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By Author
Published on January 8, 2024
India, a land of diverse landscapes and cultural wonders, has long been a sought-after destination for both leisure and business travelers. The travel and hospitality industry, although impacted by the recent pandemic, is making a robust comeback, presenting significant growth potential for the Indian economy. With a focus on boosting this sector, the Union Budget 2023 laid the groundwork by investing in infrastructure, including airports, railways, roads, and waterways, enhancing last-mile connectivity to remote destinations.
The Hotel Association of India's recent report predicts substantial growth for the Indian hotel market, projecting a contribution of $1,504 billion to the country's GDP by 2047, up from $65 billion in 2022. This growth, however, necessitates strategic government interventions to bridge the gap between room supply and demand.
The industry has long advocated for tax rationalization, incentives, and easier access to finance, particularly for small and medium-sized enterprises. One critical concern is the restructuring of indirect taxes, especially the Goods and Services Tax (GST) on hotel tariffs and restaurant services within hotels. A reduction in the current GST rate of 18% to a globally competitive rate of 12% is seen as crucial for the global competitiveness of Indian hotels.
Aligning with tax benchmarks observed in competitor countries like Singapore and Thailand, where hotel taxes range between 5-7%, would position India as an attractive destination, especially for inbound travel. Additionally, according hotels the status of an infrastructure industry, similar to highways and ports, could incentivize local investments and reduce operational costs for hotels.
To foster a conducive environment for hotel growth, streamlining the approval process is essential. Reducing the number of licenses and creating a single-window system for approvals would expedite hotel projects and operations. This move aims to cut down on the time and costs associated with acquiring licenses.
Furthermore, investing in skill development within the tourism workforce is crucial for delivering high-quality services. Government support for skill development initiatives ensures direct and indirect employment opportunities, enhancing the overall quality of the sector.
Encouraging sustainable practices within the tourism sector is imperative for preserving India's natural and cultural heritage. Allocating funds to promote eco-friendly accommodations and tourist sites aligns with the United Nations Sustainable Development Goals, fostering long-term preservation and positive engagement with conscious travelers.
Leveraging the vast potential of hotels can contribute significantly to job creation, economic growth, and the realization of India's vision for 2047 – a 'New India.'
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Published on November 27, 2024
Mark your calendars for November 29th and 30th, 2024, as FunkyTown, Bangkok’s culinary sensation, teams up with Muro, Bangalore, for two nights of bold, boundary-pushing flavors. Led by the talented team of Pae Ketumarn, Earth Pirwkram, and Theo from FunkyTown and Sarnies Thailand, the event promises an extraordinary menu of innovative small bites and cocktails exploring the depth of Thai cuisine with a unique "funk level" scale, ranging from mild to daringly intense.
Guests can indulge in creations like Scallop Crudo Tart, Beef Tartare Cone, and Duck & Apple Snail Tsukune, paired with signature drinks such as the Durian Colada, Mango Martini, and the adventurous Green Curry Cocktail. Each dish and drink combines creative flair, sustainability, and locally rooted ingredients to offer a one-of-a-kind sensory experience.
Whether you prefer subtle tastes or are ready for the ultimate funky adventure, this exclusive collaboration is a must-attend for food and cocktail enthusiasts. Limited seats available—book now for an unforgettable celebration of Thai-inspired innovation and artistry!
Published on November 25, 2024
What if you could savor the essence of Odisha—its coastal breeze, vibrant spices, and time-honored recipes—right here in Mumbai? Well here's your chance! At Courtyard by Marriott Mumbai International Airport's Momo Cafe, Chef Biswajit Moharathi, a MasterChef India Season 7 Top 25 contestant, invites you to embark on an unforgettable gastronomic adventure. This exclusive pop-up, running from 22nd November to 1st December 2024, brings the heart of Odisha's cuisine to the city that never stops craving new culinary experiences.
Chef Biswajit, a Bhubaneswar native and engineer-turned-culinary visionary, known for his ability to elevate Indian cuisine while staying true to its roots, invites you to explore the flavors of his homeland through a thoughtfully curated buffet that promises a symphony of taste, tradition, and innovation. "Odisha's food is about balancing flavours—earthy, tangy, spicy, and sweet. I'm excited to bring this experience to Mumbai, a city that appreciates bold flavors and culinary innovation," shares Chef Biswajit Moharathi
Indulge in a symphony of taste, as Chef Biswajit curates a delectable buffet showcasing the best of Odia cuisine. From the fiery spices to the delicate flavors, each dish is a testament to the region's rich culinary heritage. Start with the refreshing Mandia Guda Sherbet, a traditional Odian drink made from jaggery and roasted ragi. Move on to the savoury Dali Bara with Tamarind Dip, a popular Odia snack. For the main course, savour the rich and spicy Kankada Jhola, a crab curry, or the tender Chicken Kassa. Accompaniments such as Badi Chura, Ambula Rai, and the smoky Tomato Poda will make your journey to the eastern even more delightful. And to conclude your meal on a sweet note, indulge in the heavenly Manda Pitha, a steamed rice cake filled with coconut and jaggery or the crispy Malpua, and creamy Rabdi.
Indulge in a culinary journey that will transport you to the sun-kissed shores of Odisha. Book your table now and experience the magic of Odia cuisine!
Timings - 7pm to 11pm
Date – 22nd November- 1st December 2024
Address – CTS 215, Andheri - Kurla Rd, opposite Carnival Cinemas, Andheri East, Mumbai, Maharashtra 400059
About Marriott International
Marriott International, Inc. (Nasdaq: MAR) is based in Bethesda, Maryland, USA, and encompasses a portfolio of approximately 9,000 properties across more than 30 leading brands in 141 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world. The company offers Marriott Bonvoy®️, its highly awarded travel program. For more information, please visit our website at www.marriott.com, and for the latest company news, visit www.marriottnewscenter.com. In addition, connect with us on Facebook and @MarriottIntl on X and Instagram.
By Nithyakala Neelakandan
Published on November 21, 2024
Proost, a homegrown beer startup founded in 2017 by Tarun Bhargava and Vijay P. Sharma, has successfully raised INR 30 crore as part of its ongoing Series-A funding round. The investment was led by existing backers Chimes Group and Srinivasan Namala of Porus Laboratories, with participation from Hyderabad Angels, The Chennai Angels, and other high-net-worth individuals (HNIs).
The newly acquired funds will bolster Proost’s supply chain, support its entry into new markets, and deepen its reach in existing regions. The company also plans to expand its product portfolio and strengthen brand-building initiatives to position itself as a leading player in India’s beer market.
Tarun Bhargava, Co-Founder & CEO of Proost
“We are thrilled to announce this new round of funding, which represents a significant step forward in Proost's journey,” said Tarun Bhargava, Co-Founder & CEO of Proost. “With these funds, we will focus on expanding production capacity, exploring new markets, and deepening our presence in current ones. This brings us closer to our goal of capturing a substantial share of the Indian beer market by the end of the decade.”
Proost operates under the banner of Grano69 Beverages and has already established a robust presence across Delhi, Punjab, Uttar Pradesh, Kerala, Jharkhand, and Karnataka. The company aims to capture a 5% market share in India’s beer industry by the end of the decade, leveraging customer-focused product development, strategic market expansion, and innovation.
Vijay Prakash Sharma, MD & Co-Founder of Proost
The brand is known for its premium quality beers characterized by low bitterness and high drinkability. Proost also prides itself on being a “Made in India” brand, sourcing 99% of its raw materials locally.
A representative from Chimes Group expressed enthusiasm about Proost’s growth trajectory, stating, “Proost’s strong market presence and vision reflect the team’s deep understanding of the Indian consumer. We are excited to support their mission to transform the beer industry with high-quality, innovative products.”
Proost intends to use the funds to introduce new beer variants that cater to evolving consumer preferences. The company also seeks to maintain its competitive edge by tapping into emerging trends and developing products that resonate with the Indian audience.
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