Discover Chikmagalur: The Newest Addition to The Fern Hotels & Resorts

Discover Chikmagalur: The Newest Addition to The Fern Hotels & Resorts

By Author

Published on November 1, 2023

The Fern Hotels & Resorts is delighted to announce their latest property, Planetree The Fern Resort & Spa, nestled in the beautiful landscapes of Chikmagalur, Karnataka. With five hotels already in operation in Karnataka, this addition underscores the brand’s commitment to providing exceptional experiences for its guests.

Planetree The Fern Resort & Spa is strategically located in the serene Chikmagalur, a mere 4.30 to 5 hours’ drive from Bengaluru and just 2 hours from Shivamogga. The recent inauguration of the Shivamogga airport has made this tranquil destination even more accessible, drawing visitors from all corners of India. The resort features 70 tastefully decorated rooms, each equipped with modern comforts and amenities to ensure a pleasant stay for guests.

Chikmagalur, often referred to as the “Coffee Land of Karnataka,” is a haven for nature lovers. Its lush greenery, rolling hills, and sprawling coffee plantations offer a refreshing escape from the hustle and bustle of city life. Visitors can explore picturesque trekking trails, captivating waterfalls, and immersive coffee plantation tours while immersing themselves in the region’s rich coffee heritage.

Suhail Kannampilly, Managing Director of The Fern Hotels & Resorts, expressed his enthusiasm, saying, “We are truly excited about this new venture in Chikmagalur. Chikmagalur holds significant potential in terms of tourism and business. This signing aligns perfectly with our vision of extending our footprint in key domestic markets. We look forward to welcoming guests to Planetree The Fern Resort & Spa and providing them an experience filled with the warmth of our hospitality.”

The signing of Planetree The Fern Resort & Spa is another milestone for The Fern Hotels & Resorts, underscoring their commitment to excellence and growth. With its upscale amenities, commitment to environmental conservation, and picturesque location, the resort is poised to become the preferred destination for leisure travelers, conferences, and weddings in the region.

Pawan MR, Partner of Planetree The Fern Resort & Spa, expressed his pride in the association, stating, “We are immensely proud to be associated with The Fern Hotels & Resorts, a brand that shares our vision of sustainable and hospitable travel experiences. Our goal is to create a sanctuary where guests can immerse themselves in the natural beauty of Chikmanglur while enjoying the comforts of our thoughtfully designed resort. We envision our resort as a destination where every stay is marked by warm hospitality, environmental responsibility, and unforgettable experiences. We look forward to welcoming guests to Planetree The Fern Resort & Spa and are committed to making their stay a landmark in their journey of memorable travels.”

With this new addition, The Fern Hotels & Resorts will expand its presence in the Karnataka region, encompassing a total of 7 hotels and resorts, offering over 500 keys. These Fern-branded properties in the region include The Fern Belagavi, The Fern Shivamogga, The Fern Residency Yeshwanthpur Bengaluru, The Fern Residency Vijayapura, The Fern Residency Hubbali, and an upcoming property, The Fern Residency Seshadripuram, Bengaluru, with 78 keys. This expansion highlights The Fern’s commitment to providing world-class experiences for its guests.

Chikmagalur's Planetree The Fern Resort & Spa is set to become a sought-after destination for travelers seeking a blend of natural beauty, warm hospitality, and unforgettable experiences. The Fern Hotels & Resorts continues to expand its footprint in Karnataka, offering over 500 keys across 7 properties in the region, making it a prominent player in the Indian hospitality industry.


Clarks Exotica Brings Guest Stories to Life with Personalised Hospitality

Clarks Exotica Brings Guest Stories to Life with Personalised Hospitality

By Manu Vardhan Kannan

Published on July 22, 2025

Nestled just minutes away from Bengaluru’s Kempegowda International Airport, Clarks Exotica Convention Resort & Spa is embracing a fresh and personal approach to luxury. Spread over 70 acres, the resort has always been known for its peaceful ambiance and versatile offerings, from corporate stays to weekend family escapes. But now, it’s taking things a notch higher by focusing not just on what it offers, but how it’s experienced  with every guest story at the heart of it.

“Every guest carries a unique story,” says Varun Sharma, General Manager Operations at Clarks Exotica. “Our aim isn’t just to serve, but to observe, listen, and respond, so each stay feels tailored, like it was made just for them.”

Whether it’s a warm bowl of soup waiting for a late-arriving traveller or a poolside candlelight dinner set up for an anniversary couple, Clarks is turning small gestures into unforgettable memories.

This new approach isn’t just reflected in their service, it’s shaping how the brand communicates with the world. Clarks Exotica is moving away from generic promotions, instead sharing stories drawn from real, heartfelt guest moments. The idea is to make every piece of communication, whether online or on-site, feel genuine and personal.

Behind this shift is a team that values human touch. From Shiva in Engineering, who ensures every space is flawless without being seen, to Gautam from F&B, who remembers how guests like their coffee, it’s the quiet attentiveness that defines the Clarks culture.

These real moments and real people now take centre stage in the resort’s digital storytelling. With initiatives like:

  • Video reels capturing natural guest reactions and joyful moments with family

  • Team spotlights celebrating small yet meaningful acts of service

  • Social media campaigns like "Captured at Clarks" and "Humans of Clarks", showcasing authentic experiences

Clarks is turning its guestbook into a canvas of shared memories. What used to stay within four walls now reaches a wider, global audience, building not just loyalty, but an emotional connect that sets the brand apart.

With this shift, Clarks Exotica is showing that luxury isn’t always about extravagance. Sometimes, it’s in the little things, the ones that make you feel seen, remembered, and valued.


The LaLiT Suri Hospitality Group Launches Purpose-Driven Loyalty Program

The LaLiT Suri Hospitality Group Launches Purpose-Driven Loyalty Program

By Nishang Narayan

Published on July 22, 2025

The LaLiT Suri Hospitality Group, one of India’s most admired luxury hospitality brands, has unveiled its all-new loyalty program – The LaLiT Loyalty Program – that’s as rewarding as it is purposeful.

Designed to deepen the relationship with guests, this loyalty initiative combines classic perks with a unique opportunity to make a real-world impact. With four distinct tiers – Blue, Silver, Gold and Platinum – the program gives members the freedom to earn points for every rupee spent across stays, dining, and wellness services at The LaLiT’s hotels, palaces, and resorts. From enjoying a lavish meal at Baluchi or OKO, to unwinding at Spiceology, guests can now collect rewards seamlessly.

But the real differentiator is its conscious core. In a first-of-its-kind move, The LaLiT has partnered with Points for Good, a platform that enables guests to donate their points to causes that matter. With over 18 NGOs and 40 vetted projects to support – including child education, LGBTQIA+ rights, environmental sustainability, and more – this program invites travellers to become changemakers.

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“At The LaLiT, we believe hospitality is not just about service – it’s about building meaningful relationships. The LaLiT Loyalty Program is our way of showing gratitude to our guests and building a deeper, more meaningful connection with them. It’s a celebration of trust, shared values and mutual expectations,” said Dr. Jyotsna Suri, Chairperson & Managing Director, The LaLiT Suri Hospitality Group.

By blending rewards with responsibility, The LaLiT Loyalty Program offers more than points – it offers purpose. Whether you're a frequent traveller, a fine-dining enthusiast, or simply someone who values mindful luxury, this program welcomes you to indulge while making a difference.

Enrolment is free and can be done instantly at www.thelalitloyalty.com.


LaRiSa Hotels Expands in Himachal with New Resort in Palampur

LaRiSa Hotels Expands in Himachal with New Resort in Palampur

By Nishang Narayan

Published on July 20, 2025

LaRiSa Hotels and Resorts has signed a hotel management agreement for a new resort in Palampur, Himachal Pradesh. Scheduled to open in early 2026, this will be LaRiSa’s fifth property in the state and marks a significant step in the brand’s regional growth strategy.

Developed in collaboration with Grassmere Resorts, the upcoming resort spans 2.5 acres in the scenic Kangra Valley. It will feature 20 rooms and suites, each offering private balconies with views of either Palampur city or the majestic Dhauladhar range. Room sizes will range between 400 and 850 sq. ft.

The property will be equipped with an infinity pool overlooking the Himalayas, a spa with therapy rooms and steam facilities, and curated farm-to-table culinary experiences. Landscaped gardens, a fruit and herb garden, and a peaceful fish pond will further enhance the tranquil vibe of the retreat.

“Palampur in Kangra Valley is witnessing a notable surge in tourism,” said Priya Thakur, Director, LaRiSa Hotels and Resorts. “With the signing of LaRiSa Resort, Palampur, we are strengthening our offering in Himachal Pradesh through this collaboration with the Sandhu family.”

Achint Kaur Sandhu, Partner at Grassmere Resorts, added, “With this partnership we hope to cater to travellers seeking a premium stay experience that has been lacking in this destination.”

Strategically located, the resort will offer easy access to popular attractions such as Neugal Khad, Andretta Artist Village, Saurabh Van Vihar, and Tashi Jong Monastery. It is situated 9 km from Palampur Railway Station and 45 km from Kangra Airport, ensuring good connectivity for visitors.

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