Burger King India Partners with Gen Z Romantic Comedy Loveyapa

Burger King India Partners with Gen Z Romantic Comedy Loveyapa

By Author

Published on January 17, 2025

Burger King India, one of the country’s leading Quick Service Restaurant (QSR) chains, has announced an exciting partnership with the much-anticipated Gen Z romantic comedy Loveyapa. Starring Khushi Kapoor and Junaid Khan—the latter making his theatrical debut—the film is set to hit screens on February 7. Loveyapa explores the intricacies of modern relationships and humorously delves into the disillusionment of the “perfect” romance.

Introducing the Exclusive “Loveyapa Combo”

As part of this collaboration, Burger King is launching the “Loveyapa Combo,” a specially curated meal designed to celebrate this unique partnership. The combo includes:

  • Whopper Jr. with Cheese

  • Saucy Fries

  • Chocolate Thickshake

Available across all Burger King outlets nationwide starting January 15, this limited-time offering is perfect for sharing with a loved one or enjoying solo while immersing in the spirit of Loveyapa.

Engaging Gen Z with Fun Contests

In addition to the new combo, Burger King is hosting an exclusive social media contest to engage fans and movie enthusiasts. The user-generated content (UGC) contest invites participants to create humorous memes using screenshots from the Loveyapa trailer. Winners stand a chance to win exciting prizes, building anticipation for the film’s release.

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Insights from Industry Leaders

Kapil Grover, Chief Marketing & Digital Officer of Burger King India, shared his thoughts on the collaboration:

“Burger King has always been about having meaningful connections with our Gen Z guests. Loveyapa’s script and cast perfectly align with our brand’s ethos. We’re thrilled to celebrate the movie’s release with the exclusive ‘Loveyapa Combo,’ which mirrors the film’s flavor with the taste of Burger King. With Junaid Khan’s debut and Khushi Kapoor’s charm, this movie promises to resonate with the youth of India.”

Srishti Behl, CEO of Phantom Studios, echoed similar sentiments:

“We are excited to partner with Burger King India for Loveyapa. The movie, with its fresh take on love and relationships, aligns perfectly with the dynamic and youthful energy of the brand. The ‘Loveyapa Combo’ captures the playful essence of the film that resonates with today’s Gen Z. It’s exciting to see this partnership come to life, reaching young audiences through a brand that truly speaks to them.”

A Star-Studded Trailer Launch Event

The trailer launch event for Loveyapa featured a glamorous red-carpet celebration attended by the film’s cast. Junaid Khan, son of Bollywood icon Aamir Khan, made a striking debut, while Khushi Kapoor captivated audiences with her on-screen charm. Guests at the event also enjoyed the “Loveyapa Combo,” adding a flavorful touch to the celebrations.

About Restaurant Brands Asia Limited

Restaurant Brands Asia Limited (formerly Burger King India Ltd) has grown to become India’s fastest-growing international QSR chain, with exclusive rights to develop, establish, and franchise Burger King restaurants in the country. The master franchisee arrangement allows RBA to leverage Burger King’s globally recognized brand name while utilizing its technical, marketing, and operational expertise.

Founded in 1954, the BURGER KING® brand is the second-largest fast-food burger chain globally. Operating over 15,000 locations in 100 countries, the brand is synonymous with the WHOPPER® and an unwavering commitment to quality and innovation.


The Leela Gandhinagar Unveils Reimagined Menu at Diya

The Leela Gandhinagar Unveils Reimagined Menu at Diya

By Hariharan U

Published on March 3, 2026

Reinforcing its focus on refined Indian dining, The Leela Gandhinagar hosted a closed-door culinary evening to present a newly reimagined menu at its signature restaurant, Diya. The invite-only gathering welcomed select guests and food connoisseurs for a curated showcase centred on heritage flavours and elegant presentation.

The refreshed menu draws inspiration from the legacy of North Frontier cuisine, known for its bold spices, slow-cooking methods and time-honoured recipes. At Diya, these traditional elements have been retained while being refined with contemporary techniques and thoughtful plating. Seasonal produce and regional influences play a key role, with each dish crafted to reflect authenticity, depth and culinary precision.

Chef Ishtiyake, along with his seasoned kitchen team, leads this new direction. Drawing from experience across reputed five-star establishments, the team has shaped a menu that respects classical foundations while adapting to modern palates. During the evening, guests were introduced to the philosophy and inspiration behind the courses, making the experience interactive and immersive.

Commenting on the launch, Vikas Sood, General Manager, stated that the initiative underlines the hotel’s continued commitment to delivering elevated Indian cuisine paired with warm, intuitive hospitality.

With this unveiling, Diya enters a new phase, further positioning The Leela Gandhinagar as a distinguished fine-dining address in Gujarat.


Daryaganj Unveils Special Holi Beverage Menu

Daryaganj Unveils Special Holi Beverage Menu

By Manu Vardhan Kannan

Published on March 3, 2026

This Holi, Daryaganj invites guests to celebrate the festival of colors with a vibrant and thoughtfully curated festive beverage menu. Known for its classic flavours and authentic culinary roots, the restaurant brings together tradition and creativity to make Holi celebrations more colourful and refreshing.

Specially crafted for the festive season, the beverage selection reflects the spirit of Holi with playful twists on familiar favourites. Guests can enjoy drinks such as Ananas Thandai Margarita, Rang Barse Rose Chuski, Paan Kulfi Thandai, Aambi Thandai Margarita, and the signature Daryaganj Kulfi Thandai. Each drink is designed to offer a balance of nostalgia and freshness, making every sip feel celebratory.

These festive beverages pair beautifully with Daryaganj’s much-loved classics like Butter Chicken and Dal Makhani, adding an extra layer of indulgence to Holi gatherings with family and friends.

With its warm setting and well-known hospitality, Daryaganj continues to be a preferred place to come together and celebrate festivals over comforting, familiar flavours. This Holi menu adds a festive spark, encouraging guests to slow down, share moments, and enjoy the joy of the season.

Fact Sheet:

  • Location: All Daryaganj outlets

  • Timings: 12 PM – 11 PM.


Chinese Wok Enters Agra, Marks 75th North India Outlet

Chinese Wok Enters Agra, Marks 75th North India Outlet

By Hariharan U

Published on March 2, 2026

Chinese Wok, one of India’s leading Desi Chinese QSR chains from Lenexis Foodworks, has entered Agra with the launch of its first outlet in the city. Located at Sanjay Place, Civil Lines, the opening also marks the brand’s 75th store in North India, reinforcing the region’s strategic importance in its national growth plans.

The new outlet received an encouraging response in its first week, recording strong footfall and early traction among local consumers. Agra, with its young population, student base and steady tourist inflow, presents a strong consumption market for organised dining formats.

Commenting on the expansion, Aayush Madhusudan Agrawal, Founder & Director, Lenexis Foodworks, said, “North India continues to be a key growth engine for Chinese Wok. Reaching our 75th store in the region reflects not just expansion, but deepening consumer trust in emerging markets. Agra is not only a strong residential and commercial hub but also one of India’s most visited tourist destinations. This gives us an opportunity to serve both local consumers and the steady influx of domestic travellers seeking reliable, organised dining options. Our cluster-led strategy allows us to scale efficiently while delivering a consistent, high-quality QSR experience across cities.”

Designed to cater to students, families and working professionals, the Agra store offers value-driven combos, Kurkure Momos and Manchurian available in six sauces. The outlet will operate for dine-in, takeaway and delivery, while also contributing to local employment and the city’s organised food service ecosystem

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