Urban Square Mall in Udaipur has just become even more exciting with the launch of the biggest 6-screen multiplex in the city, PVR INOX. Spanning over 40,000 square feet, this state-of-the-art cinema promises an unparalleled movie-going experience, featuring Udaipur's first-ever Insignia Gold auditorium.

The grand opening event saw the presence of notable guests, including Chief Guest Bhumika Poddar and Udaipur’s honorable Collector, Arvind Kumar Poswal, who both expressed their excitement about this new addition to the city’s entertainment offerings.

PVR INOX is designed to set a new standard for luxury and comfort in Udaipur. With a total seating capacity of 1,009, the multiplex includes plush recliners with ample legroom, on-seat dining, and advanced cinematic technologies. The Insignia Gold auditorium offers an immersive viewing experience with luxurious recliners, crystal-clear next-gen 3D screens, and Dolby Atmos sound systems for high-definition audio.

Each of the six auditoriums features unique color schemes and intricate fabric paneling, reflecting Udaipur’s rich heritage. The multiplex also boasts a lavish lounge and a live kitchen, offering gourmet dining options that elevate the overall cinema experience.

To celebrate the grand opening, Urban Square Mall is offering a special promotion: “Watch Movies @ Rs. 99 on May 31st, 2024.” This promotion allows movie enthusiasts to enjoy the latest blockbusters in a luxurious setting at an unbeatable price.

Uddhav Poddar, Managing Director of Bhumika Group, shared his excitement, stating, “We are thrilled to bring the immersive PVR INOX experience to Urban Square Mall. Introducing the Insignia Gold auditorium exemplifies our commitment to offering the best in cinema experiences. We aim to provide movie lovers with an exceptional entertainment destination to enjoy the latest films in a luxurious and comfortable setting, further solidifying our position as the city's premier shopping and entertainment destination.”

Ajay Bijli, Managing Director of PVR INOX Limited, emphasized the significance of this launch, “We are extremely pleased to expand our presence in Rajasthan with the opening of the biggest multiplex in the royal city, Udaipur. The new cinema destination houses the first INSIGNIA auditorium for the steady supply of content and passionate consumer demand for luxury cinema formats. Our focus will be to continue expanding our screen presence across the country to provide the highest global standards of out-of-home entertainment experiences to our patrons.”

Urban Square Mall is Udaipur’s largest mall, making it an ideal location for PVR INOX. The mall is easily accessible, offers ample parking, and provides a one-stop destination for shopping, dining, and entertainment. With the addition of PVR INOX, Urban Square Mall solidifies its position as the city’s premier shopping and entertainment destination.