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By Nithyakala Neelakandan
Published on April 20, 2024
Joining the vibrant lineup of Nao Spirits' innovative gin creations is Punk Gin, a rebellious take on the classic pink gin. Crafted with a blend of fresh strawberries and hibiscus flowers, Punk Gin challenges the norms of traditional gin-making with its bold flavors and anti-establishment attitude.
Unlike conventional pink gins laden with artificial additives and sugars, Punk Gin stays true to its craft by using only the freshest ingredients. Handpicked strawberries from Mahabaleshwar, renowned for their exquisite flavor, are meticulously macerated with Nao Spirits' classic London Dry Gin for 48 hours. A hint of dried hibiscus flowers adds a touch of brightness and acidity, resulting in a champagne-pink gin bursting with freshness.
Punk Gin offers a sensory journey with every sip. Fresh and vibrant strawberry notes greet the palate, followed by hints of lemon peel, black pepper, and juniper on the finish. This delightful combination makes Punk Gin the perfect companion for warm summer days and balmy evenings.
Anand Virmani, Co-founder and CEO of Nao Spirits, says “Pink Gins are all the rage, but most pink gins have artificial flavouring, colour and lots of sugar, bearing little semblance to a real gin. As the pioneering craft gin brand in India, we use every opportunity to guide the category forward and set the right example for what it means to be ‘craft’. That is exactly what we did with Punk Gin – stuck to our principles in a fast-growing and competitive landscape by using fresh ingredients and taking Pink Gin back to its origins and showcasing what it was really intended to be.”
Punk Gin is currently available in Goa and Karnataka, with plans for expansion to Haryana. To fully appreciate its flavors, enjoy Punk Gin with tonic water and garnish with a slice of fresh strawberry, accompanied by a basil leaf or sprig of rosemary. Remember to refrigerate Punk Gin to preserve its freshness and vibrant taste.
As the Indian gin scene continues to evolve, Nao Spirits remains at the forefront of innovation and excellence. With Punk Gin, they invite gin enthusiasts to embrace the spirit of rebellion and indulge in a truly refreshing experience. Join the revolution and discover the bold flavors of Punk Gin today.
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