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By Nishang Narayan
Published on July 22, 2024
After making a mark in Delhi with its artistry and culinary brilliance, Belcibo's Begam has now opened its doors to Noida's discerning food lovers. The new outlet, located at Gardens Galleria Mall, Noida, officially launched on July 17, 2024. Founded by seasoned restaurateurs Naresh and Sharad Madan, Begam promises an exquisite culinary journey with a focus on Turkish and Mediterranean cuisines.
Spanning 5000 sq ft, the new Begam location is a tribute to contemporary women, celebrating their strength and elegance through its innovative concept. This restaurant blends modern sophistication with classic grandeur, offering a unique space where guests can immerse themselves in a memorable dining experience.
Sharad Madan, Director & Co-Founder at Belcibo Hospitality Pvt. Ltd, expressed enthusiasm about the new launch: "Begam is for those seeking an immersive dining experience that transcends the ordinary. We aim to become the go-to destination in Noida for fine dining, mixology, and a sophisticated atmosphere. Our vision is to offer a space that combines culinary excellence with cultural richness, creating cherished memories and building loyal patronage."
The Noida outlet mirrors its Delhi counterpart with Rajasthani and Mughal-inspired interiors, transporting guests to an era of royalty. The restaurant features intricate arches, ornate chandeliers, and romantic candle-light settings, creating a royal ambiance infused with contemporary luxury. The dynamic dining spaces, ranging from intimate areas to a lively bar, cater to both small gatherings and large celebrations.
Begam's menu offers a delightful blend of authentic Turkish and Mediterranean flavors, expertly crafted by skilled chefs. Highlights include Beyati Kebab, Beetroot Borani, Charred Courgette, and Coconut Malabi. The menu's creativity and use of lesser-known ingredients reflect Begam’s innovative spirit and dedication to culinary craftsmanship.
Naresh Madan, Director & Co-Founder, shared his excitement about the new location: "We are thrilled to introduce Begam to Noida following the success of our Delhi restaurant. We look forward to innovating our menu with seasonal dishes and enhancing customer experience with refined service and special events based on feedback."
The Madan brothers have ambitious plans, including the opening of six new restaurants across the Delhi NCR region, a boutique resort and restaurant in Goa, and a fort venue for weddings along the Delhi-Jaipur highway. Additionally, they plan to launch a private estate and a homestay in Himachal Pradesh by mid-2025.
Fact Sheet
Address: Begam Noida, Building no 105, opposite Kidzania, Gardens Galleria Mall, Sector 38, Noida, Uttar Pradesh.
Contact Number: +91 80691 68844
Cost for Two: ₹3,500 (approx.) without alcohol
Operation Timings: 12 Noon to 1:00 AM
For more updates, follow Begam on Instagram and Facebook:
Instagram - https://www.instagram.com/begam.delhi/?hl=en
Facebook -
https://www.facebook.com/people/Begam/61555417991484/?paipv=0&eav=AfZvHuiQ3jq8cV90nIoDyyJbmxEr1RTI-oXB3ADTDq4Eadai0StTda1sSwiUxhcd4_Q&_rdr
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By Hariharan U
Published on July 16, 2026
The Leela Gandhinagar is celebrating India’s rich royal culinary traditions with the launch of its Royal Biryani & Kebab Trail at Diya, the hotel’s signature Indian specialty restaurant. Running from 16th July to 31st July 2026, the festival invites guests to experience the timeless flavours, aromas, and craftsmanship of India’s royal kitchens through an exclusive selection of biryanis and kebabs.
Inspired by culinary traditions once enjoyed by royal households across the country, the festival brings together fragrant basmati rice, aromatic spices, slow-cooking techniques, and expertly grilled preparations that have made biryanis and kebabs iconic expressions of Indian fine dining.
As guests enter Diya, they are welcomed by the rich aromas of saffron-infused rice, roasted spices, charcoal-grilled kebabs, and traditional preparations crafted with precision. The festival celebrates the artistry behind these dishes, highlighting regional influences and generations of culinary knowledge passed down through India’s royal kitchens.
The specially curated menu features an assortment of vegetarian and non-vegetarian delicacies, including signature biryanis such as Hyderabadi Kathal Dum Biryani, Hyderabadi Mutton Biryani, and Murgh Dum Biryani. Each preparation showcases layers of fragrant rice, carefully balanced spices, and slow-cooked ingredients designed to create a rich and authentic dining experience.
The kebab selection reflects the diversity and sophistication of Indian grilling traditions with creations including Shahi Subz Akhrot Ki Seekh, Ulta Tawa Subz Galouti, Murgh Angar Bedgi, and Gosht Aur Hare Pyaaz Ki Seekh. Prepared by the hotel’s Master Chef, every dish combines traditional techniques with refined presentation, capturing the elegance associated with royal Indian cuisine.
The culinary experience is further enhanced by Diya’s luxurious interiors, featuring silver-adorned ceilings, handcrafted chandeliers, Venetian mirrors, and contemporary Indian design elements. The restaurant’s elegant ambience creates a setting inspired by royal dining chambers, allowing guests to enjoy the festival as an immersive gastronomic journey.
Whether for an intimate dinner, family gathering, or special celebration, the Royal Biryani & Kebab Trail offers guests an opportunity to explore India’s culinary heritage while experiencing the signature hospitality of The Leela.
Speaking about the festival, Vikas Sood, General Manager, The Leela Gandhinagar, said, “Biryanis and kebabs carry a remarkable legacy of royal kitchens, regional craftsmanship, and generations of culinary artistry. Through this festival, we wanted to recreate the warmth and grandeur of those timeless traditions while offering our guests an experience that reflects the elegance and authenticity associated with Diya and The Leela.”
Through this celebration, The Leela Gandhinagar continues its commitment to showcasing India’s diverse culinary heritage through thoughtfully curated dining experiences. The Royal Biryani & Kebab Trail brings together tradition, craftsmanship, and luxury hospitality, offering guests a memorable journey through flavours that have adorned India’s royal tables for centuries.
By Manu Vardhan Kannan
ITC Foods has expanded its beverage portfolio with the launch of B Natural Coconut Cola, introducing what it describes as a first-of-its-kind drink in India. Combining the familiar taste and fizz of cola with the goodness of coconut water, the new beverage is designed for consumers looking for lighter, everyday refreshment without compromising on taste.
Built around the brand proposition 'Refreshingly Simple', B Natural Coconut Cola contains Zero Caffeine, Zero Added Sugar, and just 9 kcal per serve. The launch reflects the growing demand for beverages that offer both enjoyment and better-for-you choices.
According to ITC Foods, changing consumer preferences have created a need for drinks that feel lighter while still delivering a satisfying experience. With Coconut Cola, the company aims to address this gap by creating a new beverage category, a hydrating cola that blends indulgence with wellness.
The launch also highlights B Natural's continued focus on innovation, with the brand introducing products that align with the evolving preferences of Indian consumers. Coconut Cola marks the latest addition to its portfolio of differentiated beverage offerings.
Speaking about the launch, Mr. Vivek Kookkal, Vice President and Business Head - Dairy and Beverages, Foods Division, ITC Ltd, said:
"Coconut Cola is rooted in a simple consumer insight that indulgence does not need to be over engineered to be enjoyable. With this unique launch, we aim to encourage consumers to rediscover the value of simplicity through a thoughtfully crafted beverage experience - combining the familiar taste of cola with coconut water, we are offering an alternative that is both enjoyable and refreshingly simple"
The product has been developed in collaboration with ITC's Product Development and Life Sciences & Technology Centre (LSTC) teams. Their combined efforts have ensured that the beverage delivers the familiar cola experience while maintaining its wellness-focused proposition.
B Natural Coconut Cola is now available in a 250 ml can priced at INR 60. The product will be rolled out across leading retail outlets and quick commerce platforms in key metro cities, including Delhi, Pune, Ahmedabad, Mumbai, Bengaluru, Hyderabad, Chennai, and Kolkata.
Published on July 15, 2026
Ironhill Marathahalli has announced the launch of The Monsoon Affair, a seasonal culinary celebration that brings together comforting flavours, nostalgic recipes, and immersive dining experiences to mark the arrival of the monsoon in Bengaluru.
Running from July 15 to August 31, the limited-period menu has been curated to capture India's enduring love for monsoon comfort food through a selection of hearty dishes inspired by regional flavours and seasonal indulgences.
Among the highlights are the Smoky Sigdiwala Bhutta, Madras Curry, Lamb Fry, and Haleem Bun with Mutton Marag, each offering a contemporary interpretation of traditional comfort food while celebrating the warmth and richness associated with the rainy season.
Complementing the food is a selection of refreshing beverages designed for the season, alongside a monsoon-inspired ambience and interactive experiences that enhance the overall dining experience.
With The Monsoon Affair, Ironhill aims to transform the rainy season into an occasion for guests to gather, unwind, and enjoy flavourful dishes in a vibrant setting. The seasonal promotion reflects the restaurant's focus on creating themed culinary experiences that combine comfort, hospitality, and memorable moments.
The Monsoon Affair will be available at Ironhill Marathahalli until August 31, offering diners an opportunity to savour specially curated seasonal dishes throughout the monsoon.
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