This Raksha Bandhan, Bharat Vedica – A Patel Venture – reimagines sibling love with a gift rooted in wellness, tradition, and thoughtful indulgence. The brand has unveiled its limited-edition Rakhi Hamper, a beautifully curated blend of Vedic-inspired luxury and Indian ritual purity, made for the modern conscious consumer.

The hamper brings together some of Bharat Vedica’s signature offerings, A2 Gir Cow Ghee, Gulkand-infused honey, jaggery powder, an organic handcrafted rakhi, and a jute bag of artisanal chocolates made in small batches using Ayurvedic principles.

“Raksha Bandhan is more than just a festive occasion, it’s a moment to honour our roots and share a token of protection and care. Our Rakhi Hamper reflects this sentiment by offering purity and provenance in every element,” shared Arvind Patel, MD, Bharat Vedica – A Patel Venture.

The hampers are available exclusively on BharatVedica.com. In a market increasingly drawn to mindful and ethical gifting, Bharat Vedica taps into a growing movement, luxury that feels good and does good.

About Bharat Vedica:

A passion-driven D2C wellness brand, Bharat Vedica revives India’s agricultural wisdom through certified organic and chemical-free products. From Bilona A2 Gir Cow Ghee and wood-pressed oils to raw honey, every product is lab-tested and ethically sourced. At its core, Bharat Vedica is not just a brand, it’s a cultural revival of holistic wellness, bringing age-old nourishment into the modern kitchen.

In a powerful push for environmental responsibility, Smiling Tree, a prominent green initiative devoted to climate action and ecological awareness, has launched its new campaign — ‘Reuse & Recycle’. Targeting communities across Delhi-NCR, the campaign encourages people to embrace mindful consumption, reduce waste, and adopt eco-friendly lifestyles.

The initiative was unveiled by Dr. Mukesh Kwatra, Founder of Smiling Tree, who shared his thoughts at the launch event. “Our planet is drowning in waste. It's time we realize that sustainability begins at home. Through this campaign, we aim to inspire individuals and institutions to adopt the 3Rs — Reduce, Reuse, Recycle — in their everyday lives. A small change in our habits can lead to a big impact on the environment,” he said.

The ‘Reuse & Recycle’ campaign will feature a range of activities including community outreach programs, school visits, eco-workshops, and awareness drives. The goal is to educate people about repurposing old materials, segregating waste properly, and cutting down on plastic use. Smiling Tree’s team of dedicated volunteers and green ambassadors will spearhead these efforts, working closely with local residents, students, and civic authorities.

To make recycling simpler and more effective, special collection points for recyclable materials are being established across various neighborhoods. By making it convenient, Smiling Tree hopes to nurture a long-lasting culture of sustainability.

The initiative has already garnered strong support from educational institutions, RWAs (Resident Welfare Associations), and corporate partners, all joining hands to build a greener future. With these collective efforts, Smiling Tree aims to show that small, consistent changes can lead to significant positive impacts on the environment.

Kairali Ayurvedic Group has inaugurated its first Kerala Ayurveda wellness treatment centre in Jaipur, Rajasthan, marking the group’s 11th centre in India and 17th globally. Located in Paschim Vihar, Vaishali Nagar, the centre features four well-equipped treatment rooms and aims to deliver authentic Ayurvedic therapies in a city that is rapidly becoming a wellness destination.

Executive Director Abishek K Ramesh highlighted Jaipur’s ₹1,400 crore wellness tourism economy and its alignment with Ayurveda’s growing relevance in modern India. Partnering with Dr. Rahul Sharma, Chief Embryologist at Ishwa IVF Pvt. Ltd., the centre is envisioned as a sanctuary for healing, rejuvenation, and preventive care.

With Vaishali Nagar’s upscale infrastructure and excellent connectivity, the centre is poised to become a trusted space for holistic wellness. Dr. Sharma emphasized that Rajasthan’s strong Ayurvedic education ecosystem makes it the ideal location for promoting authentic Indian healing traditions. 

Built on Kairali’s legacy of over three decades, the Jaipur centre promises to uphold the brand’s commitment to purity, professionalism, and personalized care in every treatment it offers.