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By Author
Published on November 18, 2023
Have you ever wondered, of all the colors on earth, why did they choose white for the linens?
Despite the color being the easy one to get stained, it is the preferred color for linens in the hospitality industry, for years.
Why? Here is why.
White is a versatile and powerful color that can be used to evoke a wide range of emotions and associations. White is also a color that is often used to represent good and goodness. It is often associated with cleanliness and freshness.
White is a universal color, present everywhere starting from clothing to grandeur architecture. It is of no surprise that it is the first thing your eyes register when you enter your hotel room—white linens.
Hotels use white linens for a variety of reasons, including:
Cleanliness: White linens are seen as a symbol of cleanliness and freshness. Guests want to know that their hotel room is clean, and white linens help to convey that message.
Luxury: White is also associated with luxury and elegance. It is a timeless color that can be dressed up or down, making it perfect for any hotel room decor.
Versatility: White linens can be used in a variety of ways. They can be used for bedding, towels, bathrobes, tablecloths, and more. This versatility makes them a cost-effective choice for hotels.
Practicality: White linens are easy to clean and maintain. They can be bleached to remove stains, and they can be washed with other white linens without worrying about colors bleeding.
Inviting a guest in a hotel room of white linen will make the guests feel comfortable since not only will they be assured of the cleanliness about the linen but also white linens can also help to create a sense of calm and relaxation in a hotel room. This is important for guests who are looking to unwind and de-stress during their stay.
Additionally, if you think about it, white linens make rooms brighter and more spacious. This is important in smaller hotel rooms. And, white linens can match with basically any other color. You can throw in some red or pink colored pillows as an accent color to add a touch of warmth to the space. Based on the guest preferences, we can either maximalize or minimalize the room ambience, and our white linens will blend superbly in either setting.
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By Manu Vardhan Kannan
Published on November 28, 2025
Indian Hotels Company (IHCL), India’s largest hospitality company, has announced the signing of a new hotel under its Gateway brand in Patnitop, Jammu & Kashmir. This is a conversion project with future plans for expansion.
Ms. Suma Venkatesh, Executive Vice President – Real Estate & Development, IHCL, said, “Patnitop is a hidden gem in Jammu & Kashmir, offering travellers a quick winter escape. With the largest room inventory in the destination, this Gateway resort will cater to the growing demand from Punjab, Delhi NCR and Jammu. Serving as a gateway to the Himalayas, this signing aligns with our strategy to expand the brand in such leisure markets. We are delighted to partner with FIL Industries Private Limited for this project.”
Located amidst serene natural landscapes, the 78-key Gateway Patnitop, Jammu & Kashmir will offer guests an immersive experience of the region’s beauty. The resort will include an all-day dining restaurant, a specialty restaurant and a bar. Guests can enjoy two swimming pools, including a heated pool, along with a modern fitness centre and treatment rooms. For social and corporate events, the resort also provides a spacious banquet hall covering over 4,000 sq. ft.
Mr. Owais Altaf Syed, Director, FIL Industries Private Limited, added, “We are happy to collaborate with IHCL to bring the Gateway brand to Patnitop. This partnership with IHCL marks a significant milestone in enhancing the region’s hospitality landscape.”
Patnitop is a peaceful hill station surrounded by lush forests and snow-capped peaks. Travellers can enjoy adventure activities such as paragliding, trekking and skiing or explore attractions like Natha Top and Billo Ki Powri. With this signing, IHCL now has 12 hotels in Jammu & Kashmir, including 6 under development.
About the Owning Company
FIL Industries Private Limited is a diversified enterprise operating across agriculture, food and beverage, travel, hospitality and health sectors. Its portfolio includes agri-input solutions, natural fruit concentrates, functional drinks, beverages, packaged drinking water, post-harvest advisory services, storage solutions and sustainable mobility through aerial ropeways and tourism infrastructure.In his role as Director, Mr. Owais Altaf Syed oversees ropeway management and hospitality. The company has been awarded major ropeway projects including the Dehradun–Mussoorie Ropeway and the Yamunotri Ropeway Project.
Published on November 26, 2025
In the world of luxury hospitality, it's often the finest details that create unforgettable guest experiences. Frill Hospitality has firmly established itself as a trusted leader in the industry, delivering premium hotel toiletries and amenities that blend exquisite fragrances, thoughtful designs, and superior quality. With a state-of-the-art manufacturing unit in Gurugram, India, Frill produces everything under strict GMP standards, ensuring paraben-free, 100% vegan, and phthalate-free formulations crafted with the finest ingredients.
Recently honored as the Most Trusted Brand in Hotel Toiletries at the India Hotel & Homestay Summit & Awards 2025, Frill continues to set the benchmark for excellence in guest-centric innovation.
Signature Collections: Where IFRA-certified Fragrance Meets Luxury
Frill Hospitality offers a stunning range of premium toiletries across three captivating brand lines, each designed to transform ordinary bathroom routines into spa-like rituals:
Innovative & Sustainable Packaging for Dry Amenities
Frill offers exceptional versatility in presentation, especially for dry amenities. Options include eco-friendly kraft boxes and pouches, butter paper pouches, laminated boxes, flow-wrap sachets, and more. These sustainable choices not only reduce environmental impact but also allow hotels to customize packaging that reflects their unique identity while maintaining premium aesthetics.
The White Thread - Premium Hotel Slippers: Comfort Meets Style
Beyond toiletries, Frill manufactures high-quality hotel slippers with Frill detailing in a variety of premium materials:
These slippers provide the perfect finishing touch to any in-room experience.
Elevate Your Guest Experience with Frill
Whether you're a boutique hotel, luxury resort, or chain property, Frill Hospitality delivers complete in-room solutions that impress guests and strengthen brand loyalty. Their commitment to quality, sustainability, and customization has made them a preferred partner for hospitality businesses across India and beyond.
Ready to experience the difference?
Please visit the official website: www.frillhospitality.com. For more information, samples, or to place orders, write to info@frillhospitality.com
CGH Earth, one of India’s leading boutique hospitality brands, recently organised a 15-day art camp titled “Whispers of the Rainforest,” reflecting its ongoing commitment to responsible tourism and the natural heritage of Wayanad. The camp, curated by Sathyapal, was held at Wayanad Wild, the brand’s forest lodge in Lakkidi. From September 10 to 25, twelve senior artists from different parts of Kerala came together to create artworks inspired by the region’s rich rainforest landscape.
David Raju, Lodge Manager at Wayanad Wild - CGH Earth, said, “We are situated within a dense forest belt of the Western Ghats, one of the most biodiverse regions in the world. Hosting the artists’ camp here was special because these artists saw what we see daily: the silent intelligence of nature. They translated this into twenty-nine remarkable artworks!”
The artworks created during the camp are now displayed at the David Hall Art Gallery in Fort Kochi. The exhibition stands as a vibrant connection between art, nature, and sustainability, echoing CGH Earth’s belief that hospitality extends beyond comfort and supports both the community and the environment.
The participating artists include Ajayakumar, Ajit Kumar G, Baijudev, Basil Baby, Biji Bhaskar, Shobharaj KR, Sindhu Divakaran, Sivadasan K.C, Sriya K.R, Sujith Navam, Sunil Rocky V.G, and V.B Venu. Each artist originally planned to create two artworks, but some were so moved by the surroundings that they produced additional pieces.
Curator Satyapal added, “Anyone visiting this place will have a profound experience, or in fact a realisation that this earth does not belong to humans alone. We must explore nature, learn about the flora and fauna flourishing in these deep forests, and the people who live there.”
Wayanad Wild, spread across twelve acres of rewilded land, recreates a native rainforest setting where mist-covered canopies, the sounds of cicadas, and exceptional biodiversity offer visitors meaningful experiences rooted in nature. Every part of the lodge is designed to ensure that sustainable practices are a part of daily operations.
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