Baskin Robbins, the renowned ice cream brand, has proudly announced its collaboration with BarbieTM for a magical partnership - #TimeForPink.

In celebration of the movie's upcoming release on 21st July, Baskin Robbins has introduced the enchanting "Mermaid Sundae," a delightful treat that perfectly captures the spirit of fantasy and flavor. This sundae features a creamy ice cream scoop adorned with a whimsical mermaid tail and magical sparkles, leaving customers craving for more.

George John, Director - Marketing (Theatrical) at Warner Bros. Discovery, expressed his excitement about the collaboration, stating that it is an ideal fit for the film Barbie and will surely bring immense fun, excitement, and joy to Barbie fans all over India.

The merger of two iconic pink-loving brands, BarbieTM and Baskin Robbins, promises a delightful experience for moviegoers and ice cream enthusiasts alike.