Atelier Expressions, the premium lifestyle platform of TVS VENU, has entered into an agreement to acquire a majority stake in Lonestar Hospitality Private Limited, the company behind New Delhi-based luxury handcrafted mithai brand Khoya. The transaction marks another milestone in Atelier Expressions' strategy of building a portfolio of premium artisanal businesses rooted in cultural heritage and craftsmanship.

The acquisition, which is subject to customary closing conditions, is expected to be completed by the end of August 2026.

Through its investment platform, Atelier Expressions partners with heritage-led businesses to help them scale while preserving their authenticity and distinctive identity. Khoya joins a growing portfolio of premium lifestyle brands that combine traditional craftsmanship with contemporary consumer appeal.

Founded in 2016 by Sid Mathur, Khoya has built a strong reputation for reimagining traditional Indian mithai for modern consumers. The brand blends premium ingredients, artisanal craftsmanship, and refined presentation to create luxury confectionery rooted in India's rich culinary traditions. Its portfolio includes handcrafted mithai, chikki, mukhwas, savoury snacks, and premium gifting collections, available through its online channels and select retail outlets in Delhi.

As part of the transaction, Sid Mathur will continue to lead the business, retaining full operational and execution responsibilities alongside his existing leadership team.

Commenting on the acquisition, Tara Venu, Executive Director of Atelier Expressions, said Khoya perfectly represents the type of business the platform seeks to support. She noted that the brand has successfully reinterpreted one of India's oldest culinary traditions for a new generation while preserving its authenticity, making it a natural addition to Atelier Expressions' expanding portfolio.

Speaking on the partnership, Sid Mathur said the investment represents an important opportunity to scale Khoya's presence across India, explore new collaborations, and strengthen its position in the premium confectionery segment. He added that Khoya was founded on the belief that Indian mithai deserves the same craftsmanship, creativity, and attention to detail as the world's finest luxury food brands, and that Atelier Expressions shares the company's long-term vision for quality-led brand building.

Before launching Khoya, Mathur played a key role in developing well-known restaurant brands including Smoke House Deli and Social during his tenure with the Impresario Group. He also founded Secret Ingredient, one of India's leading food consultancy firms, which has worked with hospitality brands and food businesses including Taj Hotels, The Oberoi, Chaayos, DLF, GMR, and Veeba.

The acquisition further expands Atelier Expressions' premium lifestyle portfolio, which already includes French Limoges porcelain house J.L. Coquet, Dubai-based restaurant Khadak, and London luxury motorcycle helmet manufacturer Hedon. Through these investments, the platform continues to focus on businesses that combine cultural heritage, exceptional craftsmanship, and long-term growth potential.