence in Nidhi's extensive experience, expertise, and leadership skills, emphasizing that she will enhance Accor's presence and reputation in the region. With her strategic mindset, innovative approach, and dedication to excellence, Nidhi is expected to make a significant impact on Accor's marketing and communication strategies.