Alila Diwa Goa has announced the appointment of Takshila Chheda as Area Director – Digital Marketing, strengthening Hyatt’s digital leadership across key markets in India.

Prior to this appointment, Takshila led digital marketing initiatives for North, East, and West India at Hyatt Hotels. In her expanded role, she will now oversee digital marketing efforts across Goa and Pune in addition to West and Central India, supporting the brand’s growth and visibility objectives across the region.

Takshila will be responsible for developing and executing digital and performance marketing strategies aimed at driving business growth, enhancing online presence, and strengthening customer engagement across Hyatt’s portfolio. Her expertise spans digital marketing, brand management, social media, public relations, and performance-driven campaigns.

Before joining Hyatt, Takshila served as Digital Marketing Strategist at the Jio World Centre under Reliance Industries, where she played a key role in the launch and digital promotion of the Nita Mukesh Ambani Cultural Centre. Her work focused on building visibility and audience engagement for one of India’s most significant cultural destinations.

She also held the position of Senior Manager – Digital Marketing at Tata Motors, contributing to the company’s digital communications and customer engagement initiatives across multiple campaigns and platforms.

Earlier in her career, Takshila gained extensive experience across leading communications agencies and the hospitality sector, working with a diverse portfolio of brands and developing expertise in strategic communications and digital storytelling.

Academically, she holds a Master of Science in Corporate Communications and Reputation Management from Alliance Manchester Business School in the United Kingdom, along with a Bachelor’s degree in Mass Media (Advertising) from University of Mumbai.

Her appointment reflects Hyatt’s continued investment in digital transformation and data-driven marketing as the hospitality industry increasingly focuses on personalised guest engagement and stronger online brand presence.