Blinkit, the quick commerce arm of Zomato’s parent company Eternal, is poised for significant profitability gains as it transitions to an inventory-led model. Analysts suggest that this strategic shift is already showing signs of operational efficiency and could lead to Ebitda breakeven by March 2026. While the change is expected to tie up working capital for about 18 days, experts believe the move will streamline processes and improve margins over the coming quarters.

In the June quarter, Blinkit’s inventory-led model accounted for 3 per cent of its net order value (NOV), and its CEO Albinder Dhindsa indicated that near-term margins have stabilised. Analysts at Jefferies estimate the return on cash employed could exceed 40 per cent, thanks to better control over operations and order fulfillment. Brokerage firm Nuvama projected that Blinkit could gain as much as a 1 per cent margin expansion in the next two to three quarters as a result of this model.

The move to an inventory-led model mirrors the structure of traditional retailers like DMart and represents a shift from Blinkit’s earlier marketplace approach. Although this may affect the revenue reporting of B2C arm Hyperpure, which had served as Blinkit’s backend—the overall impact is viewed as a positive for Blinkit’s long-term health. According to Kotak Institutional Equities, the model change, along with a reduction in the proportion of new stores, should help drive profitability and balance costs.

Blinkit also continues to scale aggressively, adding 243 dark stores in the June quarter. It plans to open 2,000 stores by the end of 2025 and targets 3,000 by 2026. While analysts have trimmed projections for Zomato’s core food delivery segment due to a dip in consumer demand, they have upgraded Blinkit’s profitability outlook, recognizing it as a key growth engine for Eternal.

In the April-June quarter, Blinkit reported a 140 per cent year-on-year increase in gross order value to ₹11,821 crore, bringing its annualised run rate to approximately $5.5 billion. Net order value also surged by 127 per cent year-on-year and 25 per cent quarter-on-quarter to ₹9,203 crore. For the same period, Blinkit posted an adjusted operating loss of ₹162 crore, highlighting ongoing investments, but the growth in orders and revenue trajectory suggests a promising road to breakeven.

With this strategic model shift, Blinkit has not only emerged as a standout performer for Eternal’s Q1 results but also signaled a confident leap toward sustained profitability in India’s fast-evolving quick commerce sector.