Avvatar Partners with Janhvi Kapoor to Lead a New Wave of Smart Protein Snacking

Avvatar Partners with Janhvi Kapoor to Lead a New Wave of Smart Protein Snacking

By Hariharan U

Published on November 18, 2025

Avvatar, the homegrown sports nutrition and high-protein snacking brand from Parag Milk Foods, has announced a new collaboration with Bollywood actor Janhvi Kapoor for its latest digital campaign. The campaign promotes the popular Avvatar Chocolate Protein Bar, with the brand looking to build stronger buzz through a fresh and relatable story led by Janhvi.

The reel shows Janhvi in a chilled, candid moment as she talks about finding the right balance between staying fit and giving in to chocolate cravings, a feeling most fitness-focused people understand well. Her warm and playful style makes the moment feel real and easy to connect with, placing the Avvatar Chocolate Protein Bar as a handy option for those who want something tasty without stepping away from their health goals. With her strong fan base, the campaign aims to strengthen Avvatar’s reach among young consumers, sportspersons, fitness lovers and busy professionals.

Speaking about the association, Akshali Shah, Executive Director, Parag Milk Foods, said, “As we move toward becoming a holistic health and nutrition company, our focus is on creating products that blend taste, convenience, and high-quality protein. Avvatar protein bar marks our entry into the fast-growing protein snacking segment and partnering with Janhvi Kapoor elevates this mission with unmatched energy and reach. With a powerful 360-degree marketing strategy, we’re confident that Avvatar will set new benchmarks and redefine India’s protein landscape.”

Created for people who want a guilt-free, protein-packed snack, the Avvatar Protein Bar combines chocolate flavour with balanced nutrition. With this new campaign, the brand aims to deepen its presence in India’s fast-growing protein snacking market, especially among Gen Z and millennials who prefer clean, functional options.

The content will roll out on Avvatar’s social platforms, supporting the brand’s steady effort to connect with a younger and health-conscious audience.


Hyatt Regency Delhi Introduces Immersive Whiskey & Sake Pairing Experience at TK’s Oriental Grill

Hyatt Regency Delhi Introduces Immersive Whiskey & Sake Pairing Experience at TK’s Oriental Grill

By Hariharan U

Published on January 19, 2026

Hyatt Regency Delhi has announced an exclusive, limited-time Whiskey & Sake Pairing Pop-Up at its award-winning TK’s Oriental Grill, offering diners a refined experiential journey where live Teppanyaki artistry meets premium Japanese spirits.

Rooted in the Japanese philosophy of Kokoro, cooking with heart the experience brings together TK’s signature “Theatre of Fire” with the craftsmanship of Nikka Whisky and Nanbu Bijin Sake. Moving beyond traditional wine pairings, the pop-up highlights how the smoky complexity of Japanese whisky and the clean, floral character of sake can elevate authentic Far-Eastern flavours.

The pairing menu has been thoughtfully curated by the culinary team at TK’s Oriental Grill in collaboration with expert spirit ambassadors. Each course is designed to achieve balance across temperature, texture, and taste, allowing food and spirits to complement each other seamlessly rather than compete.

Guests can expect live Teppanyaki performances across seven hot grills, accompanied by a curated flight of Nikka Whisky and Nanbu Bijin Sake expressions. The experience unfolds within TK’s distinctive interiors, marked by bamboo accents and sculptural dented copper hoods, creating a setting that is as theatrical as it is intimate.

The menu takes diners through a layered flavour journey, beginning with fresh and zesty nigiri such as Hamachi and Sake paired with crisp Nanbu Bijin Sake. It then progresses to bold Teppanyaki signatures including Shredded Lamb with spicy gochujang and Tenderloin Steak with yakiniku sauce, crafted to match the peaty depth and warmth of Nikka Whisky. The experience concludes with desserts such as a Flambéed Chocolate Tart, best enjoyed with a final warming sip of whisky.

To enhance engagement, trained team members guide guests through tasting notes, share the heritage of each spirit, and explain the rationale behind every pairing, making the experience accessible to both seasoned connoisseurs and first-time explorers of Japanese spirits.

Set within an intimate, flame-lit setting, the Whiskey & Sake Pairing Pop-Up at TK’s Oriental Grill celebrates fire, flavour, and finesse, positioning Hyatt Regency Delhi as a leading destination for immersive dining experiences in the capital.


NCR’s Most Exciting Restaurants to Watch Right Now

NCR’s Most Exciting Restaurants to Watch Right Now

By Manu Vardhan Kannan

Published on January 19, 2026

As NCR’s food and beverage scene continues to evolve, restaurants are moving beyond just serving food, they’re creating experiences. From story-led concepts and global cafés to modern Indian kitchens rooted in regional flavors, operators are focusing on immersive dining, scalable formats, and strong brand identities. Here are five restaurants that exemplify this trend.

Albert Pinto, Noida

A cinematic, story-led dining destination, Albert Pinto brings Goan–Portuguese inspiration to life through design, music, service, and menu storytelling. The restaurant offers modern Indian interpretations, seafood-forward dishes, and globally inspired comfort plates, making it ideal for social dining or an experiential evening.

imageLocation: 3rd Floor, Ithum Galleria Mall, Sector Alpha II, Greater Noida

Anardana, Vasant Kunj, Delhi

Anardana’s Ambience Mall outlet blends traditional Indian design with modern elegance. Its curated menu and immersive interiors make it perfect for family meals, celebrations, and social dining in South Delhi.

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Location: Ambience Mall, Vasant Kunj, New Delhi

Laidback Cafe, Dwarka

Located at Vegas Mall, Laidback Cafe caters to all-day dining with a casual, comfortable setup. Its menu spans Asian, Continental, Italian, Middle Eastern, and North Indian cuisines, paired with desserts and beverages, making it a repeat-visit destination in West Delhi.

imageLocation: 5th Floor, Vegas Mall, Sector 14, Dwarka, New Delhi

Thamel, AIPL Joy Central, Gurugram

Inspired by Kathmandu’s café culture, Thamel blends Nepalese flavors with global café offerings. With warm interiors and a relaxed setting, it targets urban professionals and social diners seeking international tastes in Gurugram.

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Location: AIPL Joy Central, Sector 65, Gurugram

Osteria, Noida

A casual Italian restaurant, Osteria focuses on wood-fired pizzas, handcrafted pastas, and classic Italian dishes made with quality ingredients. Its mall-centric location makes it approachable for everyday dining or special occasions, highlighting the continued appeal of European cuisine in NCR.

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Location: 4th Floor, Spectrum Metro Mall, Sector 75, Noida

Together, these restaurants reflect key trends in NCR’s F&B sector: experience-led dining, globally inspired concepts, versatile menus, and strategic placement in mixed-use spaces. In a competitive market, storytelling, clarity of concept, and adaptability remain essential for building sustainable dining brands.


Javaphile Cafe Opens Flagship Outlet in Worli, Mumbai

Javaphile Cafe Opens Flagship Outlet in Worli, Mumbai

By Manu Vardhan Kannan

Published on January 16, 2026

Javaphile Cafe has marked a new milestone with the launch of its flagship outlet in Worli, Mumbai, expanding into one of the city’s most dynamic neighbourhoods. The new location reflects the brand’s thoughtful approach to growth, entering an area known for its early mornings, long workdays and appreciation for quality coffee breaks.

Designed to balance comfort with understated elegance, the Worli outlet carries Javaphile’s signature warmth through cozy, unfussy interiors and welcoming spaces. The café is suited for a range of occasions, from quick solo visits and informal meetings to relaxed brunches and extended work sessions that carry through the day.

Founder Suren Joshi said the Worli opening felt like a natural progression for the brand. He shared that Javaphile has always focused on creating spaces where people can slow down, even briefly, over a cup of coffee. According to him, Worli is a neighbourhood that values quality, routine and good food, making it an ideal fit for the brand’s philosophy of familiarity and dependability.

Coffee craftsmanship remains central to the Javaphile experience at the new outlet. The café serves its full range of beverages, including classic espressos, cappuccinos and flat whites, along with its signature brews. The food menu has been curated to complement the coffee while also standing strong on its own, catering to guests throughout the day.

Blending seamlessly into its surroundings, the Worli café aims to feel familiar from the very first visit. With friendly service and an approachable yet premium menu, the space offers a refined experience without formality, positioning itself as an everyday luxury within the neighbourhood’s daily routine.

With the launch of its Worli flagship, Javaphile Cafe continues to strengthen its footprint across Mumbai, staying true to its core values of good coffee, honest food and inviting spaces, while becoming an integral part of the city’s evolving café culture.

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