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By Nishang Narayan
Published on October 5, 2024
In today's fast-paced world, ensuring the well-being of our aging loved ones is becoming increasingly difficult. Athulya Senior Care, a pioneer in India’s eldercare landscape, bridges this gap by offering premium senior living solutions that go far beyond medical assistance. Athulya's unique approach, blending comprehensive healthcare services with the warmth and attentiveness of hospitality, makes it a standout in the field. From assisted living to dementia and palliative care, Athulya brings comfort, dignity, and care to seniors' lives in a way that resonates with the heart of hospitality.
Their philosophy revolves around making senior years not just comfortable, but enriching and joyful. The personalized attention provided to each resident is comparable to the luxury services offered by high-end hospitality brands. Seniors at Athulya experience not just care but a life of distinction, where they are treated with the same dedication and respect that defines the best of hospitality services. Athulya Senior Care sets the bar by treating elders like esteemed guests in their twilight years, ensuring they feel celebrated, safe, and emotionally fulfilled.
Athulya Senior Care has transformed the landscape of eldercare in India by delivering world-class services across various verticals like assisted living, home care, transition care, dementia care, and rehabilitation. What sets Athulya apart is the attention to every stage of a senior’s life, providing continuum care that meets their evolving needs.
Their facilities, strategically spread across South India, house over 1000 senior-friendly rooms, staffed by a dedicated team of healthcare professionals who are trained to cater to the physical, emotional, and social needs of their residents. Athulya’s homes are more than just living spaces; they are vibrant communities where seniors find companionship, engage in meaningful activities, and lead fulfilling post-retirement lives.
In an era where elderly care is often marginalized, Athulya steps up by breaking the stigmas associated with senior living. Their commitment is to provide a nurturing environment, reassuring families that their loved ones are in the best hands. This holistic approach has earned them recognition not just as a senior care provider but as an innovator in creating luxurious, engaging senior living environments.
While Athulya Senior Care operates in the healthcare sector, the core principles of hospitality—service, care, and comfort—are deeply embedded in their operations. Like luxury hotels, Athulya ensures that its residents experience a seamless blend of comfort, security, and dignity. Their approach mirrors the hospitality industry's focus on client satisfaction, with services tailored to meet individual needs and preferences.
In fact, Athulya's efforts in senior care can be seen as an extension of hospitality itself—creating environments where residents feel at home, appreciated, and supported. Whether it's offering home-like meals or engaging seniors in daily social activities, Athulya combines the best of medical care with the personal touch of hospitality. Their goal is not just to care for the body but to nourish the soul, ensuring that each resident enjoys their golden years to the fullest.
At the helm of this exceptional organization is Dr. Karthik Narayan R., Founder and Managing Director of Athulya Senior Care. A trained physician and healthcare strategist with over a decade of clinical and administrative experience, Dr. Karthik has been a visionary force behind Athulya's growth. His ability to blend healthcare expertise with process improvement has made Athulya a trusted name in senior care.
Dr. Karthik's leadership extends beyond Athulya, as he also serves as a Board Member of the Association of Senior Living India (ASLI) for 2024-25. His deep knowledge of geriatric care and commitment to enhancing the quality of life for seniors has earned him recognition across the healthcare industry. Under his stewardship, Athulya continues to innovate, ensuring seniors receive not just care, but the respect, compassion, and dignity they deserve.
Athulya Senior Care is more than just a service provider—it is a movement that seeks to redefine senior care in India. Their integration of hospitality-level comfort into healthcare solutions stands as a model for what senior living can and should be. In a society where senior care is often an afterthought, Athulya brings it to the forefront, offering seniors a second home filled with warmth, respect, and joy.
Athulya’s vision extends far into the future, with ongoing innovations like technology integration and expanded services to meet the growing needs of India’s senior population. As they continue to grow, Athulya Senior Care remains committed to providing an environment where every elder is honored, cherished, and provided the highest level of care. The organization’s dedication to improving the quality of life for seniors makes them an essential player in both the healthcare and hospitality sectors, setting new benchmarks for senior living in India.
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By Hariharan U
Published on October 1, 2026
Yashoda Medicity, Ghaziabad, has launched ‘Rep Se Rescue Tak – Train Hard. Respond Faster.’, a World Heart Day campaign focused on strengthening cardiac emergency preparedness across gyms and fitness facilities in Delhi-NCR.
The initiative brings together fitness professionals, cardiologists, emergency medicine specialists, paediatric cardiac experts and fitness influencers to address the need for faster recognition and response when a medical emergency occurs during exercise.
The campaign comes amid growing public attention around reports of sudden collapses and cardiac emergencies during or immediately after workouts. The issue has also featured in policy discussions, with Punjab issuing an advisory in 2025 focused on preventing sudden cardiac arrest among gym-goers and sportspersons, including recommendations related to medical screening, safer training practices and emergency response.
Against this backdrop, Yashoda Medicity has structured ‘Rep Se Rescue Tak’ around three areas, cardiac and fitness awareness, structured trainer certification, and hands-on emergency response training.
The campaign brings together Dr. P.N. Arora, Chairman and Managing Director, Yashoda Group of Hospitals; Dr. Sandeep Jain, Director and Head, Emergency Medicine and Trauma Care; Dr. Asit Khanna, Director, Interventional Cardiology; Dr. Manish Aggarwal, Director, Interventional Cardiology and Structural Heart; Dr. Dhirendar Singhania, Director, Interventional Cardiology; Dr. Rachit Saxena, Director and Unit Head, Cardio-Thoracic and Vascular Surgery; Dr. Gaurav Kumar, Senior Consultant, Pediatric Cardiology and CTVS; and Neeraj Pal, Fitness and Wellness Coach.
More than 70 fitness professionals across participating gyms have already completed the Yashoda Certified Gym & Trainer Initiative. The programme covers the recognition of a suspected cardiac arrest, activation of professional medical assistance, initiation of CPR and awareness of when an automated external defibrillator (AED) may be used.
The training combines expert instruction with live CPR demonstrations and hands-on simulations. Participants practise assessing an unresponsive person, beginning chest compressions and coordinating the response while waiting for professional medical assistance.
Dr. P.N. Arora, Chairman & Managing Director, Yashoda Group of Hospitals, said the initiative aims to bring cardiac preparedness beyond the hospital and into everyday fitness environments. He highlighted the importance of equipping trainers and fitness professionals with the knowledge and confidence to respond during the crucial first minutes of an emergency.
Dr. Asit Khanna, Director, Interventional Cardiology, Yashoda Medicity, said fitness professionals are often among the people closest to an individual when an emergency occurs. He emphasised the importance of recognising a suspected cardiac arrest, activating medical assistance and beginning an appropriate response while professional care is on the way.
The campaign also extends its outreach through fitness and community influencers across Delhi-NCR. The initiative aims to bring conversations around heart health, responsible exercise and emergency preparedness into everyday fitness spaces.
Through ‘Rep Se Rescue Tak – Train Hard. Respond Faster.’, Yashoda Medicity is positioning cardiac preparedness as part of the broader fitness conversation, with the certification programme focused on helping participating gyms and trainers develop basic emergency response capabilities.
By Manu Vardhan Kannan
Published on September 30, 2026
Yasmin Karachiwala, India’s foremost Pilates expert and celebrity fitness instructor, has inaugurated her new Yasmin Karachiwala Body Image (YKBI) studio in Pune. Opened in partnership with Muscle Bar, a calisthenics gym, the new studio brings Pilates and functional fitness together under one roof, offering different approaches to strength, mobility and mindful movement.
With more than three decades of experience, Yasmin Karachiwala has been part of the growth of India’s contemporary fitness landscape. Recognised as the country’s first BASI-certified Pilates instructor, she has trained several leading personalities, including Alia Bhatt, Katrina Kaif, Deepika Padukone, Ananya Panday and Hrithik Roshan. She has also authored fitness books including The Perfect 10: 10-Minute Workouts You Can Do Anywhere and co-authored Sculpt and Shape: The Pilates Way.
Speaking at the launch, Yasmin Karachiwala said, “We are delighted to partner with Muscle Bar to bring YKBI to Pune and make Pilates more accessible to the community in this city. What makes it so effective is its versatility. It can benefit everyone from children to senior citizens, from desk-job professionals to homemakers and elite athletes. Pilates is not about how much you can do, but how well you can move. It builds strength with control, improves mobility and creates a deeper understanding of your body. I have seen how the right Pilates practice can transform the way we train and recover.”
Murtaza Fakhruddin Nasir, Co-founder of Musclebar and Musclebar sports club, said, “When we started Musclebar in 2019, our focus was building an Open air gym with calisthenics and functional fitness as prime focus. Over the years, our vision has evolved into a space where people can find different forms of training and recovery patterns. Pilates was a very natural addition to that vision, and partnering with Yasmin Karachiwala’s Body Image allows us to bring it to Sopanbaug with the right expertise and experience. For us, this launch is another step towards building a complete fitness ecosystem for everyone, regardless of their age, fitness level or preferred way of training.”
YKBI Pune offers a range of Pilates sessions, including mat, reformer, chair, tower, mixed equipment and small equipment classes. The studio is equipped with Reformers, Chairs and Towers, along with equipment such as magic circles, strength straps, power pods and booty bands. Sessions are recommended based on what can benefit each client.
As an introductory offer, YKBI Pune is offering a single session, four sessions, valid for 10 days, and seven sessions, valid for 20 days.
Through its partnership with Muscle Bar, YKBI Pune brings Pilates and calisthenics together, giving Pune’s fitness community an opportunity to explore strength, control, mobility and body awareness through different training methods.
Published on September 9, 2026
Technogym has partnered with IGYM to create one of Hyderabad’s premium fitness destinations, bringing together intelligent training technology, expert coaching and elevated member experiences. Located in Gachibowli, at the heart of Hyderabad’s technology and business corridor, IGYM is a 14,000 sq. ft. premium fitness club featuring more than 60 Technogym training stations across strength, cardio and performance training.
Unlike conventional fitness facilities that use equipment from multiple manufacturers, IGYM has been developed as a complete Technogym-powered training environment. Its equipment, digital capabilities and connected training experience are designed to offer members greater personalisation, performance visibility and consistency throughout their fitness journey.
The club combines Technogym’s Italian design and biomechanical engineering with personalised coaching and a curated premium environment. Members have access to connected training experiences, performance tracking, expert trainers, high-definition video walls, premium sound, luxurious changing facilities, recovery and wellness amenities, and an integrated nutrition offering.
“IGYM was created with a clear vision: Hyderabad should have access to a fitness experience comparable with the finest premium clubs anywhere in the world. We did not want to build another conventional gym. We wanted to create an intelligent, beautifully designed and performance-driven environment where every detail - from the equipment and coaching to recovery, nutrition and hospitality - works together. Technogym was the natural partner for that vision.” says Vamshi Reddy, Founder, IGYM.
IGYM is designed for a new generation of members looking for more than access to exercise equipment. Its training environment focuses on measurable progress, expert guidance, intelligent technology, privacy, comfort and consistently high service standards.
The facility brings together Technogym’s equipment, digital ecosystem and design philosophy to create an integrated training experience, supporting IGYM’s aim of establishing a new premium fitness benchmark for Hyderabad and the wider South Indian market.
Founded in Italy in 1983 by Nerio Alessandri, Technogym has grown from a small garage enterprise into an internationally recognised wellness and fitness brand. Its connected ecosystem brings together smart equipment, digital services, applications and training content to deliver personalised fitness experiences across gyms, homes, hotels, medical centres and professional sport.
Technogym has been selected as an Official Supplier to ten editions of the Olympic Games, including the Milano Cortina 2026 Winter Olympic and Paralympic Games. Its equipment is also used by leading athletes, professional sports teams and premium wellness destinations worldwide. Through its collaboration with Technogym, IGYM brings this international standard of intelligent training, engineering and design to Hyderabad.
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