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By Nishang Narayan
Published on May 6, 2024
In an innovative fusion of creative artistry and brewing expertise, Aliens Tattoo, a leading name in India's tattoo industry, has partnered with Ironhill Hyderabad to create 'Cosmic Lager'. This specialty craft beer is part of a broader collaboration aimed at blending the distinct worlds of tattoo art and craft beer brewing.
The collaboration was launched at a unique event at Ironhill Hyderabad, designed to offer a sensory experience that highlights both brands' commitment to quality and creativity. The 'Cosmic Lager' features flavor notes that reflect Aliens Tattoo's creative ethos, tailored to appeal to both craft beer aficionados and art enthusiasts alike.
Ameesha Karnani, Brand Partnership Specialist at Aliens Tattoo, shared her thoughts on the collaboration: "Partnering with Ironhill to create the 'Cosmic Lager' was an exciting endeavor. We aimed to infuse our artistic spirit into a beverage that invites drinkers to savor a blend of art and craft in every sip. This partnership allows us to reach new audiences and showcase our brand's creative identity through an innovative medium."
Prateek Rao, Head of Brand Marketing at Ironhill, also commented on the partnership: "The 'Cosmic Lager' embodies the spirit of both Aliens Tattoo and Ironhill. It’s a testament to what can be achieved when two creative industries unite. This beer is not just a drink; it's an experience, designed to engage the community and celebrate the fusion of different art forms."
The event also featured tattoo workshops, giving attendees a deeper insight into the artistic process behind Aliens Tattoo's acclaimed designs, while providing a taste of Ironhill's craft beer expertise. This initiative marks a significant step towards creating immersive experiences that highlight the synergy between craft beer and creative arts.
The 'Cosic Lager' will be available exclusively at Ironhill's outlet in Hyderabad, inviting beer lovers and art fans to come together and enjoy a unique creation that celebrates the best of both worlds.
About Aliens Tattoo:
Founded in 2009, Aliens Tattoo has become a beacon of artistry in India’s tattoo scene. Led by visionary artist Sunny Bhanushali, the studio is celebrated for its exceptional custom tattoo designs and commitment to client satisfaction.
About Ironhill:
Ironhill, established in 2017 by a group of friends, quickly ascended as a leader in the craft brewing industry. Known for its diverse beer flavors and commitment to quality, Ironhill continues to expand its footprint and influence in the craft beer market, both in India and internationally.
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By Hariharan U
Published on December 4, 2025
Arabian Delites has wrapped up 2025 with a major milestone as the brand opens its newest cloud kitchen in Vasant Kunj, marking its 6th outlet and 3rd cloud kitchen in Delhi. The launch strengthens the brand’s delivery network and brings its well-loved Middle Eastern flavours to yet another neighbourhood in the capital.
Founded in 1994 by K.D. Singh, Arabian Delites has spent over three decades building a strong reputation for flavour-forward, wholesome, and authentic Lebanese food. From shawarmas and doners to hummus bowls and falafels, the brand has remained consistent in offering meals that balance taste with a clean, health-first approach, a key reason behind its loyal customer base across Delhi-NCR.
The year 2025 proved transformational for the brand. Arabian Delites doubled its team size, upgraded tech systems for smoother operations, and expanded its store count, laying a strong foundation for efficient national growth. The menu also expanded with new offerings, including traditional Middle Eastern desserts like Baklavas, giving customers more reasons to indulge.
The new Vasant Kunj kitchen continues this momentum. Designed to serve high delivery demand without compromising quality, the outlet will offer the full menu across major food delivery platforms. Customers can enjoy signature dishes such as doners, shawarmas, rice bowls, hummus, falafels, and desserts prepared fresh in a modern cloud-kitchen format.
Speaking about the expansion, Mandeep Singh, Director, Arabian Delites, said, “We are excited to continue expanding our reach across Delhi-NCR with this launch. With a solid foundation built in 2025, we are now well-prepared to scale responsibly across India as sustainable growth is more important to us than overnight expansion.”
Looking ahead, Arabian Delites has ambitious plans. The brand aims to reach 100 outlets by 2028 and is set to double its store count in 2026, moving steadily towards a pan-India presence
Bengaluru is set for a cosy and classic Christmas this year as Daysie MG Road rolls out its British-inspired festive menu. With warm flavours, indulgent plates, and handcrafted holiday cocktails, the menu brings together comfort, nostalgia, and a little festive sparkle — just right for December gatherings in the city.
The menu opens with the Truffle Parsnip Velouté, a silky, earthy soup finished with chive oil and hazelnut crumble, a simple, elegant start to the meal.
Small plates bring comforting favourites with a gourmet twist. The Spinach & Ricotta Croquettes come crisp and creamy, paired with a light touch of honey and cranberry. The Duck Carpaccio adds a fresh, bright note with pickled pear and orange gel, while the Moroccan Lamb Cigars deliver bold, spiced warmth with a smoky harissa mayo.
For mains, the kitchen keeps the mood festive and hearty. The Spinach, Mushroom & Citrus Ricotta Cannelloni packs soft, clean, herb-forward flavours. Meat lovers can choose the Five-Spice Roast Duck, glazed with rosemary-plum and served with mushroom ragout and sautéed spinach. The Pork Chop with Mustard–Maple Glaze brings a sweet-savory balance with red cabbage and roasted Brussels sprouts.
Desserts stay true to the season. The Roasted Fig & Honey-Thyme Tart blends warm figs, mascarpone, and pistachio, while the Christmas Spiced Pavlova comes chai-kissed with bourbon-vanilla cream and winter fruits.
Alongside the food, Daysie presents a festive cocktail lineup. Classics like Eggnog and Mulled Wine bring familiar holiday warmth, while signatures such as Santa’s Little Secret, North Pole Adas, and the spiced Christmas Fashioned add playful indulgence to the celebrations.
With cosy flavours, festive drinks, and a warm Christmas mood, Daysie MG Road sets the perfect table for the season.
By Manu Vardhan Kannan
CYK Hospitalities, one of India’s well-known F&B consultancies, has launched its newest dessert QSR creation, LANY, at Ambience Mall in Gurugram. The brand brings a fresh, youthful, global-inspired take to India’s dessert scene and highlights CYK Hospitalities’ ability to build innovative models within this category.
LANY takes its name and personality from the cultural energy shared between Los Angeles and New York. The founders, Sanchita Sarin and Harsh Sarin, drew from their travels and mutual love for desserts to shape the brand’s identity, visuals and overall vibe. Their idea was to blend global inspiration with flavours and formats that feel instantly lovable in India.
The menu brings together soft-serve desserts, stick waffles and its standout offering Taiyaki Cones. By positioning Taiyaki as its hero product, LANY steps into a niche space that connects familiar international formats with a modern appeal for Indian consumers.
Throughout the brand-building journey, CYK Hospitalities worked closely with the founders, offering support in conceptualization, menu planning, hiring, training, location selection and complete design direction. The aim was to create a seamless brand story that carries LANY’s multicultural inspiration effortlessly.
Sanchita Sarin shares, “LANY is built on a feeling that desserts should lift you instantly. We wanted to create something that has a global soul but is deeply lovable in India, simple, joyful, and instantly repeatable. CYK Hospitalities helped us convert this emotion into a brand that truly speaks to what we dreamt. CYK Hospitalities has been with us in forming this from the inner core to the outer covering, every minute detail, layer, and decision. We together have an entity that is globally connected yet India-specific.”
Speaking about the collaboration, Pulkit Arora, Director and Culinary Expert, CYK Hospitalities says, “The desserts category requires very clear, quick, and pleasant communication. With LANY, we aimed at making it large, sharp, and emotionally sticky. The whole conception was to form a dessert personality that consumers will very easily recall and very naturally come back to.”
Simran Jeet Singh, Director, CYK Hospitalities adds, "The choice of location is the point where the brand story starts. Ambience Mall is enabling LANY to reach out directly to the people who already like experiential global formats, thus making this concept very favourable for high conversions and repeat takes. This is the kind of placement that starts to lend brand equity right from day one, and at the same time, prepares the ground for the whole country to expand."
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