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By Hariharan U
Published on March 25, 2026
Brigade Hotel Ventures (BHVL), the hospitality division of the Brigade Group, is planning to expand its presence beyond South India, with a focus on spiritual and leisure destinations in the north and west.
The company is currently exploring new locations including Goa and Mumbai in the west, along with Varanasi, Rishikesh, and Ayodhya in the north. These destinations are being considered as part of the company’s strategy to tap into growing demand for spiritual tourism and leisure travel.
"We are looking at Goa and Mumbai in the western region. In north India, we are looking at Varanasi and Rishikesh. Of course, Ayodhya as well in the long term," said Vineet Verma. He added that the upcoming properties will vary between four-star and five-star formats, depending on the location.
Along with new developments, BHVL is also considering acquisitions to speed up its growth. The company is open to taking over operational hotels and upgrading them, allowing for quicker entry into new markets compared to building properties from scratch.
At present, BHVL operates nine hotels across key cities such as Bengaluru, Chennai, Kochi, Mysuru, and GIFT City, with a total inventory of over 1,600 keys.
The company also has a strong pipeline in the south, with nine new properties planned across locations including ECR and OMR in Chennai, Hyderabad, and Thiruvananthapuram. These developments are expected to add around 1,700 keys over the next few years.
BHVL is investing over Rs 3,000 crore into its expansion plans and aims to significantly scale up its portfolio. Having built over 1,600 keys over the past several years, the company now plans to double that number within a shorter timeframe as it accelerates growth across new and existing markets.
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