Chinese Wok Teams Up with Varun Dhawan's Baby John to Serve Desi Chinese Magic

By Nishang Narayan

Published on December 22, 2024

In a bold move that fuses the magic of food and entertainment, Chinese Wok, one of India’s leading Quick Service Restaurant (QSR) chains, has partnered with the highly anticipated Bollywood film Baby John, starring superstar Varun Dhawan and produced by Atlee. This unique collaboration blends Chinese Wok’s vibrant Desi Chinese flavors with the cinematic excitement of Baby John, creating a memorable experience for foodies and movie buffs alike.

Commenting on this collaboration, Aayush Madhusudan Agrawal, Founder of Chinese Wok, said, “We are excited to team up with Baby John and Varun Dhawan for a campaign that combines the magic of cinema with the vibrant flavors of Chinese Wok. This partnership underscores our dedication to crafting unique experiences that connect deeply with our audience, combining two universal passions—food and entertainment.”

image

The campaign maximizes engagement with co-branded activations across various channels, including metro branding, bus shelters, and in-theatre advertisements. These high-impact touchpoints ensure extensive visibility in public spaces, aligning Chinese Wok’s presence with the buzz surrounding Baby John.

About Chinese Wok & Lenexis Foodworks

Established in 2015, Chinese Wok is the flagship brand of Lenexis Foodworks, India’s largest Chinese QSR chain with over 200 outlets across 30+ cities, including Mumbai, Delhi, Bangalore, and Hyderabad. Renowned for its hygienic, high-quality Desi Chinese offerings, Chinese Wok has transformed the way Indians experience Chinese cuisine by combining bold flavors with affordability.

Lenexis Foodworks also operates other popular brands like The Momo Co. and Big Bowl, catering to diverse culinary preferences. With its innovative concepts and customer-centric approach, Lenexis Foodworks continues to redefine the culinary landscape in India.


SGF Opens New Outlet in Delhi’s Mukherjee Nagar, Catering to Student Foodies

SGF Opens New Outlet in Delhi’s Mukherjee Nagar, Catering to Student Foodies

By Manu Vardhan Kannan

Published on April 26, 2025

SGF (Spice Grill Flame), one of India's fastest-growing vegetarian restaurant chains, has launched its newest outlet in Mukherjee Nagar, Delhi. The new branch officially opened its doors on April 9, 2025, strengthening SGF’s presence in Delhi and bringing its signature flavourful and affordable vegetarian fare to one of the city's most buzzing student hubs.

Positioned right at the heart of the student-centric neighbourhood, the Mukherjee Nagar outlet is designed to offer a relaxed yet vibrant dining experience. Guests can enjoy SGF’s complete menu, which includes beloved North Indian dishes, spicy Chinese offerings, Tandoori treats, and the crowd-favourite Soya Chaap, all within a premium yet pocket-friendly setting.

Understanding the preferences of the local student community, SGF has introduced a set of special value deals at this outlet: Buy one get one free on all Chinese items and flat 20% off on Indian Specials.

image

Sharing his thoughts on the launch, Mr. Kewal Ahuja, Founder and Director of SGF India, said, “We’re excited to bring the complete SGF experience to Mukherjee Nagar. This outlet is a perfect blend of our evolving brand identity and our core focus on delicious, value-packed meals. We’re confident that our unique mix of taste, variety, and affordability will resonate strongly with the local community, especially students.”

SGF invites everyone in and around Mukherjee Nagar to drop by and savour their wide-ranging menu in a warm, welcoming atmosphere, whether it’s a casual lunch, quick bite, or group hangout.

About SGF India

Established in 2012, SGF has grown from two humble outlets to over 100 locations across India. Known for its tangy, spicy, and 100% vegetarian offerings, the brand also caters to vegan diners, making it a go-to destination for plant-based food lovers. SGF continues to serve up flavour-rich meals with a focus on taste, variety, and value.


GoodDot Secures Global Spotlight with FoodTech 500 Honour

GoodDot Secures Global Spotlight with FoodTech 500 Honour

By Manu Vardhan Kannan

Published on April 26, 2025

India’s very own GoodDot has carved a place for itself on the world stage by landing the 20th spot in the global FoodTech 500 list — often referred to as the "Fortune 500 of AgriFoodTech." Compiled by the London-based Forward Fooding, this prestigious list highlights the most groundbreaking companies leading the charge in food, tech, and sustainability.

What makes this recognition even more remarkable is that GoodDot is one of just four Asian startups to make it to the top 20. The spotlight not only celebrates the company’s progress but also puts India on the global map for innovation in the plant protein sector.

image

Abhishek Sinha, Founder of GoodDot, expressed his gratitude saying, “We are honoured to be recognised as one of the top companies in the FoodTech 500. This recognition not only validates the hard work and vision of our entire team but also underscores the global impact we're making in the plant protein space. Our mission is to offer affordable, scalable, and sustainable alternatives to traditional protein sources, and we are thrilled to see that our efforts are gaining traction globally.”

The scale of the competition was intense, over 10,500 startups from more than 90 countries applied this year. Emerging from such a diverse and dynamic pool, GoodDot’s ranking speaks volumes about its influence and commitment to shaping a better future for food.

More than just a business success story, this milestone reflects GoodDot’s role in redefining how the world views food production and sustainability. The company has stayed true to its mission by developing shelf-stable, plant-based protein alternatives that are both eco-conscious and pocket-friendly.

image

image

Its impact isn’t just limited to market growth, GoodDot has also been recognised for its alignment with the United Nations Sustainable Development Goals, particularly SDG 13 (Climate Action) and SDG 2 (Zero Hunger). The Economist even featured the company in its Food Sustainability Index and named it one of three global best practices in a white paper on food sustainability.

The FoodTech 500, launched in 2019, shines a light on startups that are innovating across sectors such as agtech, food delivery, restaurant tech, food safety, and waste management. Since its inception, the initiative has drawn applicants from over 180 countries, raising a combined $24.6 billion and gaining a staggering global readership of 350 million monthly.

For GoodDot, this moment is not just a feather in the cap but a defining chapter in its journey. As global food systems evolve to demand more scalable and sustainable models, the company’s work is a strong signal of where the future is headed — and India is proudly at the centre of it.


Discover Viraasat – A New Chapter in Ranchi's Culinary Landscape

Discover Viraasat – A New Chapter in Ranchi's Culinary Landscape

By Nishang Narayan

Published on April 26, 2025

Courtyard by Marriott Ranchi has opened the doors to its highly anticipated signature restaurant, Viraasat, situated on the eighth floor of the hotel. This all-day dining destination promises to redefine the culinary scene in Ranchi with its celebration of both Indian and international flavors.

The name "Viraasat," meaning legacy, encapsulates the essence of the restaurant, which blends traditional Indian culinary artistry with modern techniques and global influences. The restaurant's interior offers a perfect harmony of vibrant colors and elegant decor, creating a warm, inviting atmosphere that enhances the dining experience.

At Viraasat, guests can expect a unique gastronomic journey with a menu that showcases a rich variety of Indian, Asian, and global cuisines. The restaurant offers an indulgent buffet, alongside the thrill of live cooking at its open kitchen. This interactive experience allows guests to witness their dishes being expertly crafted right before their eyes, ensuring both visual and sensory satisfaction.

image

The diverse menu is designed to cater to a range of tastes, from the classic Indian delicacies to creative international dishes. The culinary team, led by passionate chefs, has crafted signature creations that are sure to become favorites among Ranchi's food lovers.

For those looking to explore the best of culinary innovation while paying homage to the timeless flavors of India, Viraasat at Courtyard by Marriott Ranchi is the place to be.

For reservations, contact: +91 92418 28021
Address: Level 8, Vidyapathi Nagar, Kanke Road, Ranchi, Jharkhand 834008

Stay up-to-date with the latest Hospitality news and trends in the Hospitality industry!

Subscribe to Hospitality news e-magazine for free and never miss an issue.

By clicking subscribe for free you agree to the Terms & Conditions and acknowledge our Privacy Policy.

Advertise With Us

We have various options to advertise with us including Events, Advertorials, Banners, Mailers, etc.