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By Author
Published on October 1, 2023
Western Australia, known for its stunning landscapes, is set to become the ultimate self-drive holiday destination thanks to a new global tourism campaign led by Formula 1 star Daniel Ricciardo. Titled 'Drive the Dream,' the campaign showcases WA's diverse road trip itineraries, connecting iconic destinations and experiences in the state.
Ricciardo and his best mate, Blake, embarked on a road trip from Perth to Exmouth along the Coral Coast Highway, exploring Western Australia's breathtaking attractions. Their adventures included swimming with whale sharks, participating in an Aboriginal cultural experience involving fishing and cooking, and camping at Bullara Station.
The campaign aims to attract travellers from around the world to experience WA's open roads and unique adventures. It will be rolled out over the next year, targeting key international markets such as Europe, the UK, South East Asia, and Japan. Partnerships with Qantas, Trip.com, and Expedia will further encourage travel bookings to Western Australia.
Daniel Ricciardo, a proud Western Australian and global Formula 1 superstar, was chosen to front the campaign, highlighting his home state's incredible beauty and appeal. The campaign's success is expected to create local jobs and support businesses across the state.
Ricciardo, who has gained international recognition through Formula 1 and Netflix's "Drive to Survive" series, believes that Western Australia's road trips offer a unique adventure, and he is excited to share this experience with the world.
The campaign, a follow-up to the previous 'Walking on a Dream' initiative, aims to turn awareness into action and make Western Australia a must-visit destination for road trip enthusiasts. With its stunning landscapes and diverse attractions, WA is now firmly on the global map as the ideal location for a memorable road trip adventure.
As the 'Drive the Dream' campaign takes off, travellers from far and wide are expected to flock to Western Australia, supporting local businesses and boosting the state's tourism and hospitality industries. Western Australia, with its vibrant communities and breathtaking destinations, awaits adventurers eager to explore its wonders.
Daniel Ricciardo's road trip adventure is set to inspire travellers to experience Western Australia's dreamlike landscapes and unforgettable road trip experiences. Western Australia's Deputy Premier and Minister for Tourism, Rita Saffioti, believes that the campaign will help Western Australia stand out as one of the world's most unique and desirable road trip destinations, both now and in the future.
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By Hariharan U
Published on February 2, 2026
The era of one-dimensional travel is quietly fading. Today’s travellers no longer want to pick a single vibe and stick to it. Instead, they seek destinations that allow them to move freely between adventure and calm, indulgence and simplicity, outward exploration and inward reset. Destinations that offer this kind of fluidity are fast becoming the new benchmarks for meaningful travel.
Here are five global destinations that let travellers experience many moods in one journey.
Ras Al Khaimah, UAEFor Nature Lovers and Adventure Enthusiasts
Ras Al Khaimah offers a rare balance between high-adrenaline adventure and unhurried coastal living. Mornings can begin atop Jebel Jais, home to the world’s longest zipline, followed by a leisurely brunch at 1484 by Puro, the UAE’s highest restaurant. Afternoons open up possibilities such as gyrocopter flights with Jazirah Aviation Club or kayaking through the Al Rams Mangroves, where flamingos and herons often make an appearance. As the day slows, Al Marjan Island sets the tone for evenings by the sea, with resorts like Mövenpick Resort Al Marjan Island offering beachside swims, spa wind-downs, open-air dining at Ula and sunset drinks at Neo Sky Bar overlooking the Arabian Gulf.
Krabi, ThailandFor Wellness Seekers and Luxury Connoisseurs
Krabi effortlessly blends deep wellness with refined luxury, especially at Phulay Bay, the world’s first Ritz-Carlton Reserve. Days here unfold entirely at the guest’s pace. Sunrise yoga sessions overlook the Andaman Sea, followed by Thai herbal compress rituals and breakfasts curated around personal rhythms, all guided by a dedicated butler. Then comes complete retreat. Villa doors close, private pools take over and time dissolves into reading, floating and stillness. Phulay Bay brings together indulgence and introspection without forcing a schedule.
Doha, QatarFor Big-Moment Lovers and Calm Collectors
Doha caters to travellers who shift between social energy and solitude. At Hilton Salwa Beach Resort, one side of the property pulses with activity at the Desert Falls Water & Adventure Park, complete with roller coasters, surf riders and wave pools. Cross over, and the mood transforms entirely. Beachfront villas, adults-only pools, private cabanas and long stretches of quiet shoreline create space for complete sensory withdrawal. The resort allows guests to follow their mood rather than resist it.
Bali, IndonesiaFor High-Energy Seekers and Slow-Travel Purists
Bali’s rhythm is all about contrast. At The Ritz-Carlton, Bali, the experience begins expansively with cliff-top views, sunrise walks along Sawangan Beach and open-air breakfasts overlooking the ocean. As the stay unfolds, the energy softens. Villas turn inward, shaded courtyards replace schedules and plunge pools encourage pause. Spa rituals favour long, traditional Balinese therapies, while dinners stretch late into candlelit evenings. Bali allows momentum to fade naturally, without forcing stillness.
Colombo, Sri LankaFor Outward Explorers and Inward Resetters
Just outside Colombo, The Wallawwa offers an elegant counterpoint to the city’s vibrancy. Mornings begin with slow breakfasts on a shaded veranda inside a restored manor house, surrounded by manicured lawns and quiet gardens. Step outside, and Sri Lanka reveals its lively pulse through tuk-tuks, temple bells, fish markets and coastal drives. Evenings bring a return to calm with garden dinners, chilled pools and deep quiet. The Wallawwa allows immersion without overwhelming the senses.
The best journeys today no longer demand consistency. They reward contrast. Because modern travel is not about choosing a single mood, but about enjoying the freedom to experience them all.
By Manu Vardhan Kannan
Published on February 1, 2026
Emirates and Marriott International, Inc. have signed an agreement to open Emirates Wolgan Valley, a Ritz-Carlton Lodge, a 40-key all-inclusive luxury lodge located within a 7,000-acre conservancy in Australia’s Greater Blue Mountains World Heritage area. Expected to open in mid-2026, the project marks the first-ever Ritz-Carlton Lodge globally and represents a major milestone for regional luxury tourism in New South Wales.
Conceived as purpose-built sanctuaries in nature, Ritz-Carlton Lodges are designed to reflect their surroundings while maintaining a minimal environmental footprint. Emirates Wolgan Valley, a Ritz-Carlton Lodge is envisioned as an expression of the brand’s signature luxury, comfort, and craftsmanship, offering guests a deeply immersive experience rooted in nature and place.
Since 2006, Emirates has invested AU$150 million in the Emirates Wolgan Valley Resort, developing the property with strong respect for environmental and cultural heritage. Restoration efforts have included preserving historic landmarks such as the original homestead dating back to 1832, along with large-scale conservation initiatives including the planting of over one million native trees across the site. Emirates is now investing an additional AU$50 million in renovations, working closely with Marriott International to transform the property into a world-class Ritz-Carlton Lodge.
Despite the closure of Wolgan Valley Road in 2023, Emirates has continued to maintain the site with locally employed staff during the period when the property was unavoidably nonoperational, reinforcing its long-term commitment to the destination.
The project is expected to recreate close to 150 jobs for the local community, while also supporting regional suppliers, including producers of fresh Australian ingredients and essential goods. Guests will access the lodge via a four-wheel drive journey along the Donkey Steps, designed as part of the rural off-road experience, or by helicopter.
Sir Tim Clark, President, Emirates Airline, said, “In our 30 years of operations in Australia, Emirates has consistently sought to deliver value to our customers, and to Australia. Our commitment extends well beyond the provision of air transport services. It is reflected in the strong, enduring relationships we have built with our industry partners, and in our active engagement with the broader Australian community through Emirates Wolgan Valley, and our extensive sponsorships in sports and the arts.
“We are proud of our long-term investment into the Emirates Wolgan Valley Resort which launched one of Australia’s first conservation-based luxury resorts. Our unwavering commitment to the resort leads us to today’s announcement of an exciting agreement with Marriott International to open the world’s first Ritz-Carlton Lodge.
“For us, Emirates Wolgan Valley, a Ritz-Carlton Lodge will not only be an extraordinary resort appealing to discerning travellers seeking to be close to nature, but also a powerful engine for local economic growth, helping to rejuvenate the Wolgan Valley locality.
“We are deeply grateful for the support from the Federal government, and for our partnerships with the State government, Lithgow City Council, and the Wolgan Valley community who have helped Emirates make this project possible.”
Rajeev Menon, President, Asia Pacific excluding China, Marriott International, said, “We’re honoured to collaborate with Emirates on this milestone development, which sees the world’s largest hotelier and the world’s largest international airline come together to reinvigorate the luxury tourism offering in New South Wales. Marking the brand’s lodge debut globally, Emirates Wolgan Valley, a Ritz-Carlton Lodge will be a major drawcard for our network of 260 million loyal Marriott Bonvoy members around the world, particularly with the upcoming plans in store for immersive experiences that connect them deeply to the local area - something our luxury travellers are increasingly prioritising.”
Nestled within a 7,000-acre conservation reserve, the lodge will occupy less than two percent of the protected landscape, ensuring privacy, space, and seclusion. Guests will enjoy access to pristine wilderness, clear night skies, rare flora such as the ancient Wollemi Pine, and native wildlife including kangaroos, bare-nosed wombats, and brush-tailed rock wallabies.
Emirates Wolgan Valley, a Ritz-Carlton Lodge is expected to feature 40 private lodges with individual pools and bespoke amenities. Planned experiences include a signature sleep-out journey, offering guests a guided overnight stay in remote wilderness under the stars, complete with outdoor dining and campfire relaxation.
The main homestead will house a welcoming arrival lounge, signature restaurant, lounge bar, wine room, and curated dining experiences showcasing premium Australian produce and wines. Wellness and recreation facilities will include an outdoor pool, tennis courts, equestrian stables, fitness centre, and The Ritz-Carlton Spa, along with a dedicated naturalist hub led by a resident expert.
The lodge will complement The Ritz-Carlton’s existing presence in Australia, which includes The Ritz-Carlton, Perth and The Ritz-Carlton, Melbourne, further strengthening the brand’s footprint in the country.
Published on January 31, 2026
KLM has begun offering free in-flight Wi-Fi to passengers travelling on its European routes, becoming one of the first airlines in the region to provide complimentary internet access on short-haul flights. The service is available from January 22 and allows passengers to browse the internet, send emails, stream content, listen to music, and use online apps throughout the flight.
The airline said the rollout will take place in phases across most aircraft operating within Europe. As of this week, around half of KLM’s European fleet is already equipped with free Wi-Fi. The service will be gradually extended to all A321neo aircraft, Embraer 195-E2 jets, and a portion of the Boeing 737-800 fleet over the coming years.
KLM stated that the decision was driven by repeated customer requests, particularly since its European aircraft do not feature in-seat entertainment screens. Passengers can access the free Wi-Fi after logging in or registering as a Flying Blue member, with unlimited connectivity available for the entire duration of the flight.
Commenting on the initiative, Stephanie Putzeist, responsible for customer experience at KLM, said, “We listen carefully to what our passengers value and free internet has been on their wish list for some time. Through this step, we are making travel within Europe more personal and comfortable: everyone can plan their flight in their own way and stay connected. We are delighted to realize this now for our passengers.’’
As part of its wider effort to enhance the short-haul travel experience, KLM has also strengthened its European fleet with new aircraft. The airline said it has added 12 new A321neo aircraft since August last year. These aircraft operate exclusively on European routes and feature onboard Wi-Fi along with redesigned seating aimed at improving passenger comfort.
KLM added that the combination of new aircraft and complimentary onboard internet reflects its continued focus on improving connectivity, comfort, and overall passenger experience on European flights.
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