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By Nithyakala Neelakandan
Published on November 6, 2024
As Air India celebrates two years of its five-year transformation plan, Vihaan.AI, the airline marks significant strides in digital advancement and operational improvement. Launched in 2022, Vihaan.AI has been the foundation of Air India’s commitment to reinvent itself, focusing on five key areas: customer experience, operational excellence, talent development, industry leadership, and digital innovation. With the upcoming merger with Vistara scheduled for November 12, 2024, Air India is positioning itself as a major player in the global airline industry.
Over the past two years, Air India has invested $200 million in technological upgrades, led by Chief Digital and Technology Officer Dr. Satya Ramaswamy. This extensive overhaul includes a shift to cloud-based platforms, new applications, and a re-engineered website and mobile app, offering faster booking processes, real-time updates, and an overall more intuitive experience. A significant focus has been on upgrading the in-flight entertainment (IFE) systems to provide a more seamless, personalized experience that passengers can access via their own devices. This improvement aligns with Air India’s mission to standardize passenger experience across its varied fleet.
An AI-powered chatbot, AI.g, launched in May 2023, has revolutionized customer service by autonomously managing 97% of customer inquiries, drastically reducing wait times and improving response quality. Integrated across Air India’s website, app, and call centers, AI.g ensures 24/7 support, setting a new standard in customer service.
Air India has rapidly modernized its internal systems, deploying 140 technology solutions in just two years. This includes migrating core functions to cloud platforms for improved scalability and reliability. Enhanced tools for crew management, safety systems, and general operations have streamlined the airline’s day-to-day functions. The addition of mobile devices for pilots, cabin crew, and ground staff provides real-time access to critical information, boosting efficiency across operational tasks.
A major milestone in Air India’s transformation journey is the anticipated merger with Vistara, scheduled for November 2024. This merger is part of Tata Group’s strategic initiative to consolidate its aviation assets under one flagship brand. The integration has already seen over 270,000 Vistara passenger reservations and more than 4.5 million loyalty program members transferred to Air India’s digital systems. Once the merger is finalized, Air India’s network will exceed 700 daily flights, further expanding both its domestic and international reach.
Initially, Vistara’s flights will operate under the designation “AI2” and maintain their service standards, later transitioning fully to Air India’s flight codes.
Through strategic investment and technological modernization, Air India aims to solidify its reputation in a competitive global aviation market. The merger with Vistara and ongoing digital improvements underscore its ambition to offer a world-class experience for travelers. As the airline enters this new chapter, it continues to prioritize customer experience and operational efficiency, ensuring it is well-prepared to meet the demands of the modern traveler.
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By Manu Vardhan Kannan
Published on November 13, 2026
Qatar Executive, the private jet charter division of Qatar Airways Group, has completed the installation of Starlink Wi-Fi across its entire fleet of Gulfstream G700 and Gulfstream G650ER aircraft. The upgrade brings high-speed internet connectivity to passengers across its ultra-long-range fleet, further strengthening the company's focus on technology and passenger experience.
With Starlink, passengers can access fast, low-latency internet throughout their journey. The service supports video conferencing, streaming, messaging and other business activities, even during some of the world's longest flights. In many cases, the onboard internet experience can match or exceed connectivity speeds available in homes and offices on the ground.
Starlink's global coverage also allows passengers to stay connected while flying over oceans, remote regions and international air corridors, offering a more seamless online experience across long-distance journeys.
The installation was part of an extensive fleet enhancement programme, with most of the work completed in-house by Qatar Executive Engineering and Qatar Airways Maintenance, Repair and Overhaul (MRO) teams. The project highlights the technical expertise and operational capabilities of teams across the Qatar Airways Group.
As one of the leading operators of ultra-long-range business jets, Qatar Executive continues to invest in technology that improves aircraft operations and passenger experience. Its fleet, led by the Gulfstream G700 and G650ER, connects major financial centres, business hubs and leisure destinations through non-stop long-haul and ultra-long-range flights.
The completion of the Starlink installation marks another step in the company's fleet modernisation plans. By combining its advanced aircraft with next-generation internet connectivity, Qatar Executive aims to help passengers travel longer distances while staying connected and productive throughout their journeys.
By Hariharan U
Published on November 9, 2026
Air India has expanded its Maharaja Club frequent flyer programme with the launch of The Maharaja Shop, a premium lifestyle marketplace that allows members to earn Maharaja Points through eligible purchases across a curated selection of Indian and international brands.
The platform extends the loyalty programme beyond air travel, giving members additional opportunities to build their points balance through everyday shopping. The accumulated Maharaja Points can be redeemed towards Award Flights and Cabin Upgrades on Air India.
The marketplace covers a range of lifestyle categories, including electronics, luggage, travel accessories, fragrances, home essentials, wellness, watches and jewellery. It features products from a curated portfolio of Indian and global brands, with complimentary shipping available on eligible orders.
The initiative adds a retail component to Maharaja Club, enabling members to earn travel rewards through purchases that are not directly related to flying. The platform is intended to create more frequent engagement with the loyalty programme while offering members additional ways to accumulate points.
Alongside its wider lifestyle marketplace, The Maharaja Shop features an exclusive collection of Air India merchandise available only through the platform.
Inspired by the airline's heritage and identity, the collection includes Maharaja magnets and collectibles, aircraft-inspired keychains, lapel pins, postcard sets, coaster sets and travel essentials. The range is aimed at frequent flyers, loyal members and collectors interested in Air India memorabilia.
Eligible purchases from the merchandise collection also allow members to earn Maharaja Points, extending the programme's rewards proposition to products connected with the airline's brand.
Sunil Suresh, Head of Loyalty, E-Commerce and Marketing, Air India, said the marketplace is an extension of the airline's vision to develop Maharaja Club into a lifestyle loyalty programme that rewards members beyond their travel journeys.
He added that bringing together a curated selection of brands would give members more opportunities to earn points through everyday spending. The platform will also serve as the exclusive destination for Air India merchandise, offering members access to branded products beyond the airline's travel services.
Maharaja Club members can currently earn points through Air India, Air India Express and more than 100 partners across airlines, hospitality, retail, lifestyle and financial services.
Members can redeem their points for flights on Air India and Air India Express, as well as on 25 Star Alliance partner airlines. The programme also offers tier-based privileges and access to more than 1,100 airport lounges worldwide.
The Maharaja Shop is available exclusively to Maharaja Club members. Travellers who are not yet enrolled can join the programme to access the marketplace and begin earning eligible points on their purchases.
The launch adds another earning channel to Air India's loyalty ecosystem, connecting retail purchases with future travel benefits.
Explore the platform: The Maharaja Shop
Published on November 2, 2026
As the festive season approaches, Six Senses Bhutan is inviting travellers to exchange crowded itineraries for a slower journey through the kingdom's Himalayan landscapes, cultural traditions and spiritual heritage. Spread across five lodges in Bhutan's western and central valleys, the collection brings together nature-led stays, local experiences, destination dining and wellness programmes.
Each lodge offers a distinct setting and interpretation of Bhutan's landscape. In Thimphu, Six Senses Thimphu, known as the Palace in the Sky, is surrounded by apple orchards and pine forests. In Punakha, the Flying Farmhouse sits amid rice fields in one of the country's warmer valleys.
At Paro, the Stone Ruins lodge is set within 12th-century stone ruins, while Bumthang's Forest in a Forest setting brings guests closer to the surrounding pine forests and river valley. Together, the five lodges offer different perspectives on Bhutan's natural and cultural character.
At Paro, guests can experience Chubjakha Ruins Regale, a candlelit destination dining experience inspired by medieval Bhutan. The evening combines specially crafted cocktails, a Bhutanese menu prepared over an open fire and traditional masked-dance performances.
The lodge also provides a base for an early start to the climb to Taktsang Lhakhang, widely known as Tiger's Nest Monastery, one of Bhutan's most recognised spiritual landmarks.
In Gangtey, the Phobjikha Valley offers a different experience. The valley becomes the winter habitat of endangered black-necked cranes arriving from Tibet each October. Inspired by a traditional birdwatching bridge, the lodge offers views across the landscape, while walking trails and cycling routes allow guests to explore the valley and its conservation environment.
The connection with Bhutanese culture extends to the dining programme through Six Senses' Eat With Six Senses philosophy, which focuses on natural ingredients and wholesome, locally sourced produce.
Guests can explore local food traditions through experiences such as mushroom foraging with a local chef. Other cultural activities include butter lamp lighting ceremonies with monks and visits to monasteries that remain central to Bhutan's spiritual life.
Wellness is another part of the experience, with programmes incorporating sunrise meditation, yoga, holistic spa treatments and traditional Bhutanese hot stone baths.
Rather than positioning the festive season around packed schedules and conventional celebrations, Six Senses Bhutan presents an alternative centred on time in nature, cultural discovery and personal well-being.
Travellers can explore all five valleys as part of a wider journey or choose a single lodge for a more focused retreat. Across the collection, the emphasis remains on experiencing each destination at its own pace, through its landscape, traditions and local communities.
For those looking to close the year with a quieter holiday, the five-lodge experience offers a way to discover Bhutan beyond its familiar landmarks, while making space for rest, reflection and meaningful encounters.
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