Boosting India's Hospitality Sector: A Look at Budget Policies in 2024

By Author

Published on January 8, 2024

India, a land of diverse landscapes and cultural wonders, has long been a sought-after destination for both leisure and business travelers. The travel and hospitality industry, although impacted by the recent pandemic, is making a robust comeback, presenting significant growth potential for the Indian economy. With a focus on boosting this sector, the Union Budget 2023 laid the groundwork by investing in infrastructure, including airports, railways, roads, and waterways, enhancing last-mile connectivity to remote destinations.

The Hotel Association of India's recent report predicts substantial growth for the Indian hotel market, projecting a contribution of $1,504 billion to the country's GDP by 2047, up from $65 billion in 2022. This growth, however, necessitates strategic government interventions to bridge the gap between room supply and demand.

The industry has long advocated for tax rationalization, incentives, and easier access to finance, particularly for small and medium-sized enterprises. One critical concern is the restructuring of indirect taxes, especially the Goods and Services Tax (GST) on hotel tariffs and restaurant services within hotels. A reduction in the current GST rate of 18% to a globally competitive rate of 12% is seen as crucial for the global competitiveness of Indian hotels.

Aligning with tax benchmarks observed in competitor countries like Singapore and Thailand, where hotel taxes range between 5-7%, would position India as an attractive destination, especially for inbound travel. Additionally, according hotels the status of an infrastructure industry, similar to highways and ports, could incentivize local investments and reduce operational costs for hotels.

To foster a conducive environment for hotel growth, streamlining the approval process is essential. Reducing the number of licenses and creating a single-window system for approvals would expedite hotel projects and operations. This move aims to cut down on the time and costs associated with acquiring licenses.

Furthermore, investing in skill development within the tourism workforce is crucial for delivering high-quality services. Government support for skill development initiatives ensures direct and indirect employment opportunities, enhancing the overall quality of the sector.

Encouraging sustainable practices within the tourism sector is imperative for preserving India's natural and cultural heritage. Allocating funds to promote eco-friendly accommodations and tourist sites aligns with the United Nations Sustainable Development Goals, fostering long-term preservation and positive engagement with conscious travelers.

Leveraging the vast potential of hotels can contribute significantly to job creation, economic growth, and the realization of India's vision for 2047 – a 'New India.'

IPO-bound Brigade Hotel Ventures Raises ₹126 Crore from 360 ONE, Cuts IPO Size

By Nishang Narayan

Published on July 5, 2025

Brigade Hotel Ventures Limited, the second largest owner of chain-affiliated hotels and rooms in South India, has raised ₹126 crore in a pre-IPO placement round, bringing a strategic investor on board ahead of its planned initial public offering.

The company issued 1.4 crore equity shares to 360 ONE Alternates Asset Management Limited (360 ONE) at ₹90 per share (including a premium of ₹80) in consultation with lead bankers. This placement, representing 4.74% of Brigade Hotel Ventures’ pre-offer share capital, effectively trims the IPO size announced in the DRHP from ₹900 crore to ₹774 crore.

The company intends to use approximately ₹481 crore from the IPO proceeds for debt repayment, including ₹412 crore for Brigade Hotel Ventures and ₹69 crore for its subsidiary, SRP Prosperita Hotel Ventures. Additionally, around ₹108 crore is earmarked to purchase an undivided share of land from its promoter BEL, while the remaining funds will support acquisitions, other strategic initiatives, and general corporate purposes.

A wholly owned subsidiary of Brigade Enterprises Limited, one of India’s leading real estate developers, Brigade Hotel Ventures owns and develops hotels across key Indian cities, with a strong focus on South India. The company operates nine hotels with 1,604 keys, holding the second largest portfolio of chain-affiliated hotels and rooms in South India, spanning Karnataka, Tamil Nadu, Kerala, Andhra Pradesh, Telangana, and the Union Territories of Lakshadweep, Andaman and Nicobar Islands, and Pondicherry.

With this pre-IPO boost from 360 ONE, Brigade Hotel Ventures is better positioned to move forward with a leaner public offering, a sharper focus on debt reduction, and strategic expansion in India’s growing hospitality sector.

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From Hospitality Heritage to Retail Hotspots: NCR Malls Ride High on H1 2025 Footfall

By Nishang Narayan

Published on June 19, 2025

The first half of 2025 has seen an impressive rise in footfall across the National Capital Region's leading malls. From luxury retail to street-style heritage, and from lifestyle destinations to modern entertainment hubs, these malls have emerged as more than just shopping spaces—they’re cultural and experiential hotspots.

Ambience Malls: Curated Luxury Meets Everyday Delight

Both Ambience Malls in Vasant Kunj and Gurugram have recorded a 10% rise in footfall compared to the same period in 2024. According to Arjun Gehlot, Director, this growth is the result of a carefully curated brand mix and consistent innovation in guest experience.

In Gurgaon, the addition of brands like Dior, JJ Valaya, Lego, True Religion, and Kalyan Jewellers has expanded the mall’s premium and family-friendly footprint. Meanwhile, Vasant Kunj welcomed PF Chang’s, Blue Tokai, New Balance, and Domino’s, blending global dining with casual fashion and everyday favourites. Together, these additions are positioning Ambience as a space for both indulgence and accessibility.

Omaxe Chowk: Old Delhi’s Soul in a Modern Shell

Bringing order to the charming chaos of Chandni Chowk, Omaxe Chowk continues to gain momentum by modernising heritage retail. Executive Director Jatin Goel says their success comes from "respecting traditional shopping culture while offering modern conveniences."

New launches in 2025 include House of Surya, Twamev, PALMONAS, Khan Baba, KD Salon, and more—each contributing to a rich mix of ethnic fashion, regional food, and wellness. Anchors like Tanishq, Kalyan Jewellers, Imperfecto Mehfil, and Ghoomar remain crowd-pullers, enhancing the mall’s appeal among families and culturally curious tourists.

Vegas Mall, Dwarka: A Full Lifestyle Ecosystem

Vegas Mall in Dwarka has expanded significantly in H1 2025 with an intentional focus on fashion, wellness, and lifestyle experiences.
According to Ravinder Choudhary, Vice President, their goal is to create a “lifestyle ecosystem” where every visit feels immersive.

Recent additions include Bewakoof, Libas, AND, Being Human, and Centre for Sight, making the mall a well-rounded destination for shopping, dining, and wellness—all under one roof.

Gaur City Mall: Premium Retail in Greater Noida West

Positioned as the go-to lifestyle hub for Greater Noida West, Gaur City Mall is redefining destination shopping. With eight major jewellery stores including Candere by Kalyan and CaratLane, it has firmly staked its claim as a jewellery hotspot.

The addition of Van Heusen Women, Libas, Theobroma, Starbucks, and the soon-to-launch Funcity enhances the mall’s family-friendly image. As Sarthak Gaur, Director, Gaurs Group, shares, “We’re creating more than a shopping centre—we’re building a community destination.”

What’s Driving This Footfall Surge?

Balanced brand mix: Premium, mass, and experiential
Dining & entertainment: A focus beyond retail
Cultural relevance: Especially evident in malls like Omaxe Chowk
Accessibility: Catchment areas are expanding
Repeat engagement: Via events, promotions, and seasonal campaigns

Looking Ahead: Festive-Ready for H2 2025

With the festive and wedding seasons around the corner, these malls are gearing up for even stronger footfall and premium brand launches. The focus remains on curating holistic, culturally connected experiences—where shopping meets community, tradition meets innovation, and every visit brings something new.