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By Author
Published on July 5, 2023
The British Columbia College of Management (BCCM) has recently forged a significant collaboration with Birchwood University, solidifying their alliance as esteemed training and delivery partners. This partnership underscores BCCM's unwavering commitment to delivering high-quality education in the field of hospitality and providing students with invaluable learning experiences.
Mr Deepak Jha, MD & CEO of BCCM, expressed his enthusiasm about the collaboration, stating, "BCCM is dedicated to integrating the best practices from India and around the world in hospitality education. We take immense pride in our association with Birchwood University, a renowned institution. This partnership paves the way for Indian students to compete globally. The courses offered through this collaboration will significantly enhance our students' education, equipping them with the skills and knowledge necessary to thrive in the international arena. Before joining forces, BCCM underwent a rigorous evaluation process, ensuring that we met Birchwood University's high standards in terms of infrastructure, faculty, teaching methodologies, excellence, and adherence to prescribed parameters."
Sunny Dua, Director of Partnerships at Birchwood University, acknowledged BCCM as a distinguished training and delivery partner, recognizing their dedication to providing high-quality education and fostering valuable learning experiences. This collaboration signifies a shared commitment to excellence and the pursuit of educational greatness.
Birchwood University is renowned for its exceptional teaching and research pedagogy. All programs offered through the university are developed collaboratively with industry partners, who are responsible for creating study materials and evaluating program effectiveness. Regardless of their geographical location, students enrolled in Birchwood University programs benefit from the same high standards of education, a multidisciplinary approach, high-quality instruction, and collaboration with partners to address global challenges.
In addition to Birchwood University, BCCM has established partnerships with prominent entities such as the National Skill Development Council (NSDC), Tourism & Hospitality Skill Council (THSC), Shri Venkateshwara University, Lingaya's Vidyapeeth in India, and Selkirk College, Can Pathways, Yogi's Kitchen, Niagara College, and World Trade Centre BRNO in Canada. These partnerships aim to maximize opportunities for BCCM students. The institute also enjoys the support of Zucol, Careerera, Radisson Hotel Greater Noida, Atharva Hotels and Resorts, and L&T Financial Services. BCCM has forged ties with major recruiters in the hospitality industry, including Marriott, Accor Hotels, Edhas Hotels, The Lalit, J W Marriott, IHG Resorts, Fortune Hotels, Lemon Tree Hotels, Ramada, Holiday Inn, Crowne Plaza, Radisson Hotels and Resorts, and Taj Hotels, Resorts and Palaces. Moreover, BCCM has established educational associations with Coventry University in the UK and Birchwood University in the USA.
More recently, BCCM has partnered with the European Institute of Management and Technology (EIMT) as an authorized Programme Delivery Associate. This collaboration allows BCCM to provide guidance, counselling, and admissions assistance to students interested in the various courses offered at EIMT. With its incorporation in Switzerland, one of the world's most sought-after and vibrant destinations, the European Institute of Management and Technology offers an exceptional blend of high-quality education and an exemplary quality of life.
One notable aspect of BCCM's offerings is their commitment to a 100% job placement guarantee for all courses. With many promising ventures on the horizon, the institute is poised for continued success in the coming years. Recognizing the financial concerns of students and parents, BCCM provides easy finance options, bringing students closer to realizing their international dreams.
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By Manu Vardhan Kannan
Published on August 13, 2026
On the occasion of International Youth Day, Novotel Hyderabad Airport hosted second-year students from the Institute of Hotel Management (IHM) for an interactive session focused on the changing hospitality industry and the career opportunities ahead for young professionals.
The session brought together the hotel's leadership team and hospitality aspirants for an open discussion around careers, technology, leadership and the future of guest experiences. Instead of a conventional industry interaction, the event encouraged students to engage directly with senior hotel leaders and share their views and questions.
Students explored topics including the impact of AI on hospitality, opportunities to work across the world, industrial training in India and the skills needed to build a successful career in the industry.
The leadership team included Sukhbir Singh, General Manager; Karthikeyan R, Director of Operations; Amanna Raju, Executive Chef; Mayank Uniyal, Director of Sales & Marketing; Rajaraman Vadivelu, Director of Finance; Dharaniswar Das, Director of People & Culture; and Jitendra Singh, Director of Food & Beverage.
The leaders shared insights from their respective areas, covering mentorship and career growth, adaptability, leadership, commercial awareness, sustainability, AI, digital storytelling, service excellence and personalisation. The discussion also touched on the importance of creativity, discipline and consistency in the culinary profession.
Speaking to the students, Sukhbir Singh, General Manager, Novotel Hyderabad Airport, said, “We are at the cusp of a significant change, with technology making hospitality increasingly digital. But I believe this will give us more time for what truly matters – creating meaningful human connections. We are in the human business, the experience business. Technology will assist us and take care of many mundane tasks, but it cannot replace the warmth and authenticity of human interaction. As you begin your careers, stay curious, stay open-minded, and stay authentic. The quality of your professional journey will be shaped by the questions you ask, the experiences you seek, and your willingness to keep learning.”
The programme also included an interactive culinary workshop led by Executive Chef Amanna Raju. Students were introduced to the creative and technical aspects of plating before taking part in a hands-on exercise and presenting their own creations.
Through the initiative, Novotel Hyderabad Airport highlighted the importance of stronger connections between the hospitality industry and educational institutions. The session also gave young hospitality aspirants a closer look at the opportunities, expectations and changing nature of careers in the sector.
By Hariharan U
Published on August 12, 2026
The future of hospitality may be increasingly shaped by Artificial Intelligence, but the human element remains at the heart of the guest experience. Recognising this shift, the International Institute of Hotel Management (IIHM) has introduced EmpaTech, a new educational philosophy built around combining empathy with technology.
The approach comes at a time when AI is rapidly transforming the hospitality journey, from hotel discovery and reservations to personalised experiences, guest communication, service delivery and post-stay engagement.
While technology is making hospitality faster and more efficient, IIHM believes the qualities that create genuine emotional connections with guests remain uniquely human.
EmpaTech represents IIHM's vision for preparing hospitality professionals who can work confidently with emerging technologies while retaining the emotional intelligence and interpersonal skills that define exceptional hospitality.
According to IIHM, the guest journey consists of multiple ‘Moments of Truth’, beginning well before arrival and continuing through booking, check-in, dining, service interactions, check-out, feedback and loyalty engagement.
Artificial Intelligence can help make these interactions more seamless and personalised. However, empathy is what gives those interactions meaning.
Speaking about the philosophy, Dr. Suborno Bose, Founder, Chairman and Chief Mentor of IIHM, said: "Hospitality has always been about people. That truth will never change. Artificial Intelligence will continue to transform the way our industry operates, but it cannot replace kindness, compassion or genuine human understanding. At IIHM, we are not preparing students to compete with AI. We are preparing them to work intelligently alongside it, using technology to create even deeper human connections. That is the philosophy of EmpaTech. The future belongs to professionals who combine empathy with technology."
Dr. Bose highlighted the evolving role of hospitality professionals, noting that the industry is moving beyond efficient service delivery towards creating memorable and meaningful guest experiences.
While AI can anticipate preferences, analyse behaviour and automate repetitive tasks, human professionals remain essential for understanding emotions, responding sensitively and building lasting relationships.
IIHM believes hospitality education must evolve alongside the industry. Under the EmpaTech philosophy, students are encouraged to develop technological proficiency alongside communication, empathy, critical thinking, creativity and emotional intelligence.
Ms. Sanchari Chowdhury, Director, IIHM Bengaluru and Head – South Operations, IIHM, said: "Hospitality education can no longer focus only on operational excellence. Students must learn to understand people as deeply as they understand technology. EmpaTech encourages them to embrace innovation while strengthening the human qualities that guests value most care, empathy, communication and emotional intelligence. Our responsibility is to prepare graduates who are confident using advanced technologies without ever losing sight of the people they serve."
The philosophy builds on IIHM's long-standing ‘High Tech, Higher Touch’ approach, positioning technology and human interaction as complementary elements rather than competing forces.
As AI takes over an increasing number of routine and repetitive functions, IIHM believes the value of human-centric skills will become even more significant.
For students entering the hospitality industry, this means that future career success may depend not only on technical knowledge but also on the ability to communicate effectively, understand guest emotions, solve problems creatively and build meaningful relationships.
EmpaTech therefore positions AI as an enabler rather than a replacement for hospitality professionals.
The philosophy also offers a broader perspective for students and parents navigating an increasingly technology-driven employment landscape. Rather than simply eliminating opportunities, AI is expected to reshape the skills required across hospitality and create demand for professionals who can combine digital capabilities with human understanding.
The introduction of EmpaTech reflects IIHM's attempt to align hospitality education with the changing realities of the industry.
As hotels increasingly adopt AI-powered personalisation, automation, data analytics and digital guest engagement, hospitality professionals will need to understand both the technology behind these systems and the people they are designed to serve.
The central idea is straightforward: technology can make hospitality smarter, but empathy makes it human.
Through EmpaTech, IIHM aims to prepare a new generation of hospitality professionals capable of using Artificial Intelligence responsibly while preserving the human connection that remains one of the industry's strongest differentiators.
The future of hospitality, therefore, may not be about choosing between empathy and technology. It may be about bringing both together.
Published on August 11, 2026
Restaurant Brands Asia Ltd. (RBA), the master franchisee of Burger King in India, has strengthened its association with the Indian Army by extending its partnership with the Army Central Welfare Fund (ACWF) and creating career opportunities for retired Army professionals through the Army Welfare Placement Organisation (AWPO).
The partnership with ACWF, which began on Republic Day 2026, received a strong response and enabled RBA to contribute more than ₹20 lakh towards the welfare fund. Following the response to the initiative, the company has decided to continue its support as an ongoing tradition, marking the partnership around two significant national occasions.
The initiative will continue on Independence Day, 15 August 2026, and Republic Day, 26 January 2027, further strengthening RBA's engagement with the armed forces community.
Expanding the initiative beyond financial support, RBA has also partnered with AWPO to create employment opportunities for retired Army professionals within its organisation. As part of the collaboration, four retired Army professionals joined RBA's Burger King India operations from 21 July 2026.
The initiative is aimed at providing veterans with opportunities to transition their professional experience and leadership capabilities into the retail and hospitality sector, while creating structured career pathways within RBA.
Commenting on the initiative, Rajeev Varman, Group CEO and Whole-time Director, Restaurant Brands Asia, said the company was proud to partner with both ACWF and AWPO and aimed to make a meaningful contribution to the country's armed forces community and their families.
Namrata Tiwari, Group Chief People Officer, Restaurant Brands Asia, highlighted the company's focus on creating long-term opportunities for those who have served the nation. She said the collaboration with AWPO reflects RBA's commitment to welcoming and integrating retired Army professionals into its workforce.
Major General Ajay Singh Chauhan, Shaurya Chakra, Sena Medal, MD, AWPO, said the partnership with Burger King represents another step towards empowering veterans, widows and wards through meaningful employment. He highlighted the professional competence, dedication and integrity that personnel bring to customer service and operations, adding that the collaboration creates structured career pathways into the retail and hospitality ecosystem.
The initiative reflects a broader approach to supporting the armed forces community through both welfare contributions and employment opportunities, while enabling veterans to continue their professional journeys after military service.
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