Alma Resort Cam Ranh has announced the appointment of Frederic Savoye as its new Chief Commercial Officer. A seasoned hospitality professional, Frederic brings more than two decades of experience working for some of the industry’s biggest names across the Middle East, Europe, Asia, and the United States.

A French national, Frederic Savoye joins the award-winning 30-hectare beachfront resort on Vietnam’s Cam Ranh peninsula after serving in prominent roles including vice president of sales and marketing for Fairmont Raffles Hotels International in the Middle East, Africa, and India, and regional commercial director for Hilton Worldwide across Western and Southern Europe as well as Eastern Europe, Russia, and Turkey.

He also held leadership positions as Kempinski Hotels’ country director of sales and marketing for Egypt, and Sofitel Luxury Hotels’ vice president of sales, pricing, distribution, and revenue for Northern, Central, and Eastern Europe.

Frederic studied an undergraduate degree in economy and management sciences and a master’s degree in finance, marketing, and management sciences with the University of Paris. His earlier career includes roles such as room division director at Sofitel Bucharest World Trade Center and director of sales and marketing at Novotel New York Times Square and for AccorHotels in the Czech Republic.

In his new role with Alma, Frederic will head the resort’s Commercial Division, overseeing sales, marketing, and reservations.

“With a strong background in commercial, operations, and asset management, Frederic brings profound global experience in hospitality and leisure management with prestigious organisations to the table,” said Alma’s managing director Herbert Laubichler-Pichler. “We look forward to his strategic yet creative approach to overseeing our Commercial Division and building upon Alma’s many achievements since its December 2019 debut.”