Choice Hotels Launches Game-Changing 'A Stay for Any You' Campaign

Choice Hotels Launches Game-Changing 'A Stay for Any You' Campaign

By Author

Published on January 16, 2024

Choice Hotels International Inc has taken the wraps off its biggest marketing campaign to date, aptly titled “A Stay for Any You.” This extensive, multifaceted campaign, starring the talented actor and comedian Keegan-Michael Key, is set to transform the way travellers perceive and engage with the brand's diverse portfolio.

Keegan-Michael Key: The Face of Diverse Travel Needs
At the heart of this campaign is Keegan-Michael Key, whose comedic genius and versatility bring a fresh, humorous perspective to the myriad reasons people travel. Co-written by Key, his partner Elle Key, and McKinney, Choice’s creative agency, the ads resonate with a wide spectrum of travelers. They spotlight the essential universal requirement of every journey – finding the right hotel with the desired amenities, at the right price, in a convenient location.

A Multichannel Promotional Effort
Running through the end of 2024, the campaign utilizes national terrestrial and streaming TV advertising, complemented by a strategic social media presence. The promotional effort aims to highlight Choice Hotels' expansive portfolio, encompassing 22 distinct brands to cater to the various needs of modern travelers.

Timed with Key System Integration
This latest marketing endeavor marks the first major campaign since the integration of the Radisson Hotels Americas brands into Choice Hotels’ reservation system. Significantly, this integration also involves the transition of Radisson Rewards Americas members to the Choice Privileges rewards program.

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Target Audience and Campaign Execution
Targeting value-conscious families, young professionals, and business travelers, the campaign uses humor to depict various travel scenarios. The media buy, executed by Havas, ensures the campaign's reach across broadcast, cable, streaming TV, SiriusXM, Spotify, and multiple social and digital platforms.

Spotlight on Four Choice Hotel Brands
The campaign uniquely features four of Choice Hotels' brands—Radisson, Cambria Hotels, Comfort, and Quality Inn. Radisson and Cambria, both upscale brands, receive special emphasis. Radisson caters to business travelers with a full-service experience and bright, functional spaces, while Cambria Hotels offers modern travelers upscale amenities and locally inspired menus. Comfort hotels, following a massive $2.5 billion transformation, promise a consistent, warm, and welcoming stay, complete with a free hot breakfast. Quality Inn focuses on comfortable, affordable accommodations for guests looking to create lasting memories.

“A Stay for Any You” is more than just a marketing campaign; it's a creative, engaging way to showcase the breadth and diversity of Choice Hotels' offerings. By leveraging the charm and humor of Keegan-Michael Key, Choice Hotels is set to redefine the travel experience, emphasizing that no matter the journey or the traveler, there’s a perfect stay waiting for them.


Clarks Exotica Rings in the Festive Season with a Joyous Cake Mixing Celebration

Clarks Exotica Rings in the Festive Season with a Joyous Cake Mixing Celebration

By Manu Vardhan Kannan

Published on November 13, 2025

Clarks Exotica Convention Resort & Spa welcomed the festive season with its much-awaited annual Cake Mixing Ceremony, held at the scenic poolside of the Clubhouse. The cherished tradition brought together guests, residents from Swiss Town, Hollywood Town, and Serene Garden, along with the senior management and resort team, for an evening filled with laughter, warmth, and community joy.

The event began on a grand note with the reveal of specially designed cake-mixing logos, offering a creative glimpse into the resort’s evolving story and setting an air of anticipation for its upcoming chapter. This thoughtful addition added excitement to the evening and reflected the brand’s commitment to innovation and storytelling.

As the music played and festive aromas filled the air, guests joined hands with the Clarks team to mix a rich medley of dry fruits, nuts, and spices, a symbolic gesture of joy, togetherness, and prosperity for the season ahead. The ceremony concluded with a sumptuous poolside spread of snacks and beverages, creating the perfect prelude to the holiday celebrations.

Sharing his thoughts on the occasion, Mr. Balaji M, CEO, Clarks Exotica, said, “At Clarks Exotica, we believe every celebration is an opportunity to create lasting memories. The annual cake mixing reflects the values we hold close, community, warmth, and connection. Seeing our guests, residents, and team members come together in such high spirits reminds us that hospitality is ultimately about people, not places. This event marks not just the start of the festive season, but also a renewed chapter in our brand’s story.”

As the resort prepares to unveil its new brand identity, this year’s cake mixing stood as a symbolic celebration of blending tradition with innovation. With the festive cheer in full swing and an exciting future ahead, Clarks Exotica continues to redefine hospitality through experiences that celebrate togetherness and timeless joy.


Sayaji Hotels Strengthens Maharashtra Presence with Enrise by Sayaji Chandrapur

Sayaji Hotels Strengthens Maharashtra Presence with Enrise by Sayaji Chandrapur

By Hariharan U

Published on November 13, 2025

Sayaji Hotels has opened its latest property, Enrise by Sayaji, Chandrapur, further strengthening its footprint across Maharashtra. The new hotel brings together Sayaji’s signature warmth with the rich culture and heritage of Chandrapur often known as the land of tigers.

Located at Tulsinagar, Rashtrawadi Nagar, the property is easily accessible, being just a few kilometres from the railway station and well connected to Nagpur Airport. Designed for today’s travellers, it offers the perfect balance of comfort, convenience, and style.

The hotel features 40 elegantly designed rooms, including Grande Rooms, Executive Suites, and Royal Suites, each equipped with contemporary décor and thoughtful amenities. Guests can enjoy regional and international dishes at Momentt, the hotel’s all-day dining restaurant. For events and celebrations, Crystal, a 3,200 sq. ft. banquet hall, accommodates up to 300 guests ideal for weddings, meetings, and social gatherings.

Speaking about the launch, Ms. Sumera Dhanani, Corporate Head – Business Development, Sayaji Hotels Ltd, shared, “For a long time, hospitality in India was centred around metro cities, while Tier 2 and 3 destinations remained untapped. That landscape is rapidly transforming with stronger connectivity, rising local economies, and evolving traveller expectations. At Sayaji, we see immense potential in these emerging markets and are committed to expanding our footprint strategically. The launch of Enrise by Sayaji, Chandrapur, marks a key step in that journey as we continue to redefine accessible, high-quality hospitality across India.”

Adding to this, Mr. Rajendra Joshi, Director of Operations, Sayaji Hotels Ltd, said, “At Enrise by Sayaji, Chandrapur, every element has been thoughtfully designed to reflect the city’s warmth and character. From the comfortable rooms to our signature restaurant Momentt, the hotel offers a seamless blend of comfort, elegance, and personalised service. We look forward to welcoming guests and delivering the exceptional Sayaji experience they know and love.”

Mr. Rana Pal Singh, Owner, Enrise by Sayaji Chandrapur, also expressed pride in the new opening, stating, “It’s a proud moment to see Enrise by Sayaji open its doors in Chandrapur. Our goal was to bring a premium hospitality experience to the city—one that combines comfort, elegance, and heartfelt service. We are confident that this property will become the preferred choice for both business and leisure travellers visiting the region.”

The property’s strategic location provides easy access to key local attractions, including Tadoba Andhari Tiger Reserve, Chandrapur Fort, Mahakali Temple, Bhadravati Jain Temple, and Junona Lake, making it an excellent base for both tourists and business guests.

Whether it’s a family getaway, business trip, or a weekend escape, Enrise by Sayaji Chandrapur promises a stay defined by comfort, good food, and genuine hospitality, all hallmarks of the Sayaji brand.

About Sayaji Hotels Ltd

Sayaji Hotels is one of India’s most trusted hospitality names, known for its “Yours Truly” service philosophy and focus on guest comfort. With a legacy spanning over four decades, the brand operates 39 properties across key Indian destinations with 2,500+ keys. Recognised as a Great Place to Work, Sayaji Hotels continues to expand strategically, combining innovation and inclusivity to create world-class hospitality experiences across both established and emerging markets.


Suba Hotels Expands in Hyderabad with New Click Hotel in Madhapur

Suba Hotels Expands in Hyderabad with New Click Hotel in Madhapur

By Hariharan U

Published on November 13, 2025

Suba Hotels Limited has announced the signing of a new property under its Click Hotels brand in Hyderabad, Telangana, expanding its presence in one of India’s most dynamic hospitality markets. This marks the group’s fourth property in Hyderabad and its second under the Click Hotels brand.

Sharing the news, Mr. Mansur Mehta, Managing Director of Suba Hotels Limited, said, “We are excited to announce the signing of our fourth property. Located in Madhapur, Hyderabad, this will be our second hotel under the Click Hotels brand. The other hotel under the same brand is operational in Shamshabad.”

The group also manages two other properties in the city under the Quality Inn and Clarion brands. The agreement for the new hotel was signed between Mansur Mehta, MD of Suba Hotels Limited, and Madhusudhan Reddy, Director of Omna Constructions.

Speaking on the expansion, Mr. Mubeen Mehta, CEO of the group, added, “We have a strong presence in the southern India hospitality market. With this, we have further consolidated our position.”

Currently, Suba Hotels operates properties across Bengaluru, Hyderabad, Chennai, Kochi, Kaikaluru, Kumbakonam, Vijayawada, and Visakhapatnam, reflecting the group’s robust presence in South India.

Scheduled to open in July 2026, the upcoming Click Hotel Madhapur, Hyderabad, will feature 132 rooms and suites, along with a coffee shop, fully equipped gym and spa, meeting rooms, and banquet facilities. Located near HITEC City Mindspace, the hotel aims to cater to both business and leisure travellers seeking comfort and connectivity.

Suba Hotels Limited continues to be one of the fastest-growing hospitality companies in India, managing over 125 properties across 72+ destinations, with more than 5,800 keys in India and the Middle East.

The group’s portfolio includes its home-grown brandsSuba Hotels, Click Hotels, GenX, and RNB, alongside its role as the master franchisee for Choice Hotels in India, managing the Clarion, Quality, and Comfort brands.

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