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By Manu Vardhan Kannan
Published on April 3, 2025
The Ascott Limited (Ascott), a wholly owned subsidiary of CapitaLand Investment (CLI), is marking the sixth anniversary of its Ascott Star Rewards (ASR) loyalty programme with a host of upgrades aimed at enriching member experiences. With over five million members currently enrolled, the company is setting its sights on reaching at least 15 million members by 2028.
To support this ambitious growth, Ascott is introducing several digital enhancements, including an upgraded ASR mobile app with a refined user interface, faster navigation, and AI-driven personalised recommendations. The app will also streamline the booking process, cutting the steps required in half. Additionally, the GenAI-powered chatbot, Cubby, on the ASR website discoverasr.com, will now facilitate direct bookings with tailored property suggestions.
ASR members play a key role in Ascott's business, contributing to over 90% of the brand’s website and app bookings in 2024. Compared to non-members, they spent 55% more on stays, driving ASR-generated revenue up by 30%. The company’s digital expansion continues with the ASR website now supporting 11 languages and integrating payment options like WeChat and Alipay, catering to its global clientele.
Ms Tan Bee Leng, Chief Commercial Officer, Ascott said: "To achieve our target of more than 15 million members by 2028, Ascott is making significant enhancements to our mobile app and website, to enable our loyalty programme, Ascott Star Rewards (ASR), to be seamlessly integrated into the digital journey. Tapping into the power of AI, Ascott is harnessing technology as a driver of efficiency, personalisation, and seamless customer engagement, as part of our tech-forward hospitality journey. This enhanced digital presence is complemented by our commercial strategy which focuses on offering compelling deals, benefits and exclusive experiences to ASR members. It also underscores ASR's role in driving direct bookings for Ascott properties, reducing our reliance on online travel agencies. ASR members tend to book more frequently, hence contributing to higher profitability for property owners while delivering richer data insights for Ascott to enhance guest experiences and brand loyalty."
She further added "Looking ahead, Ascott will be stepping up our loyalty engagement with corporate accounts, to create compelling ASR offerings for business travellers as well as the companies they represent. We are also broadening the ASR ecosystem with more strategic partnerships such as airlines and airports, to reward members with more perks to enrich their stay experiences with Ascott. In line with ASR's brand promise to Stay Rewarded, we remain focused on deepening connections with our members to deliver them the best experiences while supporting the long-term profitability of Ascott's business,"
Beyond traditional rewards, Ascott is curating premium experiences for its members. ASR will offer exclusive access to events such as the French Open in Paris and Chelsea Football Club’s Famous CFC event in Bangkok. Through its Ascott Privilege Signatures series, members have already enjoyed VIP access to Wimbledon and the Singapore Night Race. These partnerships highlight ASR’s shift from a standard points-based programme to a holistic lifestyle and travel experience.
Looking ahead, Ascott plans to enhance corporate engagement by introducing ASR benefits tailored for business travellers and their companies. It is also expanding collaborations with airlines and travel brands to offer perks such as Priority Airport Lounge access and frequent flyer miles.
In celebration of ASR’s sixth anniversary, members can earn 24,000 bonus points for bookings made between April 1 and May 31, 2025, along with complimentary airport lounge passes. This special offer is limited to the first 300 bookings through the ASR mobile app or website.
With a focus on seamless technology, curated rewards, and strategic growth, Ascott continues to strengthen its position as a leader in the global hospitality industry.
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Published on August 6, 2026
The Sleep Company has announced the opening of its new experience store at Vihang Ventura in Mira Road, further expanding its retail footprint in the Mumbai Metropolitan Region. Located within the upcoming premium commercial development by Vihang Ahead, the new outlet adds to the growing presence of national brands at the project.
The comfort-tech brand, known for its patented SmartGRID® technology, has grown rapidly across India with more than 200 stores in less than four years. Its latest store at Vihang Ventura is part of the company's strategy to expand into fast-growing suburban markets where demand for premium lifestyle and comfort products continues to rise.
Situated opposite Kashigaon Metro Station, Vihang Ventura is being developed as an integrated commercial destination featuring premium retail outlets, flagship showrooms, office spaces, and lifestyle brands. The project is attracting leading national retailers looking to tap into the growing consumer base of the Mira Bhayandar region.
The new experience store offers customers an opportunity to explore and try The Sleep Company's complete range of SmartGRID mattresses, ergonomic chairs, recliners, sofas, and sleep accessories before making their purchase decisions.
Commenting on the development, Purvesh Sarnaik, Director, Vihang Ahead, said:
"The Sleep Company's decision to establish its presence at Vihang Ventura is another strong endorsement of Mira Bhayandar's emergence as a premium retail destination. As consumer aspirations evolve and the region continues to attract high-quality residential and commercial developments, national brands are increasingly recognising the market's long-term potential. Our vision for Vihang Ventura is to create a vibrant commercial ecosystem that brings together leading retail, lifestyle and business brands in one landmark destination."
Speaking about the expansion, Sharad Shukla, Senior Director-Retail Expansion, The Sleep Company, said:
"Our retail expansion strategy is centred around markets that are witnessing strong residential growth, improving infrastructure and a rising base of aspirational consumers. Mira Bhayandar has evolved into one of the fastest-growing suburban markets within the Mumbai Metropolitan Region, making it an ideal destination for our next experience store. Vihang Ventura offers the right ecosystem for us to engage with customers seeking innovative comfort solutions and a premium in-store shopping experience."
The launch comes at a time when India's organised retail sector continues to see steady growth, supported by strong retail leasing activity and increasing expansion into emerging suburban markets. Improved infrastructure, Metro connectivity, and sustained residential development have also made Mira Bhayandar an attractive destination for organised retail and lifestyle brands.
With The Sleep Company joining its retail mix, Vihang Ventura continues to strengthen its positioning as a modern commercial and lifestyle destination, bringing together brands across lifestyle, wellness, food & beverage, and retail while offering consumers premium shopping experiences closer to home.
Published on August 5, 2026
Air India Flight AI2379, operating from Phuket to Delhi, encountered severe turbulence during its journey on Tuesday, leaving 17 people injured, including 13 passengers and four cabin crew members. Despite the incident, the aircraft landed safely at Indira Gandhi International Airport, Delhi, where medical teams were immediately deployed to assist those onboard.
The flight, operated by an Airbus A320 (VT-EXO), was carrying 137 passengers, including three infants, along with eight crew members comprising two pilots and six cabin crew.
According to Air India, the aircraft experienced a momentary change in altitude during the cruise phase before stabilising and continuing its journey safely to Delhi. Flight tracking platform Flightradar24 indicated that the aircraft descended by approximately 300 feet around 2.5 hours into the flight, while flying over Odisha.
Following the landing, medical teams attended to all passengers and crew as a precaution. Eight passengers and four cabin crew members were admitted to hospitals for detailed medical evaluation and treatment. Air India stated that all those admitted are stable and are receiving appropriate medical care, while the remaining passengers were provided with the necessary assistance and support.
The Minister of Civil Aviation, Kinjarapu Ram Mohan Naidu, personally visited the injured passengers at Fortis and Medanta Hospitals to enquire about their condition and assure them of the government's full support. Senior officials from the Ministry of Civil Aviation also visited the hospitals and are coordinating closely with the airline and hospital authorities to ensure the injured receive the best possible medical care.
The aircraft has since been moved to the hangar, where the Flight Data Recorder (FDR) and Cockpit Voice Recorder (CVR) have been secured for detailed examination.
The Directorate General of Civil Aviation (DGCA) has initiated a comprehensive investigation into the incident. The Ministry of Civil Aviation and DGCA said they are closely monitoring the situation, reiterating that passenger safety remains the highest priority and that all necessary measures are being taken.
Published on August 3, 2026
SPS Realty has announced that Bikanervala, one of India's most recognised food and sweets brands, will open a new outlet at its flagship commercial development, Helios, located on VIP Road in Zirakpur. The addition is set to strengthen the project's retail and food & beverage ecosystem while enhancing its appeal as a lifestyle destination.
The upcoming outlet will offer Bikanervala's wide range of traditional Indian sweets, snacks, and dining options, catering to residents, businesses, and visitors from Zirakpur and nearby areas. The brand's presence is expected to serve as a key food and beverage anchor within the commercial development.
Commenting on the association, Rohit Singla, Director, SPS Realty, said, "The addition of Bikanervala at Helios reflects our vision of creating a well-rounded commercial destination that brings together premium retail, food, and lifestyle experiences. We aim to curate a diverse ecosystem where businesses can thrive while offering visitors a complete experience under one roof."
Helios has been designed as SPS Realty's flagship commercial project, featuring contemporary architecture, premium commercial spaces, and a strategic location on VIP Road. The development comprises 177 premium retail and showroom spaces, offering high-visibility opportunities for established brands, entrepreneurs, and businesses.
The arrival of Bikanervala is expected to further strengthen Helios' growing tenant mix while enhancing customer engagement by adding a well-established food and beverage destination. With increasing urbanisation and rising demand for organised retail spaces in the region, the project is positioned to emerge as a preferred commercial hub in Zirakpur.
Through this partnership, SPS Realty continues its focus on developing commercial destinations that combine retail, dining, and lifestyle experiences while creating new opportunities for businesses and consumers alike.
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