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By Manu Vardhan Kannan
Published on November 16, 2025
Indian sweets giant Haldiram Group is reportedly in advanced talks with US-based Inspire Brands to bring the American sandwich chain Jimmy John’s to India. The move marks a significant step for Haldiram’s as it looks to enter the Western-style quick service restaurant (QSR) space, appealing to younger, urban consumers with global flavours.
According to reports, the talks are at an advanced stage, and the franchise deal could be finalised soon. The partnership would represent one of Haldiram’s boldest strategic shifts, expanding its reach beyond its traditional Indian offerings. Analysts suggest the move could reshape both Haldiram’s business trajectory and the competitive landscape of India’s ₹7.76 lakh crore food services market.
Founded in 1983, Jimmy John’s is a popular American sandwich and wrap chain known for its fast delivery and customisable menu. The brand operates over 2,600 restaurants across the US, Canada, South Korea, and the UAE. Its parent company, Inspire Brands, manages over 33,000 restaurants globally and has expressed strong interest in expanding Jimmy John’s international footprint.
For Haldiram’s, this move aligns with its growing ambitions in the hospitality sector. A member of the Agarwal family told Economic Times that the group aims to compete with international brands like Subway and Tim Hortons while connecting with aspirational young Indians who prefer Western café formats.
If finalised, the QSR venture will operate under Haldiram’s restaurant division, which already manages over 150 outlets nationwide and generates around ₹2,000 crore in annual revenue. This would be separate from its FMCG business, which reported ₹12,800 crore in revenue and ₹1,400 crore in net profit for FY24.
The development follows a series of strategic moves by Haldiram’s. In April 2025, the company merged its Delhi and Nagpur FMCG arms and attracted major investors, including Temasek and Alpha Wave Global. Earlier this year, Kamal Agrawal, a family member, led a ₹150 crore investment in Wow! Momo, hinting at Haldiram’s growing appetite for the QSR segment.
Industry experts note that India’s QSR market is entering a new phase, driven by rising disposable incomes and growing demand from Tier 2 and Tier 3 cities. As western chains such as Subway, Tim Hortons, and McDonald’s expand aggressively, Haldiram’s move could create a unique fusion of Indian trust and international appeal.
By combining its strong domestic legacy with Jimmy John’s global brand power, Haldiram’s may well bridge the gap between India’s traditional food culture and its fast-modernising dining habits, offering a new recipe for the next generation’s appetite.
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Published on April 7, 2026
ButterBrews has opened its new outlet in Aundh, marking its largest format café so far. The new space has been designed as an everyday destination, bringing together a comfortable layout, a strong all-day menu, and a clear focus on coffee.
The café has been planned with multiple zones to suit different preferences. It includes an indoor seating area, a non-smoking outdoor section with an amphitheatre-style setup, and a separate smoking zone placed away from the main space to ensure a smooth and relaxed experience for all guests.
The menu offers a premium all-day selection built around fresh ingredients. Guests can choose from breakfast options, healthy bowls, wholesome meals, and vegan dishes, making it suitable for different tastes and dining needs throughout the day.
Coffee continues to be at the heart of the ButterBrews experience. The café uses 100 percent Arabica beans and serves both house blends and manually brewed coffees. It also features guest roasters like Tulum Coffee Roasters and Ground Zero Coffee Roasters, adding variety to its coffee offerings.
Desserts and baked items are prepared in-house at ButterBrews’ bakehouse. Popular choices include the Basque cheesecake and cinnamon rolls, which have already become favourites among guests.
Commenting on the opening, Harsh Agarwal, Co-founder, ButterBrews, said, “ButterBrews, Aundh is our largest format cafe yet. We have built a stronger indoor experience and created clear zones across the cafe so guests can settle in the way they like. We want this to be an address people can count on through the week.”
Umang Bhimrajka, Co-founder, ButterBrews, added, “For us, coffee has always been non-negotiable. With 100 percent Arabica beans, house espresso coffees and manual brews that rotate speciality roasters, we are bringing a program that balances familiarity with discovery. Alongside that, the all-day menu and our bakehouse desserts complete the experience we want to offer Aundh.”
By Hariharan U
McDonald's India – North and East has reintroduced its popular limited-edition Sipper, bringing back the fan-favourite collectible as part of its app-exclusive Super Sipper Meals. The offering follows strong customer demand earlier this year and is available for a limited time across select regions.
Accessible exclusively through the McDonald's App, the Super Sipper Meals can be ordered between 4 PM and 7 PM, adding an element of exclusivity and urgency for customers looking to grab the collectible while stocks last.
The meals are offered in two variants, catering to both vegetarian and non-vegetarian preferences. The Veg option, includes a McAloo Tikki Burger, Medium Fries, Small Coke, and Pizza McPuff. The Non-Veg variant, features a McGrill Burger along with Medium Fries, Small Coke, and Pizza McPuff.
Commenting on the reintroduction, Rajeev Ranjan said the overwhelming response to the earlier launch highlighted customers’ interest in unique and engaging experiences. He added that the brand remains focused on delivering offerings that combine value, taste, and memorable moments.
Operated by Connaught Plaza Restaurants Pvt. Ltd., McDonald’s India – North and East continues to strengthen its presence with over 295 restaurants and 190+ McCafé outlets across the region. The brand’s latest offering reflects its ongoing effort to create experience-led promotions that go beyond traditional value meals.
By combining everyday favourites with collectible merchandise, the reintroduced Sipper campaign aims to enhance customer engagement while driving digital adoption through its app ecosystem.
CoCo Ichibanya has opened its new outlet at Ambience Mall Gurugram, adding a global flavour to the mall’s growing food and beverage offerings. Located on the third floor, the restaurant spans around 3,000 sq. ft. and can accommodate up to 52 guests.
Founded in 1978 in Japan, CoCo Ichibanya is known as one of the world’s largest Japanese curry chains. The brand is popular for its curry-and-rice dishes, offering a mix of consistency and customisation, allowing diners to personalise their meals based on taste and preference.
The launch is part of Ambience Mall Gurugram’s ongoing effort to strengthen its dining portfolio by bringing in well-known international brands. With this addition, the mall continues to expand its options, offering both everyday dining choices and unique global experiences to visitors.
Speaking on the occasion, Arjun Gehlot, Director, Ambience Group, said, “Consumer preferences today are evolving towards experiences that feel both authentic and globally relevant. CoCo Ichibanya brings a strong international identity along with an offering that is approachable and versatile. At Ambience Mall, our focus remains on curating a balanced and contemporary mix, and this addition further strengthens that direction.”
With the opening of CoCo Ichibanya, Ambience Mall Gurugram further builds its position as a destination that blends retail with curated dining and lifestyle experiences, catering to a modern and globally aware audience.
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