Ascott Refreshes The Unlimited Collection Brand to Enhance Cultural Experiences

Ascott Refreshes The Unlimited Collection Brand to Enhance Cultural Experiences

By Nithyakala Neelakandan

Published on August 16, 2024

The Ascott Ltd., a subsidiary of CapitaLand Investment, is revitalizing its brand, The Unlimited Collection, to emphasize the brand's commitment to offering immersive cultural experiences. The Unlimited Collection, which was first introduced in Singapore in 2020, has rapidly expanded to include 11 properties across Asia, Europe, and the Middle East. This brand refresh is part of Ascott’s broader Brand360 strategy, aimed at strengthening its portfolio and enhancing its global positioning as a collection of independent, upscale hotels.

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The Grand Hotel Leicester by The Unlimited Collection will join the brand portfolio in the UK by 2Q 2025.

The Unlimited Collection is designed to offer travelers authentic experiences that reflect the local culture. The brand’s properties are located in vibrant neighborhoods and feature unique designs that resonate with the local environment. As part of the refresh, The Unlimited Collection will introduce new initiatives focused on local festivals, art, music, and cuisine, further enhancing the guest experience.

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Forbes has named KēSa House by The Unlimited Collection the Best Boutique Hotel in Singapore. This stylish property occupies ten connected shophouses in the heart of Chinatown and offers a unique blend of old-world allure and modern comfort.

Since its inception, The Unlimited Collection has expanded significantly, starting with three properties in Singapore. These include Ann Siang House, KēSa House, and Wanderlust, each situated in culturally significant buildings and offering distinct character and design. In 2023, the brand added eight new properties, bringing its total to more than 900 units globally.

Looking ahead, The Unlimited Collection plans to expand further in Asia, with new properties in Malaysia and Indonesia, adding over 200 units by the end of 2025. In Europe, the brand will enter the UK market with the opening of the Mount Royal Hotel Edinburgh and The Grand Hotel Leicester. Additionally, the 136-room Temple Bar Hotel in Dublin will be rebranded under The Unlimited Collection by the end of 2024. The brand will also make its debut in the Middle East with a new property in Marrakech, set to open in 2026.

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Wanderlust by The Unlimited Collection, a harmonious blend of 1920s Art Deco architecture and contemporary luxury, has been awarded the title of Best Hotel for Couples in Singapore by Forbes.

Ascott’s Chief Commercial Officer, Tan Bee Leng, emphasized the brand’s focus on cultural charm: “Travellers nowadays are willing to invest more in experiences that are true to local culture. For Ascott, it means building up a brand rooted in the power of discovery and the magic of authentic experiences. As more travellers aspire to embrace the local way of life, The Unlimited Collection rises to the occasion with curated experiential stays that appeal to this emerging breed of travellers who seeks an immersive sense of place. Designed to offer an authentic experience from each destination, every property in The Unlimited Collection is a local landmark featuring exquisite designs that leads guests to intriguing personal discoveries and engaging cultural appreciation. With its refreshed brand focus on the charm of culture, we are confident The Unlimited Collection will foster a deeper connection between our guests and the destinations they visit, making every stay memorable and unique.

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Mount Royal Hotel Edinburgh is set to undergo a rebranding as part of The Unlimited Collection before the end of 2024.

This brand refresh not only aims to attract travelers seeking genuine cultural experiences but also provides flexibility for property owners. According to Serena Lim, Ascott’s Chief Growth Officer, the brand allows Ascott to partner with independent owners who wish to maintain their property's unique identity while benefiting from Ascott’s expertise in hospitality management.

With its updated focus and ongoing expansion, The Unlimited Collection is poised to become a key player in the luxury hospitality market, offering travelers unique, culturally immersive experiences across the globe.


Europe Faces Travel Chaos as Heavy Snow Disrupts Transport

Europe Faces Travel Chaos as Heavy Snow Disrupts Transport

By Manu Vardhan Kannan

Published on January 8, 2026

Europe is facing renewed travel disruption as a worsening cold snap brings heavy snowfall across large parts of the continent, leading to widespread flight cancellations, train delays, and road closures. Authorities in several countries have urged residents to stay home as blizzard conditions are expected to intensify in the coming days.

In the Netherlands, officials advised people to avoid travel wherever possible, with a fresh snowstorm forecast to arrive overnight. Dutch airline KLM confirmed it had proactively cancelled 600 flights on Wednesday to avoid last-minute disruptions that could leave passengers stranded at Amsterdam’s Schiphol Airport. The airline had already cancelled 400 flights the previous day and asked affected travellers to stay away from the airport to prevent overcrowding.

“We haven’t experienced such extreme weather conditions in years,” said KLM spokesperson Anoesjka Aspeslagh. The airline said it is offering alternative flights where possible but remains overwhelmed by passenger inquiries.

In France, Transport Minister Philippe Tabarot said airlines had been ordered to cancel at least 40 per cent of flights at Paris Charles de Gaulle Airport, with around a quarter of flights cancelled at Orly Airport. He added that public transport services across the Paris region were also likely to be disrupted due to snowfall.

Rail services across the Netherlands were further impacted after an IT outage led to the suspension of all domestic trains early Tuesday. Although partial services resumed later in the day, disruptions continued around Amsterdam. High-speed Eurostar services between Amsterdam and Paris were either cancelled or delayed.

The severe weather has already led to fatalities and major road incidents. French broadcaster BFMTV reported that at least five people were killed in weather-related accidents across France. Traffic congestion in the Paris region reached a record 1,000 kilometres on Monday evening.

Elsewhere in Europe, Germany experienced temperatures dropping well below minus 10 degrees Celsius in southern and eastern regions, with much of the country blanketed in snow. In the UK, the Meteorological Office warned that winter weather hazards could persist throughout the week, with temperatures falling to minus 12.5 degrees Celsius in parts of eastern England, marking the coldest night of the season so far.

Heavy snow and rainfall have also disrupted daily life across the Western Balkans, leading to road closures, power outages, and flooding rivers. In Bosnia, a woman died in Sarajevo after a tree collapsed under the weight of wet snow.

With further snowfall expected, authorities across Europe continue to advise caution, urging travellers to monitor updates closely and limit movement to essential travel only.


Ras Al Khaimah Sets New Guinness World Record with Spectacular New Year’s Eve Celebration

Ras Al Khaimah Sets New Guinness World Record with Spectacular New Year’s Eve Celebration

By Manu Vardhan Kannan

Published on January 6, 2026

Ras Al Khaimah ushered in the New Year with a spectacular 15-minute drone and fireworks display, setting a new Guinness World Records title for the Largest aerial display of a phoenix formed by multirotors or drones. The grand celebration once again positioned the emirate as a global leader in large-scale, emotionally engaging New Year’s Eve experiences.

The highlight of the evening was an awe-inspiring drone performance that turned the night sky into a living canvas. At the centre of the display was a majestic phoenix, a powerful symbol of renewal, optimism, and rebirth, reflecting Ras Al Khaimah’s own journey of transformation and its ambition to continuously reimagine the future.

The record-breaking spectacle was brought to life by 2,300 drones, including 1,000 advanced pyro drones that dramatically illuminated the phoenix’s wings as it soared above Ras Al Khaimah’s waterfront. The visual story continued with another striking formation titled ‘The Welcome’, depicting a human figure rising from the sea with open arms, symbolising the emirate’s warmth, openness, and spirit of hospitality.

Following the drone show, a precisely synchronised fireworks countdown to midnight lit up a six-kilometre stretch of coastline from Marjan Island to Al Hamra. Hundreds of fireworks erupted in choreographed waves, creating a stunning display of colour, sound, and light along the shoreline.

Thousands of spectators gathered across beachfront resorts and at the New Year’s Eve Festival, enjoying live stage performances and vibrant celebrations throughout the night. Earlier in the evening, families and residents also witnessed a special fireworks display at Corniche Al Qawasim, making the festivities inclusive for all age groups.

Commenting on the achievement, Phillipa Harrison, CEO of Ras Al Khaimah Tourism Development Authority, said, “New Year’s Eve in Ras Al Khaimah is about bringing people together. With this year’s show, we wanted to create a celebration that could be shared by our entire community and everyone visiting Ras Al Khaimah at this special time. While achieving a new Guinness World Records title is great, what truly matters are the memories created for those who celebrated with us. 2025 was a year of significant progress for Ras Al Khaimah, and tonight was about celebrating that and welcoming the new year with optimism and excitement for what is to come.”

With this latest Guinness World Records achievement, Ras Al Khaimah continues to build its legacy of record-breaking celebrations, strengthening its position as one of the world’s most innovative and memorable destinations for New Year’s Eve festivities.


Shangri-La Signs Luxury Resort in Bodrum, Expanding Presence in the Mediterranean

Shangri-La Signs Luxury Resort in Bodrum, Expanding Presence in the Mediterranean

By Manu Vardhan Kannan

Published on January 6, 2026

Shangri-La Group has announced the signing of a luxury resort in Bodrum, Turkey, further strengthening its presence in the European and Mediterranean leisure markets. The group has entered into an agreement with United Bodrum Turizm AS to manage the property, marking Shangri-La’s second hotel in Turkey.

The signing ceremony took place at Island Shangri-La, Hong Kong, and was attended by senior leadership from both organisations. The new resort will be located in Yalıkavak, an exclusive enclave on the northwest end of the Bodrum Peninsula, close to the internationally renowned Yalıkavak Marina.

Shangri-La Bodrum will feature 70 guest rooms and 10 private villas, along with a private beach and panoramic views of the Aegean Sea. Designed to blend Shangri-La’s timeless Asian hospitality with contemporary elegance, the resort will be complemented by Bodrum’s natural beauty, cosmopolitan culture, and relaxed Mediterranean lifestyle.

Commenting on the development, Chee Wui Chua, Executive Director and Chief Finance Officer of Shangri-La Group, said, “Bodrum’s spectacular natural setting, international appeal, and rising recognition as a global luxury hub make it an exceptional addition to our portfolio. We are delighted to bring Shangri-La’s timeless hospitality and contemporary sophistication to this remarkable corner of the world.”

Gungor Cepni, Chairman of United Bodrum Turizm AS, added, “We are proud to collaborate with Shangri-La Group on a project that will redefine luxury hospitality in Bodrum. This resort will set a new benchmark for refined living and elevate Bodrum’s global standing as a destination of distinction.”

Building on the success of Shangri-La Bosphorus, Istanbul, the new Bodrum resort reflects the group’s vision to expand its luxury portfolio across Europe and the Middle East, offering elevated design, bespoke experiences, and world-class service in one of the Mediterranean’s most sought-after destinations.

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