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By Nishang Narayan
Published on October 26, 2024
Curry Crown, the popular Indian dining destination celebrated for its rich traditional flavors, is thrilled to announce its ambitious expansion plans. Following the overwhelming success of its Noida 144 outlet, the restaurant, along with its sister brands Kochi Express and Chaat Ministry, aims to open 10 new outlets across India over the next five years.
Curry Crown specializes in authentic Indian flavors, while Kochi Express delights diners with a variety of rich South Indian delicacies, and Chaat Ministry showcases the best of India’s vibrant street food and regional chaat specialties. Together, these three brands are dedicated to providing a wide array of culinary experiences that cater to diverse palates.
As part of its growth strategy, Curry Crown will kick off the expansion with new locations in Gurgaon and Delhi, followed by strategic entries into key markets such as Faridabad, Ghaziabad, and Greater Noida. The first of these new outlets is expected to open in early 2025.
"We've been thrilled by the response from our customers at our Noida outlet, and it's time to bring the Curry Crown experience to a broader audience," said Paras Teotia, Founder of Curry Crown. "Our goal is to create a network of dining spaces that serve authentic Indian flavors, combined with an elevated dining experience that connects people with our rich culinary heritage."
In addition to expanding its footprint, Curry Crown will introduce a refreshed menu at the new outlets, featuring seasonal dishes inspired by regional Indian cuisine. While classic favorites will remain on the menu, innovative twists will cater to the evolving tastes of modern diners. Each new location will boast a contemporary and welcoming design, seamlessly blending traditional Indian elements with modern aesthetics, providing a cozy yet sophisticated dining environment.
Curry Crown is committed to maintaining excellence in both food and service. Each new location will uphold the brand’s core values of quality, authenticity, and customer satisfaction, ensuring that every dish served is a true representation of India’s culinary treasures.
With these expansion plans, Curry Crown aims to position itself as a leading name in the Indian dining scene across the NCR. Furthermore, the brand is exploring future franchise opportunities and plans to expand into other regions beyond NCR, setting the stage for long-term growth.
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By Hariharan U
Published on April 25, 2026
Rebel Foods’s popular brand Faasos has reintroduced its fan-favourite Pizza Wraps, supported by an AI-led digital campaign that draws inspiration from iconic Bollywood films.
Blending food with pop culture, the campaign reimagines memorable scenes from films such as Zindagi Na Milegi Dobara, Om Shanti Om, Dilwale Dulhania Le Jayenge, Yeh Jawaani Hai Deewani, and Phir Hera Pheri, positioning Pizza Wraps at the centre of these nostalgic narratives.
The campaign leverages AI-generated digital assets to recreate familiar cinematic moments with a playful twist, tapping into India’s deep-rooted connection with Bollywood. This approach aims to create a strong cultural recall while presenting the product in a fresh, engaging format.
Commenting on the relaunch, Mohit Mahajan, AVP Marketing at Rebel Foods, noted that Pizza Wraps had previously received strong consumer response, and the brand saw an opportunity to bring them back in a way that feels relevant to today’s audience.
At the core of the product is a convenience-driven format, addressing changing consumption habits. While pizza remains widely popular, it is often less suited for on-the-go consumption. Pizza Wraps aim to bridge this gap by offering a portable, easy-to-eat alternative that combines familiar flavours with added convenience.
To further amplify reach, the campaign includes collaborations with over 20 influencers, who are creating Bollywood-inspired content across social media platforms. From dramatic dialogues to recreated iconic scenes, the content is designed to drive engagement and spark conversations among younger audiences.
With this relaunch, Faasos continues to tap into the intersection of food, culture, and digital storytelling, positioning Pizza Wraps as a modern, accessible take on a globally loved format.
Published on April 24, 2026
Marking its entry into the capital, Coffee Sutra has partnered with NOD Punjabi Bagh in a move that redefines how beverages integrate into the dining experience. As part of the collaboration, Coffee Sutra takes over NOD’s entire beverage program as its official partner.
Founded by Dushyant Singh, the Jaipur-based brand brings its specialty coffee expertise to Delhi, marking its first major step beyond its home city. The partnership reflects a shared vision between both brands to create a dining experience where food and beverages complement each other seamlessly rather than exist as separate elements.
At NOD, Coffee Sutra curates a diverse beverage menu that extends beyond coffee. Guests can expect specialty brews made from ethically sourced, single-origin beans, alongside a selection of shakes, smoothies, and handcrafted mocktails. Each offering is designed to pair thoughtfully with the restaurant’s globally inspired cuisine, enhancing the overall guest experience.
Dushyant Singh shared that Delhi’s dynamic food culture makes it an ideal market for the brand’s expansion. He emphasized that every aspect—from sourcing beans to the final pour, is crafted with intent, ensuring a meaningful experience for guests.
Beyond menu creation, Coffee Sutra manages the complete beverage operations at NOD, including barista training, daily execution, and equipment maintenance. This end-to-end involvement highlights the brand’s focus on consistency and quality across all touchpoints.
With over 15 years of industry experience, Coffee Sutra has built strong sourcing networks with farmers in India and globally. The brand operates its own roastery and Coffee Lab in Jaipur, while also offering workshops, brewing masterclasses, and barista training. Its growing footprint includes five cafés in Jaipur and partnerships with over 40 establishments across India, including global hospitality names.
This collaboration signals a significant step in Coffee Sutra’s national expansion, bringing its curated and experience-led approach to Delhi’s evolving café and dining scene.
By Manu Vardhan Kannan
Delhi’s nightlife has a new address with the opening of Rumour, a speakeasy-style lounge in Vasant Vihar that brings together curated drinks, music, and a lively social setting. Designed to offer a fresh take on after-work and late-night outings, the space draws inspiration from New York’s intimate wine and cocktail bars.
Rumour is built around the idea of easy, enjoyable social experiences. Created by founder Rhea Parekh Jain and co-founder Nishchay Jain, the lounge aims to be a go-to spot where guests can simply walk in and unwind. “We wanted to build a place that feels like your go-to spot where you don’t overthink plans, you just show up and know you’ll have a good time,” says Rhea Parekh Jain - founder and Nishchay Jain - co-founder. “Rumour is about energy, great wines, familiar drinks, and nights that never go exactly as planned in the best way. It’s the kind of place where one drink becomes three, and you leave with a few good rumours to take home.”
The interiors, designed by Sussanne Khan’s The Charcoal Project, reflect a mix of quirky luxury and raw New York loft aesthetics. From a hidden entrance to warm lighting and layered textures, every detail adds to the intimate and energetic feel of the space. With seating for around 45 guests, Rumour offers a mix of cosy corners, group seating areas, and a balcony that overlooks the main lounge, making it suitable for both small gatherings and larger groups.
At the heart of the experience is wine, with a strong focus on tastings and curated selections. The cocktail menu complements this approach, with nearly half of the drinks built around wine-based creations. The food menu features shareable plates that are designed to pair well with the beverages, adding to the overall experience.
Rumour is aimed at urban professionals, creatives, and those looking for a well-curated nightlife spot. The speakeasy concept adds a sense of exclusivity, while the overall vibe keeps it social and engaging. Open from Wednesday to Monday, between 6:00 PM and 1:00 AM, the lounge offers a perfect setting for after-work meetups, date nights, and late-evening gatherings.
Located at 12, Basant Lok, 1st Floor, Priya Market, Vasant Vihar, Rumour adds a new dimension to Delhi’s evolving nightlife scene. With plans to introduce more concepts in the future, the brand is focused on creating spaces that bring together design, atmosphere, and memorable social experiences.
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