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By Author
Published on January 2, 2025
As the calendar turns to a new year, BK Café by Burger King India is serving more than just coffee—it’s serving a glimpse into the future. Introducing “Coffee Fortunes,” an innovative and interactive experience that marries ancient Turkish coffee-reading traditions with cutting-edge artificial intelligence. Guests at BK Café can now enjoy their favorite brew while discovering their personalized fortunes for 2025, making their New Year celebrations extra special.
Drawing inspiration from the ancient practice of tasseography, where coffee grounds or tea leaves reveal one’s destiny, BK Café is using AI to analyze coffee foam patterns. With just a few simple steps—stirring, sipping, and photographing their coffee—guests can upload the foam’s image to a dedicated microsite, http://bkcafecoffeefortunes.com/. The AI engine then interprets the patterns and unveils a bespoke fortune, adding a sprinkle of mystique and delight to their coffee moment.
From December 28, 2024, to January 3, 2025, “Coffee Fortunes” will be available across all BK Café outlets in India. Guests who share their fortunes on social media will receive a complimentary cup of Cold Coffee, ensuring their experience is both flavorful and fun. The activity not only offers an engaging New Year celebration but also turns a regular coffee break into a memorable, story-worthy event.
Kapil Grover, Chief Marketing Officer, Burger King India, shared his excitement about the campaign: “At BK Café, we believe every cup of coffee tells a story, and this New Year, we’re taking that to the next level with ‘Coffee Fortunes.’ This activity celebrates the magic of coffee while bringing people together to share their stories and moments of joy. It’s our way of kicking off the year by engaging with our guests in a positive and interactive way.”
Pravin Sutar, National Creative Director of Leo Burnett South Asia, elaborated on the creative concept: “As the new year approaches, everyone’s curious about what lies ahead. ‘BK Café Coffee Fortunes’ taps into that excitement in a way that’s never been seen before. By combining extensive data with innovative technology, we’ve transformed coffee into more than just a beverage—it’s now a fun, interactive, and personalized experience that creates a positive buzz around BK Café.”
“Coffee Fortunes” exemplifies Burger King’s commitment to redefining the coffee experience by combining tradition, technology, and a touch of playfulness. Whether your 2025 fortune predicts adventure, love, or success, BK Café ensures that your coffee moment is unforgettable. This initiative not only underscores Burger King’s dedication to innovative guest experiences but also positions BK Café as a brand that delivers both exceptional coffee and meaningful connections.
Guests are invited to visit BK Café, upload their coffee foam images to the microsite, and unlock their fortunes. To amplify the experience, those who share their fortunes on social media will receive a complimentary cup of coffee. It’s an irresistible way to ring in the New Year while celebrating with friends and family.
For more information, visit http://bkcafecoffeefortunes.com/.
Video: https://we.tl/t-yRvr1W6OYYInstagram Post: https://www.instagram.com/p/DENDUNvTUlj/?hl=en
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By Manu Vardhan Kannan
Published on November 30, 2025
ibis Hyderabad has introduced The Groove Hub, its brand-new open-air dining destination designed to match the brand’s energetic and youthful personality. The space brings together relaxed seating, warm lighting and upbeat décor, creating an ambience where guests can enjoy conversations, food and music in a free-flowing, easy way. The venue reflects the spirit of today’s modern traveller as well as the city’s local crowd, offering a comfortable spot to unwind.
Sharing his thoughts on the launch, Tejus Jose, director of operations, ibis & ibis Styles India, said, “At ibis, we’ve always believed in creating spaces that blend great design, comfort, and a sense of community. The Groove Hub is an embodiment of that belief, a lively open-air venue where people can unwind, connect, and enjoy memorable culinary experiences. It’s an exciting new addition that complements the overall vibe of ibis Hyderabad.”
Adding to this, John Surendranath, general manager, ibis Hyderabad, said, “The Groove Hub is a passion project for our team, a space that reflects Hyderabad’s evolving dining culture while staying true to ibis’ approachable charm. Hyderabad is a city that beautifully blends tradition with modernity, and we wanted The Groove Hub to mirror that spirit. Our goal was to create an inviting alfresco setting where guests can savour innovative dishes, sip on refreshing mocktails, and unwind after a busy day in this vibrant metropolis. It’s designed to feel like an escape within the city, vibrant, soulful, and full of rhythm, just like Hyderabad itself.”
With its inviting atmosphere, flavour-packed dishes and signature ibis charm, The Groove Hub aims to become a go-to spot for relaxed afternoons, lively brunches and easy-going evenings. Whether guests want to enjoy a sunny meal or settle in for a calm dinner under the stars, the venue offers a refreshing new dining experience at ibis Hyderabad.
Karigari by Chef Harpal Singh Sokhi has rolled out its Limited Edition Winter Menu, a spread that celebrates the warmth of North Indian winters. Crafted with seasonal produce and memories from Chef Harpal’s own family kitchens, the menu blends homely comfort with nostalgic flavours.
The experience begins with dishes that instantly bring back winter-time aromas. The Singhade and Shakarkandi ki Chaat carries the tangy and smoky feel of roasted shakarkandi carts that once dotted Delhi’s streets. The Amritsari Paya Shorba served with Khameeri Naan brings the bustling charm of Amritsar’s lanes, while the Silbatte ki Pahadi Dal offers a rustic, earthy touch with roasted lentils and zakhia-seed tempering. For those who love simple, homestyle winter meals, the Methi Bathua Paratha and Saag Murgh offer the familiar comfort associated with Punjabi homes.
At the heart of the menu is the season’s most loved classic. The Sarson ka Saag with Masala Makai Paratha Thaali brings together fresh winter greens and slow cooking, inspired by the flavours of Chef Harpal’s nani’s kitchen in Patti. The dessert selection takes the warmth a step further. The Kali Gaajar ka Halwa with Panjiri is made the traditional way, while the Akhirot & Anjeer ka Halwa adds a rich, layered sweetness, finished with crisp kataifi and fresh pear.
To complete the winter experience, Karigari also brings back its seasonal Mulled Wine, gently warmed with citrus and whole spices for a cosy finish to the meal.
Every dish on this menu leans into winter’s produce, rituals and nostalgia, giving diners a meal that feels homely, comforting and perfect for the season.
Fact Sheet:
● Outlet: Available across pan-India in 11 outlets (Noida Sector 51, Noida Sector 142, Karkardooma, Punjabi Bagh, Civil Lines, Faridabad, Connaught Place, Indore, Dehradun, Bangalore, Gurugram)
● Timing: 12 PM - 12 AM
By Hariharan U
Published on November 29, 2025
IGP, one of India’s leading D2C gifting platforms and a strong name in the cakes category, has launched a first-ever limited-edition Global Cake Collection, bringing iconic flavours from eight countries to the Indian market. With cakes becoming an essential part of modern celebrations, the brand aims to offer a fresh, imaginative way of enjoying desserts inspired by global cultures.
Launched on World Cake Day, the campaign revolves around the idea that every cake tells a story. To mark the occasion, IGP introduced Cakes of the World, a chef-crafted collection that showcases globally inspired flavours paired with IGP’s signature craftsmanship and attention to detail.
The limited-edition range features eight distinct creations:
France: Smooth Salted Caramel
Italy: Rich Mocha Espresso
Belgium: Indulgent Chocolate Truffle
Switzerland: Velvety Hazelnut Praline
Canada: Fluffy Blueberry Cream
India: Festive Rasmalai
United States: Classic Red Velvet
UAE: Decadent Chocolate Kunafa
Each cake highlights a beloved flavour story from its region, presenting a blend of cultural inspiration, culinary creativity, and global indulgence.
Speaking about the launch, Tarun Joshi, Founder and CEO, IGP, said, “IGP has always been at the forefront of redefining the cake experience in India, and there couldn’t be a more perfect day than World Cake Day to deepen that association. With this year’s campaign, we are introducing Cakes of the World—an invitation to enjoy international flavours and celebrate the joy and indulgence that the year-end season brings. It’s our way of sharing the world’s most loved cakes, crafted in a distinctly IGP way.”
The campaign is supported by a multi-platform rollout, including teasers, digital content, creator collaborations, and communication across the brand’s website, email, and WhatsApp channels. With a strong focus on storytelling and flavour exploration, IGP aims to make World Cake Day a moment of global celebration rather than just an annual observance.
IGP continues to lead innovation in the cakes category, from developing chef-driven signature flavours to building a robust nationwide delivery network. The brand has delivered over 1,500 tons of cakes across India, enough to fill more than 650 food trucks, marking millions of celebrations across the country.
About IGP:
IGP is one of the largest D2C gifting companies with offices in India, Singapore, and Dubai. The International Gifts Platform offers a wide range of festival merchandise, gifts, flowers, cakes, plants, gourmet foods, and personalised products. With customers across 100+ countries and 1000+ Indian cities, the brand has created over 20 million gifting experiences so far.
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