ELIVAAS Expands in Rajasthan with First Property in Pushkar

ELIVAAS Expands in Rajasthan with First Property in Pushkar

By Manu Vardhan Kannan

Published on March 11, 2026

ELIVAAS has expanded its presence in Rajasthan with the launch of its first property in Pushkar, marking another step in the brand’s steady growth across the state’s leisure destinations. The new property, ELIVAAS Tuscun Villa, takes the company’s portfolio in Rajasthan to more than 60 properties spread across Udaipur, Jaipur, Ranthambore, Pushkar, Alwar and Neemrana under the brands ELIVAAS, ELIVAAS Privé and Alaya Stays.

The addition reflects the brand’s approach of entering culturally rich destinations where there is a consistent demand for private villas, group stays and destination celebrations. Instead of expanding rapidly, ELIVAAS has focused on building a strong presence within key micro markets across Rajasthan while maintaining operational discipline.

Over the past few years, the company has strengthened its footprint in the state by growing gradually in high-demand locations. Each new property follows a structured service framework that includes defined housekeeping standards, guest response systems, safety measures and regular quality checks. At the same time, the guest experience is designed around individual preferences and specific occasions, allowing personalised stays while maintaining consistent service standards.

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Speaking about the expansion, Ritwik Khare, Founder and CEO of ELIVAAS Living, said, “Rajasthan today represents one of our most strategically important regions, with 60+ operational properties across key leisure destinations. Our entry into Pushkar is backed by destination-level demand data rather than sentiment. The town has seen a steady rise in premium leisure travel over the past few years, particularly from Delhi NCR and Jaipur, with a clear shift towards private, high-quality villa stays. As we expand, our standardized operating playbook ensures service consistency across locations, while each villa continues to offer a curated and personalised experience. Beyond accommodation, we focus on delivering end-to-end holiday experiences from curated activities and local immersion to personalised service ensuring that every stay is seamless and memorable. Our focus remains on building depth within high-intent leisure markets rather than expanding indiscriminately across geographies.”

The newly introduced ELIVAAS Tuscun Villa is a five-bedroom pet-friendly retreat that features a private pool and landscaped lawn. Located close to Pushkar’s temples and lakes, the villa blends modern comfort with the town’s cultural and heritage surroundings.

With this launch, ELIVAAS continues its measured expansion in Rajasthan while strengthening its focus on experience-driven stays in culturally significant destinations like Pushkar.


Lacoste Celebrates Indian Festive Traditions with 'Step Into The Light' Campaign

Lacoste Celebrates Indian Festive Traditions with 'Step Into The Light' Campaign

By Manu Vardhan Kannan

Published on November 6, 2026

French fashion house Lacoste has introduced its festive campaign, 'Step Into The Light', celebrating Indian festive traditions through a collection of gifting options and contemporary occasion wear. Blending the brand's signature French elegance with modern style, the campaign focuses on meaningful gatherings, thoughtful gifting and moments of celebration.

Built around the idea that style is a form of self-expression, the campaign encourages people to celebrate their individuality and create lasting memories with loved ones. Its festive collection brings together versatility, sophistication and effortless style for different occasions.

As gifting takes centre stage during the festive season, Lacoste presents a curated selection of pieces, including its iconic polos, elevated essentials, accessories and occasion-ready styles. Each offering reflects the brand's focus on quality, craftsmanship and contemporary elegance, with options designed to make festive gifting more personal and memorable.

The collection also introduces contemporary interpretations of occasion wear, combining relaxed sophistication with modern versatility. Timeless silhouettes, premium fabrics and understated details create styles suited to both intimate gatherings and larger celebrations, while retaining the brand's distinctive identity.

Through 'Step Into The Light', Lacoste celebrates individuality, confidence and the joy of coming together. The campaign brings the brand's approach to festive fashion and gifting to a new generation, encouraging everyone to express their personal style during the season.


ixigo Co-founder Rajnish Kumar Launches ₹1 Crore Fund for IIT Kanpur Startups

ixigo Co-founder Rajnish Kumar Launches ₹1 Crore Fund for IIT Kanpur Startups

By Manu Vardhan Kannan

Published on October 30, 2026

Twenty-five years after graduating from IIT Kanpur, Rajnish Kumar, Co-founder & Group Co-CEO of ixigo and author of Made in Fire, has launched the ₹1 crore Made in Fire Fund to support students from his alma mater as they begin their entrepreneurial journeys.

The initiative was announced following Kumar's return to IIT Kanpur, where he addressed the graduating Class of 2026 as Guest of Honour. Built on the belief that every great company begins with one believer, the fund aims to support young founders who have the confidence to build new businesses and solve meaningful problems.

Starting with the Class of 2026, the fund will support 10 technology-led startups from each graduating batch. Every selected startup will receive INR 10 lakh in non-dilutive prototype funding, allowing founders to develop and test their ideas without giving up equity in return for the funding.

Beyond financial support, selected founders will receive mentorship from Rajnish Kumar, ixigo's leadership team and the ixigo Mafia, a network of entrepreneurs and companies founded by former ixigo team members. The support will include product reviews, guidance on reaching customers, hiring assistance and investor introductions where appropriate.

The initiative will also give founders an opportunity to present their progress at a Demo Day held after 6 to 12 months, helping them showcase their work and the progress made since receiving support.

Unlike programmes that place greater emphasis on pitch decks, the Made in Fire Fund will follow a founder-first approach. The selection process will focus on the founders' conviction, understanding of customer needs, originality of ideas, ability to execute, long-term thinking and willingness to learn.

The fund is open to graduating IIT Kanpur students applying individually or as founding teams. It will focus on technology-led businesses working across areas such as Artificial Intelligence (AI), SaaS, Consumer Internet, Deep Tech, Climate, Mobility, HealthTech, Enterprise Software and other emerging technology domains.

Announcing the initiative, Rajnish Kumar, Co-founder & Group Co-CEO, ixigo, said, "Every great company begins with one believer. Twenty-five years ago, IIT Kanpur gave me the confidence to build before I knew where that journey would lead. The Made in Fire Fund is my way of paying that belief forward. We want to back builders early, not because they have the perfect pitch deck, but because they have conviction, understand a real problem deeply and have the ability to build. My hope is that some of these founders will return years from now and become the first believers in the generation after them.”

Sharing his views on the initiative, Prof. Manindra Agrawal, Director, IIT Kanpur, stated, “Entrepreneurship fuels national development by creating jobs, driving innovation, and generating economic growth. While our students possess technical capabilities, the journey from idea to impact depends on early encouragement, mentorship, and access to experienced entrepreneurs. The launch of the Made in Fire Fund by our distinguished alumnus, Rajnish Kumar, demonstrates how giving back can support and sustain an entrepreneurial mindset among our students. I hope this motivates more graduating students to pursue entrepreneurship with confidence and creates a cycle where each generation of founders helps the next build new ventures."

Applications for the Made in Fire Fund are now open to graduating students from the IIT Kanpur Class of 2026. Interested students can find more details and apply through the official fund website.

Application link: https://madeinfire.co/fund/apply/

Rajnish Kumar is the Co-founder and Group Co-CEO of ixigo (Le Travenues Technology Ltd., listed on NSE & BSE). An IIT Kanpur alumnus in Computer Science, he began his career as a software engineer at Amadeus before co-founding ixigo in 2007.

He has led the company's product, technology, growth and AI strategy as it grew from a bootstrapped travel search engine into India's leading OTA for the 'next billion users', serving over 540 million annual active users in FY25. Kumar received the 2023 Distinguished Alumnus Award from IIT Kanpur and was recognised in the 'Comeback Kid' category at the Economic Times Startup Awards 2021.

An active mentor and investor in India's startup ecosystem, Kumar is also the author of Made in Fire, a book that explores entrepreneurship, resilience and the journey of building enduring companies.


Bombay Brasserie Singapore Hosts Aamir Khan with Special Lagaan Tribute

Bombay Brasserie Singapore Hosts Aamir Khan with Special Lagaan Tribute

By Hariharan U

Published on October 29, 2026

Bombay Brasserie Singapore, the Indian dining brand from Indian Hotels Company Limited (IHCL), welcomed actor and filmmaker Aamir Khan for a special lunch, marking the 25th anniversary of his acclaimed film Lagaan with a commemorative tribute.

The visit brought together Indian cinema and culinary hospitality, with the restaurant's team preparing a menu of Indian favourites under the direction of Executive Chef Areeb Rehman. Attention was given to the selection of dishes and the overall dining experience, reflecting the restaurant's emphasis on detail and personalised hospitality.

A highlight of the afternoon was a specially designed commemorative show plate created to celebrate the 25th anniversary of Lagaan. Released in 2001, the film remains a significant milestone in Khan's career as an actor and filmmaker. During his visit, Khan signed the plate, leaving the restaurant with a personal memento of the occasion.

The tribute connected the restaurant's hospitality experience with a landmark in Indian cinema, recognising the film's enduring place in popular culture and Khan's contribution to the industry.

A Meeting Place for Indian Sporting Icons

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Bombay Brasserie Singapore has also hosted prominent figures from Indian sport. In August 2026, Kapil Dev, Sunil Gavaskar and fellow members of India's 1983 Cricket World Cup-winning team gathered at the restaurant for a celebratory lunch.

These visits add to the restaurant's profile as a dining destination for Indian personalities travelling to Singapore, while reinforcing its connection with India's cultural and sporting heritage.

Bringing Bombay's Culinary Heritage to Singapore

First established in Kensington, London, in 1982, Bombay Brasserie has built its identity around India's diverse regional cuisines, presented through a contemporary dining experience. The brand has expanded internationally, with restaurants in destinations including Cape Town, Dubai, Singapore and Frankfurt.

The Singapore restaurant, located at South Beach, draws inspiration from Bombay's varied food culture, including Parsi cafés, seafood restaurants, chaat stalls and Continental influences. Its beverage programme also takes inspiration from colonial-era Bombay, with drinks reflecting the character of the city's neighbourhoods.

The interiors combine elements associated with Bombay's Parsi and Anglo-Indian communities, creating a setting that blends regional references with an international dining environment.

More than four decades after its London debut, Bombay Brasserie continues to introduce international audiences to India's culinary diversity. The Singapore restaurant's tribute to Lagaan added a cinematic dimension to this approach, bringing together food, film and a shared appreciation of Indian cultural heritage.

About Bombay Brasserie

Bombay Brasserie is a dining brand of The Indian Hotels Company Limited (IHCL), established in London in 1982. The restaurant celebrates India's regional cuisines through a contemporary interpretation of Indian dining.

Address: 26 Beach Road, #B1-23/24/25, South Beach Avenue, Singapore 189768

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