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By Manu Vardhan Kannan
Published on May 7, 2025
Archies, one of India’s most recognised gifting brands, has joined forces with District by Zomato, the dedicated going-out app, to offer consumers a seamless, rewarding way to celebrate everyday moments and special occasions. The collaboration integrates Archies' curated in-store offers into the District app’s ‘Stores’ tab, making gift discovery and shopping easier and more engaging.
The partnership reflects Archies' commitment to reaching new customer touchpoints while enhancing value and convenience. “At Archies, we are constantly exploring meaningful ways to connect with our customers across emerging touchpoints,” said Varun Moolchandani, Executive Director, Archies. “This collaboration with District by Zomato aligns with our vision to reach newer audiences, increase brand recall, and offer convenience-led value. We believe this association will play a key role in driving footfalls and boosting customer retention.”
Through the District app, users will gain access to exclusive deals and special product selections from Archies’ physical outlets, especially around key celebrations such as Valentine's Day, Mother’s Day, and Friendship Day. These offers can be discovered digitally and redeemed in-store using an integrated payment feature, blending online convenience with offline shopping.
This strategic tie-up is expected to open up new customer segments for Archies while enhancing the app experience for District users. Together, the brands are working to redefine India’s going-out culture by combining celebration with ease, connection, and value.
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