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By Manu Vardhan Kannan
Published on May 11, 2025
Domaine du Chalet in Chigny-les-Roses, France, set the stage for a meaningful celebration as Cellar 33, in collaboration with Sonarys, hosted an exclusive pre-launch dinner to introduce eight grower Champagne houses to the Indian market. This initiative marks a significant step in connecting India's evolving wine scene with some of France's most authentic, small-batch Champagne producers.
Founded by Amrita Singh DipWSET and Mattia Antonio Cianca DipWSET, Cellar 33 is a Bordeaux-based export and marketing agency focused on Champagne, wine, and spirits, with India as a priority market. Their work includes building long-term partnerships, selecting ideal importers for producers, and offering end-to-end branding and market integration support.
The event highlighted India's growing appetite for craft-driven, authentic wines. With curated Champagne pairings and a gourmet menu crafted by Chef Nikhil Nagpal of Avartana (ITC Grand Chola)—one of Asia’s 50 Best Restaurants—the dinner showcased how the nuanced flavours of artisanal Champagne pair beautifully with the spice and depth of Southern Indian cuisine.
“For Amrita, India represents origin and vision, while for Mattia, it signifies inspiration and opportunity,” noted the hosts. They emphasized that the evening was not just about a product launch but about creating meaningful, long-term collaborations.
The participating Champagne houses were:
Champagne Gounel-Lassalle (Montagne de Reims)
Champagne Lafalise-Froissart (Montagne de Reims)
Champagne François Secondé (Montagne de Reims)
Champagne R. Faivre (Vallée de la Marne)
Champagne Gaston Révolte (Vallée de la Marne)
Champagne André Robert (Côte des Blancs)
Champagne Daniel Leclerc et Fils (Côte des Bar)
Champagne Lacroix-Triaulaire (Côte des Bar)
Sanjay Menon, CEO of Sonarys, added, “It was a seminal discovery… of both the artistry of Champagne and its perfect pairing with Indian ‘Nouvelle’ cuisine.”
India's wine and spirits market is complex, regulated, yet brimming with opportunity, is seeing a shift towards authenticity, provenance, and craftsmanship. The dinner was attended by Champagne producers, trade professionals, and French and international press, symbolising a pivotal moment in India’s premium beverage journey.
"Introducing these eight producers to India is a momentous occasion," said Mattia Cianca. "Each house represents the soul of its terroir, and we are excited to introduce their artistry to a discerning Indian audience."
With support from Sonarys and growing interest among top restaurants and sommeliers, Cellar 33’s pre-launch celebration lays the foundation for a strong artisanal Champagne presence in India, one rooted in quality, connection, and vision.
About Cellar 33:
Cellar 33, founded in 2023 by Amrita Singh and Mattia Antonio Cianca, is an international marketing and export agency based in Bordeaux. With a sharp focus on Champagne, wine, and spirits, the agency offers branding, market strategy, and representation for select producers. Active participants in Vinexpo and Prowine India, Cellar 33 combines decades of industry expertise to help global brands grow in emerging markets like India.
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ButterBrews has opened its new outlet in Aundh, marking its largest format café so far. The new space has been designed as an everyday destination, bringing together a comfortable layout, a strong all-day menu, and a clear focus on coffee.
The café has been planned with multiple zones to suit different preferences. It includes an indoor seating area, a non-smoking outdoor section with an amphitheatre-style setup, and a separate smoking zone placed away from the main space to ensure a smooth and relaxed experience for all guests.
The menu offers a premium all-day selection built around fresh ingredients. Guests can choose from breakfast options, healthy bowls, wholesome meals, and vegan dishes, making it suitable for different tastes and dining needs throughout the day.
Coffee continues to be at the heart of the ButterBrews experience. The café uses 100 percent Arabica beans and serves both house blends and manually brewed coffees. It also features guest roasters like Tulum Coffee Roasters and Ground Zero Coffee Roasters, adding variety to its coffee offerings.
Desserts and baked items are prepared in-house at ButterBrews’ bakehouse. Popular choices include the Basque cheesecake and cinnamon rolls, which have already become favourites among guests.
Commenting on the opening, Harsh Agarwal, Co-founder, ButterBrews, said, “ButterBrews, Aundh is our largest format cafe yet. We have built a stronger indoor experience and created clear zones across the cafe so guests can settle in the way they like. We want this to be an address people can count on through the week.”
Umang Bhimrajka, Co-founder, ButterBrews, added, “For us, coffee has always been non-negotiable. With 100 percent Arabica beans, house espresso coffees and manual brews that rotate speciality roasters, we are bringing a program that balances familiarity with discovery. Alongside that, the all-day menu and our bakehouse desserts complete the experience we want to offer Aundh.”
By Hariharan U
McDonald's India – North and East has reintroduced its popular limited-edition Sipper, bringing back the fan-favourite collectible as part of its app-exclusive Super Sipper Meals. The offering follows strong customer demand earlier this year and is available for a limited time across select regions.
Accessible exclusively through the McDonald's App, the Super Sipper Meals can be ordered between 4 PM and 7 PM, adding an element of exclusivity and urgency for customers looking to grab the collectible while stocks last.
The meals are offered in two variants, catering to both vegetarian and non-vegetarian preferences. The Veg option, includes a McAloo Tikki Burger, Medium Fries, Small Coke, and Pizza McPuff. The Non-Veg variant, features a McGrill Burger along with Medium Fries, Small Coke, and Pizza McPuff.
Commenting on the reintroduction, Rajeev Ranjan said the overwhelming response to the earlier launch highlighted customers’ interest in unique and engaging experiences. He added that the brand remains focused on delivering offerings that combine value, taste, and memorable moments.
Operated by Connaught Plaza Restaurants Pvt. Ltd., McDonald’s India – North and East continues to strengthen its presence with over 295 restaurants and 190+ McCafé outlets across the region. The brand’s latest offering reflects its ongoing effort to create experience-led promotions that go beyond traditional value meals.
By combining everyday favourites with collectible merchandise, the reintroduced Sipper campaign aims to enhance customer engagement while driving digital adoption through its app ecosystem.
CoCo Ichibanya has opened its new outlet at Ambience Mall Gurugram, adding a global flavour to the mall’s growing food and beverage offerings. Located on the third floor, the restaurant spans around 3,000 sq. ft. and can accommodate up to 52 guests.
Founded in 1978 in Japan, CoCo Ichibanya is known as one of the world’s largest Japanese curry chains. The brand is popular for its curry-and-rice dishes, offering a mix of consistency and customisation, allowing diners to personalise their meals based on taste and preference.
The launch is part of Ambience Mall Gurugram’s ongoing effort to strengthen its dining portfolio by bringing in well-known international brands. With this addition, the mall continues to expand its options, offering both everyday dining choices and unique global experiences to visitors.
Speaking on the occasion, Arjun Gehlot, Director, Ambience Group, said, “Consumer preferences today are evolving towards experiences that feel both authentic and globally relevant. CoCo Ichibanya brings a strong international identity along with an offering that is approachable and versatile. At Ambience Mall, our focus remains on curating a balanced and contemporary mix, and this addition further strengthens that direction.”
With the opening of CoCo Ichibanya, Ambience Mall Gurugram further builds its position as a destination that blends retail with curated dining and lifestyle experiences, catering to a modern and globally aware audience.
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