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By Nishang Narayan
Published on August 21, 2024
Gorakhpur, 20 August 2024: Fortune Hotels, a distinguished member of ITC's hotel group, has announced a significant milestone in its expansion journey with the signing of an operating agreement for an upscale hotel in Gorakhpur, Uttar Pradesh. This marks the brand's seventh strategic alliance in the state, reinforcing its commitment to one of India's most dynamic and fast-growing regions.
Speaking on this development, Samir MC, Managing Director of Fortune Hotels, expressed, "It was only prudent for us to further strengthen our presence in Uttar Pradesh given the state's brimming potential of promising returns. We already have six strategic alliances in UP, and the signing of this agreement further exudes our commitment to the state. Fortune Park Gorakhpur will enable us to cater to all kinds of transient travelers as well as city guests. This up-and-coming region presents a promising opportunity, making it the perfect timing for forging such alliances. With this new property, we emphasize our focus to deliver exceptional hospitality experiences in emerging markets across India."
Fortune Park Gorakhpur is set to become a key landmark in the heart of the city. The hotel will offer 74 contemporary, well-appointed rooms, multiple F&B outlets, and modern meeting and banquet spaces. Designed to cater to a diverse range of guests, from city dwellers and business travelers to pilgrims, the property promises an upscale experience that blends comfort with state-of-the-art facilities.
Scheduled to open its doors in October 2026, Fortune Park Gorakhpur boasts a prime location just a short walk from the railway station, 7.5 km from Gorakhpur International Airport, and approximately 3 km from the historic Gorakhnath Math. This temple, significant to the Nath monastic order, draws numerous visitors and devotees year-round, adding to the hotel's strategic appeal.
Beyond its religious significance, Gorakhpur is rapidly emerging as a preferred destination for businesses and investors. The city's growing IT and startup ecosystem, along with an upcoming IT Park, positions Gorakhpur as a pivotal metropolis in the Purvanchal region of Uttar Pradesh. Its proximity to the Nepal border, Varanasi, and the state capital of Lucknow further enhances its regional importance.
About Fortune Park Hotels Ltd
Fortune Park Hotels Ltd is a wholly owned subsidiary of ITC Ltd. and is recognized as India's leading chain of first-class, full-service business and leisure hotels. With 69 signed alliances and over 5,200 rooms across 59 cities, including Nepal, Fortune Hotels offers contemporary accommodations for both business and leisure travelers. The brand is known for its convenient locations, excellent cuisine, efficient service, and competitive pricing, making it a popular choice among discerning travelers. Operating under sub-brands like Fortune Select, Fortune Park, Fortune Inn, and Fortune Resort, the chain ensures guests can easily find a property that suits their specific needs.
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By Hariharan U
Published on September 18, 2025
Lemon Tree Hotels has announced the signing of its latest property Lemon Tree Hotel, Gaya, Bihar. The upcoming hotel will feature 56 well-appointed rooms, a restaurant, banquet and meeting facilities, along with a swimming pool, fitness centre, spa, and other public spaces. The property will be managed by Carnation Hotels Private Limited, the management arm and wholly-owned subsidiary of Lemon Tree Hotels Limited.
Strategically located, the hotel offers easy access to both Bodhgaya Airport (14 km) and Gaya Railway Station (6 km), while being well-connected by road for public and private transport.
Commenting on the signing, Kapil Sharma, Executive Vice President, Finance & Chief Financial Officer, Lemon Tree Hotels, said, “With this signing, we further enhance and strengthen our footprint in Bihar, where we operate one hotel and have one more upcoming. This aligns with our strategy of expanding our brand across the country to delight our guests with comfortable options.”
Lemon Tree Hotels has steadily grown since its first 49-room property in 2004. Today, the group welcomes over 1.5 million guests annually across 110+ operational hotels in 75+ cities in India and overseas, with a pipeline of 110+ upcoming properties. Its network spans metro hubs such as Delhi-NCR, Mumbai, Bengaluru, and Hyderabad, along with tier II and III cities like Jaipur, Udaipur, Kochi, and Indore. Internationally, Lemon Tree Hotels is present in Dubai, Bhutan, and Nepal.
With the new signing in Gaya, Lemon Tree continues to build on its reputation for comfort, consistency, and refreshing hospitality — serving both business and leisure travellers alike.
Published on September 16, 2025
ALIVAA Hotels & Resorts has reached a new milestone with the addition of The Hoften Lotus Court in Greater Noida West, Uttar Pradesh, marking the 20th property in its growing portfolio. The launch strengthens ALIVAA’s footprint in a key market and aligns with its ambitious expansion strategy.
Operating under The Hoften brand, the hotel is designed for modern travellers seeking smart, efficient service combined with comfort and convenience.
Akash Bhatia, CEO of ALIVAA Hotels & Resorts (Managed & Franchise Business), said, "We are absolutely thrilled to welcome Hotel Lotus Court into The Hoften family and the wider ALIVAA Hotels & Resorts collection. Greater Noida is a dynamic destination, and this partnership enables us to offer our guests an even broader range of exceptional experiences. Hotel The Hoften Lotus Court perfectly embodies the unique charm and high standards of our brand, and we're confident it will be a valuable asset to our expanding portfolio."
Vikramjit Singh, Founder of ALIVAA Hotels & Resorts, highlighted the strategic significance of Greater Noida, "As we strive to become a leading national player, Greater Noida holds a critical position in our roadmap. This signing establishes our foothold in the country's growing corporate hub. The upcoming Jewar Airport will be a game-changer, boosting business and leisure travel and creating immense opportunities for us."
Arjun Singh, owner of The Hoften Lotus Court, shared his excitement, "Joining forces with ALIVAA Hotels & Resorts and bringing Hotel Lotus Court under The Hoften brand is a momentous occasion for us. Their deep expertise and commitment to guest satisfaction perfectly complement our vision. This is our second property with the same brand, reflecting our confidence and commitment. We look forward to delivering memorable experiences to our guests."
This milestone reinforces ALIVAA Hotels & Resorts’ dedication to expanding its portfolio, delivering exceptional stays, and creating unforgettable experiences across India’s key travel destinations.
About ALIVAA Hotels & Resorts:ALIVAA Hotels & Resorts is a dynamic hospitality group focused on creating exceptional guest experiences. Operating under the ALIVAA and The Hoften brands, the company emphasizes quality, innovation, and guest delight, offering memorable stays across established and emerging destinations.
Published on September 13, 2025
Treat Hotels & Resorts is expanding its presence in North India with the addition of two new premium properties in culturally and historically significant destinations, Kumbhalgarh in Rajasthan and Chhatrapati Sambhajinagar in Maharashtra.
The first, Treat Aranya Resort, Kumbhalgarh, marks the brand’s debut in Rajasthan. Set against the backdrop of the Aravalli Hills and close to the UNESCO World Heritage Site of Kumbhalgarh Fort, the resort offers a tranquil escape where heritage and modern comfort come together. Guests can expect spacious rooms, landscaped lawns, panoramic views, and a setting ideal for those seeking both relaxation and cultural exploration.
The second property, Treat Imperial, Chhatrapati Sambhajinagar, is positioned at the city’s heart and designed as an upscale venue for weddings, corporate retreats, and family getaways. With regal architecture, expansive banquet spaces, gourmet dining, and premium hospitality services, it caters especially to large-scale weddings and events while reflecting the cultural spirit of Sambhajinagar.
“These launches mark a new chapter in our journey,” said Mr. Alok Mundra, Managing Director, Treat Hotels & Resorts. “We’re not just building properties; we’re creating destinations that celebrate India’s diversity in architecture, cuisine, and celebrations, without compromising on luxury.”
Adding to this, Devendra Singh, General Manager, Development & Acquisitions, noted, “These developments are a testament to our vision of expanding thoughtfully into destinations that hold cultural, historical, and economic significance.”
With these upcoming launches, Treat Hotels & Resorts strengthens its position as one of India’s fastest-growing hospitality brands. Both properties uphold the brand’s philosophy of offering meaningful celebrations, memorable escapes, and enriching experiences — all while preserving India’s timeless heritage.
For inquiries and partnerships, visit www.treatresorts.com.
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