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By Author
Published on November 18, 2023
Have you ever wondered, of all the colors on earth, why did they choose white for the linens?
Despite the color being the easy one to get stained, it is the preferred color for linens in the hospitality industry, for years.
Why? Here is why.
White is a versatile and powerful color that can be used to evoke a wide range of emotions and associations. White is also a color that is often used to represent good and goodness. It is often associated with cleanliness and freshness.
White is a universal color, present everywhere starting from clothing to grandeur architecture. It is of no surprise that it is the first thing your eyes register when you enter your hotel room—white linens.
Hotels use white linens for a variety of reasons, including:
Cleanliness: White linens are seen as a symbol of cleanliness and freshness. Guests want to know that their hotel room is clean, and white linens help to convey that message.
Luxury: White is also associated with luxury and elegance. It is a timeless color that can be dressed up or down, making it perfect for any hotel room decor.
Versatility: White linens can be used in a variety of ways. They can be used for bedding, towels, bathrobes, tablecloths, and more. This versatility makes them a cost-effective choice for hotels.
Practicality: White linens are easy to clean and maintain. They can be bleached to remove stains, and they can be washed with other white linens without worrying about colors bleeding.
Inviting a guest in a hotel room of white linen will make the guests feel comfortable since not only will they be assured of the cleanliness about the linen but also white linens can also help to create a sense of calm and relaxation in a hotel room. This is important for guests who are looking to unwind and de-stress during their stay.
Additionally, if you think about it, white linens make rooms brighter and more spacious. This is important in smaller hotel rooms. And, white linens can match with basically any other color. You can throw in some red or pink colored pillows as an accent color to add a touch of warmth to the space. Based on the guest preferences, we can either maximalize or minimalize the room ambience, and our white linens will blend superbly in either setting.
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By Manu Vardhan Kannan
Published on July 29, 2026
SSIEL Group has announced the opening of The Aarlis Hotel Panchkula, the first Vignette Collection hotel by IHG Hotels & Resorts. Owned and developed by SSIEL Hotels & Infrastructure Pvt. Ltd., a subsidiary of Shiv Shakti Inter Globe Exports Pvt. Ltd., the hotel marks a key milestone in the group's expansion into the hospitality sector.
Nestled in the scenic Shivalik Hills within the Chandigarh Tricity region, The Aarlis Hotel Panchkula offers a luxury lifestyle experience that combines contemporary design with the cultural essence of the destination. As part of IHG Hotels & Resorts' growing luxury lifestyle portfolio, the property embraces the Vignette Collection philosophy of celebrating the unique identity of each destination while delivering globally recognised hospitality standards.
The hotel features 145 guestrooms, including 11 suites, along with over 2,200 square metres of flexible meeting and event space. Guests also have access to a luxury spa, fitness centre, swimming pool and premium retail experiences.
Designed to cater to both business and leisure travellers, the hotel aims to become a preferred venue for luxury stays, corporate events, destination weddings and social celebrations across North India.
The Aarlis Hotel Panchkula also offers a range of curated dining and social experiences. These include Sapio, the all-day dining restaurant; Cabinet V (Luxury PDR), an exclusive private dining venue serving contemporary Indian and European cuisine; Wakerie, an artisanal café and patisserie; Jigger, a cocktail bar; and Sky VI, a rooftop destination overlooking the Shivalik Hills, which is scheduled to open in September.
With this launch, SSIEL Group strengthens its presence in the hospitality sector while bringing IHG Hotels & Resorts' Vignette Collection brand to North India for the first time.
Faasos, the wraps brand from Rebel Foods, has expanded its retail footprint with the launch of its first-ever airport store at Chhatrapati Shivaji Maharaj International Airport (CSMIA) Terminal 2, Gate 45, Mumbai. The opening marks the brand's entry into the airport dining segment as it looks to strengthen its presence across high-footfall travel destinations.
The new outlet offers travellers access to Faasos' signature wraps and quick-service menu, catering to passengers seeking convenient dining options before departure or during transit. The menu includes the brand's Classic Wraps, Signature Wraps, Burger Wraps, Shawarmas, sides, and beverages.
Having served customers across India for more than two decades through its delivery-led business, Faasos continues to expand its omnichannel presence by bringing its offerings to offline retail locations. The Mumbai airport store represents a strategic step in extending the brand beyond home delivery and into travel-focused environments.
Commenting on the launch, Ankush Grover, Co-founder & Global CEO, Rebel Foods, said, "Every journey comes with its own moments, and we wanted Faasos to be part of those memories. Our first store at Mumbai T2 airport brings together everything our consumers love about us: bold flavours, convenience, and food designed for life on the move. Airports are places where experiences begin, and we are excited to bring the Faasos experience into this dynamic environment. From a quick pre-flight meal to a familiar favourite during a layover, this launch is about creating more opportunities for consumers to connect with the brand wherever their journeys take them."
The store has been designed to reflect the brand's identity through vibrant interiors, bold graphics, neon elements, and contemporary design, creating an engaging retail experience for travellers.
The launch forms part of Faasos' broader retail expansion strategy, strengthening its omnichannel presence while creating additional touchpoints for consumers beyond its established delivery network.
Published on July 26, 2026
Haridwar's heritage riverside retreat, Amrit Bhawan, is set to host 'A Week of Wellness by the Ganga' from 25 July to 1 August 2026, inviting guests to embrace a slower and more mindful way of travelling this monsoon. Open to all guests regardless of the length of their stay, the week-long programme combines wellness, relaxation, and meaningful riverside experiences in a peaceful setting.
The programme features a thoughtfully curated schedule of daily yoga sessions, personalised nutrition consultations with wellness expert Srishti Chatlani, massage therapies, wellness-focused meals, and interactive sessions covering Ayurveda, fermentation, gut health, herbal infusions, and everyday wellness practices.
Evenings will centre around the property's private ghat, where guests can take part in Ganga Aarti, heritage walks, documentary screenings, sound healing, meditation, and Yoga Nidra. These experiences are designed to help visitors reconnect with nature, local traditions, and themselves.
Speaking about the initiative, Varun Bajaj, Founder & Managing Partner, Ekat Travel & Lodging, said, "Wellness isn't something we wanted to package as a retreat or an escape. It already exists in the rhythm of this house, in the river, the slower pace of the day, shared meals and quiet moments by the Ganga. This programme simply creates more opportunities for guests to experience that rhythm with intention."
Guests can also choose from curated wellness packages based on the duration of their stay. The packages, available per night for up to two adults, include a range of wellness benefits such as massage therapies and personalised nutrition consultations.
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