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By Nithyakala Neelakandan
Published on April 18, 2024
In 2024, Accor, a global leader in hospitality, is taking bold steps to redefine the guest experience while championing sustainability across its diverse brand portfolio. With over 57 years of expertise, Accor boasts a remarkable array of 45+ hospitality brands, catering to the evolving needs of travelers worldwide. This year, Accor is leveraging its strategic realignment into Luxury & Lifestyle (L&L) and Premium, Midscale & Economy (PM&E) brands to propel its transformative journey in hospitality.
2024 marks significant milestones for Accor, with Sofitel celebrating its 60th anniversary as the pioneering international luxury hotel brand, and ibis marking its 50th anniversary as a globally recognized economy brand. Additionally, the 1000th Mercure hotel is set to open its doors, offering locally inspired accommodations to inquisitive travelers.
Accor proudly oversees four of the world’s seven centennial global hospitality brands, including Pullman, Orient Express, Raffles, and Fairmont, each embodying resilience and innovation. These brands continue to set new standards in hospitality while preserving their rich legacies. Future endeavors include the introduction of Orient Express Grand Hotel de la Minerve in Italy, promising immersive travel experiences.
Accor remains committed to curating thoughtful stay experiences characterized by kindness and care. Through innovative brand extensions like the Handwritten Collection and branded residences, Accor is pioneering new avenues for authentic guest experiences. Embracing the shift towards remote work, Accor offers unique long-stay accommodations tailored to modern travelers.
With a steadfast commitment to sustainability, Accor is eliminating single-use plastics and measuring carbon emissions across its properties. The company aims to eco-certify all its hotels by 2026, demonstrating its dedication to environmental stewardship and community engagement.
Looking ahead, Accor is poised to expand its presence in key global destinations, including China, Japan, and India. With numerous hotels and iconic landmarks in the pipeline, Accor promises boundless exploration and unforgettable experiences for its guests.
Accor’s 2024 strategy reflects its unwavering commitment to elevating hospitality standards while embracing sustainability and innovation. Through its diverse brand portfolio and forward-thinking initiatives, Accor continues to shape the future of travel and hospitality, one remarkable experience at a time.
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By Manu Vardhan Kannan
Published on April 29, 2026
ibis Chennai Sipcot introduced a fresh take on morning gatherings with its first-ever Coffee Rave, bringing together specialty coffee, music, and social interaction in a lively setting. Held on April 26 from 7 AM, the event created a high-energy start to the day, offering guests an engaging and experience-driven way to begin their morning.
The concept reflects a growing shift in hospitality, where spaces are moving beyond traditional formats to create more interactive and community-led experiences. With this initiative, ibis Chennai Sipcot positions itself as an early adopter of lifestyle-driven programming that blends culture, creativity, and social connection.
Designed especially for Chennai’s young professionals, millennials, and Gen Z audiences, Coffee Rave taps into the city’s rising interest in experiences that feel active and engaging. The format encourages guests to connect, interact, and be part of a shared environment, rather than simply unwind passively.
“Coffee Rave reflects our strategic approach to reimagining hospitality through an experiential lens creating culturally relevant moments that resonate with today’s urban audience while naturally driving stronger engagement and brand recall. It’s about building a consistent rhythm where culture, community, and everyday interactions come together to deliver experiences that feel both fresh and meaningful,” said Tejus Jose, Director of Operations - ibis & ibis Styles India.
Adding to this, Parvez, Cluster General Manager, ibis Chennai Sipcot and ibis Chennai City Centre, shared, “At the property, there is a visible shift in how guests are choosing to engage with experiences, with growing interest in formats that encourage interaction, collective engagement, and effortless participation. Coffee Rave, introduced as a one-of-its-kind concept at the property in line with emerging experiential trends, responds to this shift by bringing together music, coffee, and community in a morning setting that offers a different way of engaging with the space.”
The morning featured a series of curated experiences, starting with a dedicated coffee station serving both cold brews and classic hot beverages. Guests also explored a hands-on brewing zone, where they could learn the basics of coffee-making through simple, guided interactions, adding a personal and interactive touch to the event.
A live DJ set kept the energy high throughout, turning the space into a vibrant social hub. Guests were seen enjoying conversations over coffee, along with spontaneous moments on the floor, creating a lively atmosphere where music and social interaction blended naturally.
With initiatives like Coffee Rave, ibis Chennai Sipcot highlights a broader change in hospitality, where hotels are becoming spaces for culture and connection. As guest preferences continue to evolve, such formats show how everyday experiences can be turned into something more engaging and memorable.
Vijayawada has a new dining experience to look forward to this summer. Red Bowl at Novotel Vijayawada Varun has introduced its Teppanyaki Live Grill, bringing an interactive and live cooking concept to the city. The restaurant recently earned the title of “Best Restaurant in Vijayawada” at the 3rd South Edition of the Food Connoisseurs Awards, adding to its growing recognition.
Positioned as one of the first authentic Teppanyaki counters in Vijayawada, Red Bowl offers a live, cook-to-order experience where guests can watch their meals being prepared right in front of them. The concept adds a sense of engagement, making dining more than just a meal.
“We wanted to turn dinner into an occasion with an authentic Teppanyaki experience, cooked live at the counter, creating a true chef-and-guest interaction that is perfect for families and celebrations,” shares Manish Pathak, Hotel Manager, Novotel Vijayawada Varun.
The highlight of the experience lies in the live grill, where chefs bring together flame, flavour and skill. Guests can enjoy premium proteins, fresh vegetables, and hibachi-style rice prepared with precision. Each dish is made fresh and can be customised to suit individual preferences, while still staying true to the traditional Japanese style of cooking.
The setting at Red Bowl complements the experience with its bold red interiors and clean, modern design. The Teppanyaki counters take centre stage, allowing guests to enjoy a front-row view of the action while dining in a comfortable and refined space.
Whether it is a family outing, a casual get-together, or a special celebration, Red Bowl’s Teppanyaki experience brings together good food, live action, and a lively atmosphere, offering something new for Vijayawada’s dining scene.
As the pink trumpet trees begin to bloom and the city glows in soft golden hues, Four Seasons Hotel Bengaluru welcomes guests to a thoughtfully curated summer experience. Blending international design with Indian heritage, this two-tower retreat reflects the charm of a “Garden City” oasis, offering a setting that feels both artistic and inviting. This season, the hotel brings its global “Summer Made Unforgettable” campaign to life with a unique Bengaluru touch.
At the centre of the celebrations is the “101 Days of Summer,” a special programme that captures the relaxed spirit of the season. A highlight here is The Summer Table Buffet Lunch at CUR8, where guests can explore live cooking stations and watch chefs at work. Mangoes take the spotlight across the menu, with creations such as Mango Saffron Bliss, Alphonso Mango kulfi and Aamrakhand. Refreshing drinks like Kokum, Aam Panna, and the Nandi Hills Spritz add a cooling touch to the experience.
The afternoons are designed for easy indulgence by the pool, where a vintage-style summer cart brings a familiar street-side charm. Guests can enjoy artisanal gelatos, including the Java Plum Promenade Sorbet and the Coastal Cream Magnum Bar, all while making the most of seamless resort credits. As evening sets in, the mood shifts to refined experiences, with creative cocktails at Copitas followed by Pan-Asian dining with sweeping views at Far & East.
The property itself feels like a living gallery, with art thoughtfully placed across spaces and a rotating collection that offers something new each time. On the 21st floor, guests are greeted with sweeping views of the city, where blooming trees and cool breezes create a calm atmosphere above the bustle below. The rooms, designed with glass walls and large windows, offer peaceful retreats, perfect for quiet mornings or relaxed evenings.
For those looking to explore, the concierge team curates experiences that showcase the essence of Bengaluru, from the grandeur of Vidhana Soudha to the lively lanes of KR Market filled with colour and fragrance.
“Summer in Bengaluru is a season of unique beauty. We invite guests to a refreshing homecoming to fully relax this season with Summer Made Unforgettable at Four Seasons Hotel Bengaluru. The curated artistry, Infuse Spa, poolside escapes and the nostalgic flavours of our '101 Days of Summer' culinary program, we have designed every experience to flow like a gentle breeze” says Biswajit Chakraborty, General Manager, Four Seasons Hotel Bengaluru
To complete the experience, Infuse Spa offers a calm and restorative escape. Guests can choose from Indian-inspired therapies such as Revitalise and Saundarya, or enjoy the signature Flowers at Four Seasons ritual. Designed as a peaceful sanctuary, the spa helps guests unwind and carry a sense of balance beyond their stay.
Bringing together relaxation, dining, and exploration, Four Seasons Hotel Bengaluru creates a summer experience that is easy, memorable, and deeply refreshing.
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