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By Nishang Narayan
Published on November 29, 2024
CYK Hospitalities, a leading end-to-end F&B consultancy, has recently curated the menu and helped launch an Asian Fusion cuisine restaurant, called PhoMo, in Model Town, Jalandhar. The innovative dining aims to reimagine Asian fusion cuisine, combining traditional flavors with cutting-edge culinary creativity. PhoMo is designed to captivate food enthusiasts seeking a truly engaging dining experience.
PhoMo exemplifies CYK Hospitalities’ expertise in crafting unique dining concepts. To bring PhoMo into a distinct dining experience, CYK offered its proficiency in Menu Creation, Staffing and Training, Procurement and Vendor Management, and Operational Excellence that reflect the brand’s values. This project is another testament to CYK’s dedication to delivering exceptional F&B solutions, merging innovation, sustainability, and cultural appreciation.
On collaborating with the owners at PhoMo for another innovative restaurant project, Simranjeet Singh, Director of CYK Hospitalities, said, “At CYK Hospitalities, we believe dining is more than just food—it’s an experience that bridges innovation and tradition. With PhoMo, we’ve created a space where cultural authenticity meets bold Asian flavors, offering guests a spiritually nourishing and palate-exciting journey.”
PhoMo’s founder Vidur Malhotra said “CYK Hospitalities has played a pivotal role in transforming our vision for PhoMo into reality. While the concept of PhoMo was deeply rooted in our passion for creating a unique dining experience, CYK brought their expertise to the table by curating an exceptional menu, optimizing staffing and vendor management, and providing operational insights that elevated the overall execution. A special shoutout to Chef Arastu Chaturvedi with Team CYK for working closely with us to refine every detail and ensuring it’s all crafted to perfection. Their professionalism and dedication has been instrumental in crafting a dining experience that seamlessly blends innovation with cultural authenticity.”
PhoMo’s menu boldly explores progressive Asian cuisine, offering dishes that harmonize authenticity with innovation. Signature creations like Sushi Tacos—featuring sushi-grade fish, avocado, and spicy mayo in crispy taco shells—and Burmese Tealeaf Salad highlight how traditional recipes are elevated using modern techniques. Drawing inspiration from Vietnamese, Thai, Korean, Japanese, and Indonesian cuisines, PhoMo’s dishes celebrate the diversity and richness of Asian flavors.
PhoMo’s beverage offerings are equally impressive, featuring, soon to be introduced, cocktails crafted with unique ingredients like Yuzu, Okinawa Black Sugar, and Matcha. Standouts like the Yuzu Chuhai and Okinawa Smash are carefully curated to complement the bold and vibrant flavors of the menu, ensuring a cohesive and satisfying dining experience.
PhoMo welcomes visitors into a well-designed area where cultural elegance and minimalism coexist. The restaurant's interiors, with their earthy hues, verdant surroundings, and crisp architectural lines, exude refinement and warmth, creating the ideal atmosphere for gastronomic exploration.
About CYK HospitalitiesCYK Hospitalities, led by experts in the F&B segment, specializes in comprehensive brand-building services for the food and beverage and hospitality sectors. Offering solutions such as location mapping, leasing, menu engineering, chef hiring, SOP formation, competitor analysis, and more, CYK has established itself as a trusted partner for renowned clients.
The consultancy has collaborated with leading space providers, including Phoenix Mall, Pacific Mall, DLF, Vegas Mall, Lulu Group, Lakeshore, and Lovely Professional University, to create impactful dining concepts that resonate with modern consumers.
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By Manu Vardhan Kannan
Published on August 20, 2026
Wendy’s India has strengthened its presence in Pune with the opening of a new outlet at the food court of Elpro City Square Mall in Pimpri-Chinchwad. The outlet has been launched by Rebel Foods, the world’s largest internet restaurant company and master franchise holder for Wendy’s in India.
Located at one of Pimpri-Chinchwad’s prominent retail and entertainment destinations, the new outlet brings Wendy’s signature burgers, fries and desserts to shoppers, families and young consumers visiting the mall.
Speaking about the expansion, Ankush Grover, Co-founder and Global CEO, Rebel Foods, said, “Pune has a strong consumer base that is open to exploring new food experiences, making it an important market for Wendy’s India. As we continue to grow, we remain focused on choosing locations that allow us to be accessible to our consumers while bringing the Wendy’s experience to more parts of the city. With the new outlet at Elpro City Square Mall, we look forward to serving consumers with quality, flavour and an experience that makes every visit memorable.”
The menu offers Wendy’s range of globally inspired flavours, giving Indian consumers an opportunity to explore burgers influenced by different cuisines. The selection includes Argentina’s Chimichurri, Louisiana’s Cajun, Korea’s fiery Buldak, American BBQ, India’s Tandoori and Mexico’s Nachoburg.
The recently introduced Teriyaki Burger range also adds Japanese-inspired sweet and savoury flavours to the menu, further expanding the brand’s international flavour selection in India.
Wendy’s India continues to focus on flavour-led innovation within the gourmet QSR segment, combining global inspirations with contemporary formats and flavours that appeal to Gen Z and Millennial consumers. The new Elpro City Square Mall outlet further expands Wendy’s reach across Pune and its surrounding areas, while giving more consumers access to the brand’s evolving menu and global flavour offerings.
Unit No TF FD-07, Third Floor, "Elpro City Square", Survey No 280, Hissa No 1 to 8, CTS No 4270, Chinchwad, Pune PCMC Ward No-7, Pimpri Chinchwad Municipal Corporation, Maharashtra - 411033.
Celebrating the flavours, traditions and cultural charm of the capital city, Seven Seas Hotel Rohini, New Delhi, has announced the launch of ‘Dilli Meri Jaan’, a specially curated food festival showcasing Delhi’s timeless culinary heritage.
Inspired by the city’s famous food streets, vibrant markets and traditional recipes, the festival offers guests an immersive dining experience that captures the true spirit of Delhi. From iconic street food and live cooking stations to classic North Indian dishes, traditional beverages and desserts, the festival brings together the diverse flavours that make Delhi’s food culture special.
Guests can enjoy popular street-food favourites including Gol Gappas, Dahi Bhalla Papdi, Ram Laddoo, Chole Kulche, Japani Samosa and Fruit Kulia. The menu also features signature grills such as Tandoori Chicken, Chicken Gilafi Seekh, Mutton Seekh and Bhatti Da Paneer Tikka.
Adding to the experience, live stations will serve traditional favourites like Bedmi Poori with Aloo Sabzi, Nagori Poori with Halwa, Bhature Chole and Chicken Changezi. The festive spread will conclude with classic Delhi desserts including Jalebi with Rabri, Daulat Ki Chaat, Ghewar, Malpua Rabri, Kulfi Falooda and Shahi Tukda.
More than just a food festival, Dilli Meri Jaan celebrates Delhi’s diverse communities, age-old traditions and its deep love for food. Each dish reflects the city’s unique flavours while combining authentic cuisine with the elegant ambience and hospitality that Seven Seas Hotel Rohini is known for.
Speaking about the festival, the Management at Seven Seas Hotel shared: "Delhi is a melting pot of cultures, traditions, and extraordinary flavours. With 'Dilli Meri Jaan', our endeavour is to celebrate the city's remarkable culinary heritage by bringing together its most iconic dishes and timeless recipes in one immersive experience. We look forward to welcoming guests to savour the nostalgia, authenticity, and warmth that define the spirit of Delhi and the hospitality of Seven Seas Hotel."
The festival is designed as a tribute to Delhi’s food legacy, where every neighbourhood has a story and every recipe carries a connection with the city’s past. Guests can experience authentic flavours along with the signature hospitality of Seven Seas Hotel, creating a memorable dining celebration.
By Hariharan U
Selva has opened at World St. at Worldmark, Aerocity, marking its entry into New Delhi with a design-led contemporary Mexican dining concept that brings together regional Mexican traditions, Japanese-Peruvian Nikkei influences and an immersive hospitality experience.
The new restaurant is the third and most ambitious venture from first-generation restaurateur Sarthak Sidana, founder of Underdoggs and Sere. With concepts developed across ten cities over the past decade, Sidana now brings Selva to the capital as part of World St.'s growing portfolio of global culinary destinations.
Selva's culinary identity has been shaped by more than a year of research and travel across Mexico and Asia, exploring regional traditions, ingredients and techniques. The resulting menu combines Mexican culinary heritage with contemporary interpretations and Nikkei influences.
The menu features dishes such as Tlayuda, Nori Tacos, ceviches and tiraditos, alongside house-made tortillas and seafood and meat preparations cooked over a robata grill. The approach focuses on traditional techniques while presenting the flavours in a contemporary format designed for the Indian dining audience.
Complementing the restaurant is Selva Maya, an intimate after-dark cocktail den inspired by Mesoamerican mythology. The beverage programme has been developed by the team behind Hideaway Cocktail Bar in Goa, adding a dedicated nightlife element to the Selva experience.
Commenting on the opening, S. K. Sayal, MD & CEO, Bharti Real Estate, said, "Selva's arrival is a strong reflection of World St.'s growing stature as India's most sought-after culinary destination. We have always envisioned World St. as a space that brings the world's most distinctive dining experiences to Delhi."
He added that as World St. continues to welcome established culinary brands, the destination remains focused on developing the promenade as a benchmark for experiential dining in the country.
Sarthak Sidana, Founder, Selva, said the concept emerged from years of travel and research across Mexico, Peru, Japan and other culinary destinations. He explained that the aim was to explore how Mexican and Nikkei cuisine could be interpreted for India while bringing together food, cocktails, design and hospitality into a cohesive experience.
Selva's arrival further expands World St.'s growing culinary portfolio. The destination is home to the first Olive Garden in India, while Time Out Market, the global food and cultural marketplace, is set to make its India debut at the development.
Other dining concepts at World St. include P.F. Chang's, Magnolia Bakery, Starbucks Reserve and PAUL, alongside a wider selection of restaurants, cafés and lifestyle brands.
Spanning nearly half a kilometre across Worldmark 4, 5 and 6, World St. is designed as a pedestrian-friendly dining and lifestyle promenade featuring global cuisine, alfresco dining, landscaped courtyards, art installations and public spaces.
With the addition of Selva, World St. continues to build its positioning as a destination for international culinary concepts and experiential dining in Delhi-NCR.
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