A bold new landmark emerges in Hyderabad with the grand launch of Asembli, a first-of-its-kind multi-sensory venue that redefines the art of celebration. Founded by Nagineni Srikanth Rao, Asembli goes beyond being just another event space, it is an emotion, a movement, and a dining destination where design, technology, gastronomy, and culture converge to awaken every sense.

Spanning an impressive 40,000 sq. ft., Asembli transforms gatherings into unforgettable experiences where the venue itself becomes the celebration. The concept is built on five powerful pillars, Music, Architecture, Entertainment, Immersive Technology, and Food & Beverage, each contributing to an environment that engages guests on every sensory level.

At the heart of Asembli stands a majestic dome, among the largest in India, inspired by sacred geometry. The venue features kinetic chandeliers, projection-mapped walls, and Asia’s largest Danley Sound Labs audio system, creating a dynamic atmosphere that envelops guests in light, sound, and emotion. Enhancing comfort and wellness, a three-tier air purification system and tiered platforms lend natural theatricality and depth to every celebration.

The culinary journey at Asembli is curated by Chef Varun Inamdar, an award-winning celebrity chef renowned for his inventive approach to Indian cuisine. His menu bridges nostalgia and modernity, reimagining traditional flavours through a global lens, from Kerala-style ghee roast reborn as tikka to Rajasthani Ker Sangri presented as tacos. The vibrant offerings are complemented by craft cocktails and artisanal brews, completing a dining experience that feels both familiar and refreshingly new.

“We didn’t just build a venue; we assembled a feeling,” says Nagineni Srikanth Rao, Founder of Asembli. “It’s where people come together to celebrate boldly, beautifully, and meaningfully. There’s truly nothing like it.”

“Asembli is designed to bring people together for experiences that evoke the senses,” adds Priyanka Mechineni, Director of Brand & Experience, Asembli. “It’s a space where design, sound, and flavour work in harmony to create meaningful celebrations that feel both personal and memorable.”

“Our design approach was to create an environment that breathes with the rhythm of every event,” shares Anirudh Osuri, Founder of Design Epicenter. “From the dome’s geometry to the play of light and air, every element at Asembli was envisioned to awaken the senses and foster connection.”

“Food, for me, is a bridge between memory and modernity,” says Chef Varun Inamdar. “At Asembli, the menu celebrates India’s roots while embracing the world’s flavours, it’s about familiar comfort told in a new language.”

In an age of fleeting experiences, Asembli stands as a living canvas, a place where every celebration becomes artful, intentional, and profoundly human. Through its seamless blend of innovation, design, and emotion, Asembli invites guests to celebrate not just moments, but the very essence of connection.