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By Nishang Narayan
Published on October 13, 2024
India’s tourism sector is witnessing a significant surge, with foreign tourist arrivals expected to exceed pre-pandemic levels by 2025, according to the latest "How India Travels 2024 – The Inbound Edit" report by Booking.com. The report, conducted in collaboration with Accenture, highlights India's growing appeal, underscored by its rich cultural heritage, diverse landscapes, and competitive pricing, making it one of the top destinations in South Asia.
In 2023 alone, over 9 million foreign tourists visited India, driving foreign exchange earnings (FEEs) from tourism to USD 15.3 billion in the first half of 2024. This marked a 17.6% increase from the previous year and a 5.5% jump from pre-pandemic levels in 2019. The surge in inbound tourism is not just boosting the economy but also creating substantial employment opportunities, with the potential to generate 58 million jobs by 2033.
The United States, United Kingdom, Germany, and United Arab Emirates have emerged as top inbound markets, replacing traditional frontrunners like China and Canada. In 2024, new markets like Hong Kong, Australia, Italy, and the Netherlands also made their way into the top 10. While major cities such as Delhi, Mumbai, Bengaluru, and Jaipur continue to attract the lion's share of visitors, lesser-known destinations like Hampi, Leh, Patnitop, and Khajuraho have seen year-on-year growth double, as tourists increasingly seek out off-the-beaten-path experiences.
The influx of tourists has been fueled by the ease of online bookings and greater flexibility, with 52% of visitors opting for full travel packages and 40% booking individual components separately. Online platforms are playing a key role in offering personalized travel experiences, a growing trend among foreign tourists.
Despite the positive trajectory, challenges remain. Limited customization options (49%), a lack of seamless travel packages (51%), and an overwhelming amount of information (43%) were some of the barriers identified in the report. Addressing these issues will be crucial to maintaining momentum in the inbound travel market.
As part of World Tourism Day celebrations, the Indian government has launched several initiatives to bolster the industry, including the "Chalo India" campaign, which offers 1 lakh gratis visas to foreign tourists. The Paryatan Mitra and Paryatan Didi programs have also been introduced to promote responsible tourism across 50 prominent destinations, fostering sustainability and empowering local communities.
Looking ahead, India’s inbound tourism is poised for further growth. The report emphasizes the need for simplified visa processes, expanded international flight routes, and continued promotion of India’s diverse travel offerings. With targeted investments in infrastructure and digital resources, India is set to cement its position as a premier global travel destination.
Mugdha Sinha, Director General of Tourism, stated, “Vision 2047 for Tourism is designed to position India as a leading global destination. Through technology and data analytics, we are committed to offering travelers unparalleled experiences, from wellness to adventure tourism.”
Santosh Kumar, Country Head at Booking.com, noted, “The surge in foreign tourist arrivals demonstrates India’s rising stature as a must-visit destination, offering authentic and immersive experiences that cater to a wide variety of traveler preferences.”
Anshul Gupta, Managing Director at Accenture, added, “India’s tourism industry is undergoing a technology-driven transformation. Leveraging AI and big data, the country is well-positioned to streamline travel operations and enhance visitor experiences, reinforcing its place on the global tourism map.”
With such strong indicators, the future of India’s inbound tourism looks brighter than ever, promising further economic growth and global recognition for the nation’s unparalleled travel experiences
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By Hariharan U
Published on December 25, 2025
Following the release of the visually striking trailer of the Bollywood entertainer Tu Meri Main Tera, curiosity around its breathtaking coastal backdrops has surged among Indian audiences. From turquoise waters to sun-drenched decks and high-energy yacht parties, the film’s sailing sequences have quickly become talking points online.
Yacht Week has now confirmed that these iconic scenes are not cinematic fantasy. The sailing lifestyle, vibrant social moments, and the much-talked-about circle raft parties featured in the trailer are part of its real-world experience and Indian travellers are officially invited to join.
Shot along Croatia’s stunning Adriatic coastline, the film showcases destinations such as Hvar, Vis, and Brač. These islands form the core of Yacht Week’s legendary Original Route, a carefully curated sailing journey that has long been popular with travellers from around the world.
For Indian audiences, this marks a chance to step beyond the screen and experience the lifestyle themselves. Yacht Week combines island-hopping, sailing, and immersive social experiences that closely echo the companionship, romance, and freedom portrayed in Tu Meri Main Tera.
The week-long journey mirrors the spirit of the film, taking guests along the same Adriatic waters, stopping at historic coastal towns and hidden bays. Days are spent soaking up the sun on deck, swimming in clear blue waters, and enjoying relaxed seaside meals. Evenings transform into open-air celebrations, culminating in the iconic Circle Raft, a signature Yacht Week moment where yachts connect in the middle of the sea to create a floating celebration, just as seen in the trailer.
Despite its global reputation, Yacht Week is positioning the experience as accessible for Indian millennials, couples, and groups of friends. Flexible instalment plans are also available, allowing guests to secure their spot with an initial deposit.
Commenting on the growing interest, Sahil Wahid, Director, Revel Travel — Official Travel Partner for India, said,
“We were thrilled to see Bollywood bring the energy of Yacht Week to the big screen with Tu Meri Main Tera. The trailer perfectly captures the spirit of friendship and freedom that defines our global community. We know Indian travelers have a deep love for travel and cinema, and we are ready to welcome them to live the journey they've fallen in love with on screen — real yachts, real people, and the real Adriatic summer.”
Bookings are now open for the upcoming summer season, offering Indian travellers the opportunity to experience the exact route, lifestyle, and energy that made the film’s sailing scenes go viral.
For more details, visit: www.theyachtweek.com
Published on December 19, 2025
As the countdown to 2026 begins, ZANA Luxury Resorts and Country Inn Hotels & Resorts invite travellers to celebrate the New Year in style with thoughtfully curated packages across some of India’s most picturesque destinations. From lakeside luxury and hill retreats to wildlife escapes, these celebrations promise a perfect blend of fun, relaxation, and indulgence.
ZANA Luxury Resorts – Jim Corbett: Guests at ZANA Luxury Suites & Cottages and ZANA In The Wild can enjoy an energetic New Year under the stars with DJ entertainment, fireworks, lucky draws, and a live performance by acclaimed percussionist Nishant Gugnani. A dedicated kids’ zone and special buffet ensure fun for all ages.
ZANA Lake Resort, Udaipur: Celebrate amid the shimmering lakes of Udaipur with a serene yet festive lakeside gala dinner. Guests can enjoy gourmet breakfasts, leisurely hi-teas, and even bring their own alcohol for a personalised experience.
ZANA By The Ganges, Rishikesh: This newest luxury address offers a soulful start to 2026 with a lively gala dinner, live singing, and tranquil views of the Ganges and Himalayas—perfect for those seeking festive celebrations with a touch of serenity.
ZANA Forest Resort, Ranthambore: Spread across 11 acres, the resort blends luxury cottages, green spaces, and a festive gala dinner, making it ideal for families and nature enthusiasts looking for a peaceful yet memorable New Year.
Country Inn Nature Resort, Bhimtal: Surrounded by hills and crisp mountain air, guests can enjoy a DJ, fireworks, Kumaoni folk dance, live singing, bonfire, and a lavish gala dinner, providing a joyous and family-friendly way to welcome 2026.
Country Inn Premier, Mussoorie: Step into the New Year with panoramic hill station views, warm hospitality, a lively DJ, and gala dinner, creating a relaxed yet festive celebration in Mussoorie.
Country Inn Riverside Resort, Jim Corbett: Adjacent to ZANA In The Wild, this property offers a nature-centric celebration with fireworks, bonfire, DJ entertainment, lucky draws, and live percussion performances, ensuring a memorable New Year getaway.
Across all locations, guests can enjoy live music, curated gastronomic experiences, and immersive entertainment designed to create unforgettable memories. With these New Year packages, ZANA Luxury Resorts and Country Inn Hotels offer the perfect blend of celebration, comfort, and scenic beauty.
Published on December 10, 2025
PRISM, the parent company of OYO, has announced a full refund policy for guests who could not check into their hotels between December 5 and 15, 2025 due to the widespread flight disruptions across India. With more than 1,400 flights cancelled over the weekend and multiple delays crossing four hours, thousands of travel plans were affected at the peak of the wedding and holiday season.
Under this policy, guests who booked through the OYO or CheckIn apps will receive automatic refunds once they submit valid proof of cancellation or delay. PRISM is also coordinating closely with its hotel partners to ensure the process is smooth and does not burden small and mid-sized properties that depend heavily on seasonal business.
Sharing more details, Varun Jain, Chief Operating Officer, PRISM Asia, said, “Our early estimates indicate that significant bookings across our hotel network may be affected by the ongoing flight disruptions. Coinciding with the peak wedding and holiday season, both leisure and business travel plans are being impacted. Our decision to offer full refunds is guided by empathy and a sense of responsibility to ensure our guests are not financially burdened by circumstances entirely beyond their control.”
PRISM today operates 13,000+ hotels under brands such as Townhouse, Sunday and Palette across India. To support the increased volume of queries, the group has also expanded its customer service team to help guests with refund requests and clarity on documentation. The company will continue to monitor the situation and extend the refund window if required.
Guests can access detailed policy information or raise requests through the CheckIn policy page or contact the dedicated support helpline.
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