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By Nishang Narayan
Published on July 22, 2024
After making a mark in Delhi with its artistry and culinary brilliance, Belcibo's Begam has now opened its doors to Noida's discerning food lovers. The new outlet, located at Gardens Galleria Mall, Noida, officially launched on July 17, 2024. Founded by seasoned restaurateurs Naresh and Sharad Madan, Begam promises an exquisite culinary journey with a focus on Turkish and Mediterranean cuisines.
Spanning 5000 sq ft, the new Begam location is a tribute to contemporary women, celebrating their strength and elegance through its innovative concept. This restaurant blends modern sophistication with classic grandeur, offering a unique space where guests can immerse themselves in a memorable dining experience.
Sharad Madan, Director & Co-Founder at Belcibo Hospitality Pvt. Ltd, expressed enthusiasm about the new launch: "Begam is for those seeking an immersive dining experience that transcends the ordinary. We aim to become the go-to destination in Noida for fine dining, mixology, and a sophisticated atmosphere. Our vision is to offer a space that combines culinary excellence with cultural richness, creating cherished memories and building loyal patronage."
The Noida outlet mirrors its Delhi counterpart with Rajasthani and Mughal-inspired interiors, transporting guests to an era of royalty. The restaurant features intricate arches, ornate chandeliers, and romantic candle-light settings, creating a royal ambiance infused with contemporary luxury. The dynamic dining spaces, ranging from intimate areas to a lively bar, cater to both small gatherings and large celebrations.
Begam's menu offers a delightful blend of authentic Turkish and Mediterranean flavors, expertly crafted by skilled chefs. Highlights include Beyati Kebab, Beetroot Borani, Charred Courgette, and Coconut Malabi. The menu's creativity and use of lesser-known ingredients reflect Begam’s innovative spirit and dedication to culinary craftsmanship.
Naresh Madan, Director & Co-Founder, shared his excitement about the new location: "We are thrilled to introduce Begam to Noida following the success of our Delhi restaurant. We look forward to innovating our menu with seasonal dishes and enhancing customer experience with refined service and special events based on feedback."
The Madan brothers have ambitious plans, including the opening of six new restaurants across the Delhi NCR region, a boutique resort and restaurant in Goa, and a fort venue for weddings along the Delhi-Jaipur highway. Additionally, they plan to launch a private estate and a homestay in Himachal Pradesh by mid-2025.
Fact Sheet
Address: Begam Noida, Building no 105, opposite Kidzania, Gardens Galleria Mall, Sector 38, Noida, Uttar Pradesh.
Contact Number: +91 80691 68844
Cost for Two: ₹3,500 (approx.) without alcohol
Operation Timings: 12 Noon to 1:00 AM
For more updates, follow Begam on Instagram and Facebook:
Instagram - https://www.instagram.com/begam.delhi/?hl=en
Facebook -
https://www.facebook.com/people/Begam/61555417991484/?paipv=0&eav=AfZvHuiQ3jq8cV90nIoDyyJbmxEr1RTI-oXB3ADTDq4Eadai0StTda1sSwiUxhcd4_Q&_rdr
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By Hariharan U
Published on March 7, 2026
If you've ever had soft serve ice cream and let's be honest, who hasn't , you have Carvel to thank for it. The American brand that literally invented soft serve is now in Delhi, and it just got a lot more accessible with a brand new outlet at DLF Promenade.
This is Carvel's third location in the capital, joining its existing stores at Connaught Place and Elan Miracle Mall in Gurugram. The new spot spans 200 sq. ft. and sits right inside one of Delhi's busiest and most loved shopping destinations, making it a natural pitstop for anyone in the mood for something indulgent.
90 Years of Soft Serve, Now in India
Founded in 1934 by Tom Carvel in New York, the brand has spent over nine decades perfecting the art of soft serve. It's the kind of ice cream that's rich, thick, and unapologetically indulgent — no watered-down versions here. Carvel entered India in August 2025 in partnership with Unify Foodworks, a food and beverage franchising company focused on bringing global brands to India in a way that actually makes sense for the local market.
Global Favourites Meet Indian Flavours
What makes Carvel's India menu interesting is that it doesn't just transplant its global offerings, it builds on them. You'll find the classics like Flying Saucers®, Shakes, Carvelanches®, and Dashers® alongside India-first creations that have been thoughtfully put together. Think Banoffee Pie Dasher, Indian Filter Coffee Dasher, Caramel Bliss Carvelanche, Matcha Dip Soft Serve, and a Strawberry Cheesecake Sundae, flavours that feel familiar and exciting at the same time.
Steven Yang, Senior Vice President, APAC at GoTo Foods, said, "Seeing the response to Carvel in India has been incredibly encouraging. With the opening at DLF Promenade, we are deepening our presence in one of Delhi's most vibrant retail destinations and bringing our signature soft serve experience closer to consumers who are looking for indulgent yet familiar dessert moments."
Sumer Sethi, Founder of Unify Foodworks, added, "Our expansion into DLF Promenade marks an important step in Carvel's India journey. Delhi has embraced the brand's mix of nostalgia and innovation, and this new location allows us to engage with a wider, experience-driven audience while continuing to introduce flavours that feel both global and distinctly local."
The Bigger Picture - 100 Stores and Counting
The DLF Promenade launch isn't just another store opening, it's part of a much larger plan. Carvel is eyeing 100 stores across India over the next few years, steadily building its presence city by city. For a brand with 390 locations across 16 countries, India clearly represents a serious growth opportunity and the early response from Delhi consumers seems to be backing that confidence up.
If you're around DLF Promenade and haven't tried Carvel yet, now's a pretty good time to fix that.
Published on March 5, 2026
This Women’s Day, Keen Mustard Ventures is blending indulgence with impact. The Bengaluru-based hospitality collective has introduced ‘Golden Embrace – Hazelnut Toffee Pudding,’ a limited-edition dessert available exclusively on March 8 across its brands Daysie, Serious Slice and Quarter House.
More than just a celebratory sweet, the initiative carries a deeper purpose. A percentage of proceeds from every portion sold will be donated to Shri Balabyraweshwara Educational & Charitable Trust, a Bengaluru-based organisation focused on strengthening educational access and infrastructure in rural Karnataka.
Golden Embrace is designed as a layered, flavour-forward creation. The dessert features a warm hazelnut toffee pudding with a molten chocolate centre, lightly dusted with icing sugar and finished with a dark chocolate drizzle. It is paired with banana caramel ice cream and praline crumble, bringing together richness and texture in every bite.
“At Keen Mustard Ventures, we see hospitality as more than just dining - it's about building experiences that feel alive and connected to the communities around us. With Golden Embrace, we wanted to mark Women’s Day in a way that goes beyond symbolism. By supporting Shri Balabyraweshwara Educational & Charitable Trust and its work in strengthening rural education infrastructure, we’re contributing to an initiative that creates tangible, long-term impact,” said Anirudh Kheny, Founder of Keen Mustard Ventures.
Established in 2010, the Trust works closely with government and rural schools across Karnataka to improve basic facilities and create better learning environments for students from underserved communities. Through this partnership, Keen Mustard Ventures hopes to support sustained educational development while encouraging guests to participate in meaningful change through a simple dining choice.
The Golden Embrace – Hazelnut Toffee Pudding will be available only on Women’s Day across all participating outlets in Bengaluru, turning a festive indulgence into a shared contribution towards a larger cause.
The beachfront landmark Novotel Mumbai Juhu Beach has unveiled GDV 2.0 at its iconic outlet Gadda Da Vida, marking a refreshed culinary direction rooted in bold coastal flavours and refined cocktail craftsmanship.
More than just a menu update, GDV 2.0 leans confidently into a seafood-forward narrative. Signature highlights include Lobster Tail with Mustard Butter, Seared Salmon with Lemon Butter, Caribbean Blackened Snapper with Plantain Purée and Miso Glazed Seabass. From Charcoal-Grilled Prawns in Jerk Marinade to Fish Cafreal with Smoked Potato Mash, the dishes focus on fresh ingredients, layered seasoning and contemporary presentation.
The menu also introduces interactive shareable plates designed for social dining. Fennel-Smoked Fried Prawns, Jerk Chicken Skewers and Crispy Calamari Rings sit alongside inventive vegetarian options such as Malvani Soy ‘Tacos’ and Truffle Mushroom Xacuti Tartlets. The coastal story continues into desserts with Tropical Fruit Pavlova, Coconut Mango Panna Cotta and Espresso Tiramisu.
Complementing the cuisine is a curated cocktail programme crafted to enhance the seafood-led menu. Signature drinks including Angel's Delight, Synapse Sour, Temple Smoke, Gadda's Secret and Plumnori feature progressive infusions, layered aromatics and vibrant flavour profiles. Contemporary plating and mixology theatre add visual drama, transforming sunset dining into a multisensory beachfront experience.
Kunal Shanker, General Manager, Novotel Mumbai Juhu Beach, said, “With GDV 2.0, our vision was to go beyond a menu refresh and reimagine the entire beachfront experience at Novotel Mumbai Juhu Beach. Gadda Da Vida has always been synonymous with sundowners, and this change allows us to align the culinary narrative more closely with our seaside setting. With this menu revamp, we aim to elevate the value proposition of our F&B portfolio while reinforcing our standing as one of Mumbai's most dynamic beachfront hospitality destinations.”
With GDV 2.0, Novotel Mumbai Juhu Beach strengthens its position as a vibrant seaside hotspot, blending curated cuisine, cocktail innovation and high-energy social ambience into a refreshed sundowner destination.
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